I thought I'd post my thoughts on the trend and seek other opinions as well.
The first thing that caught my eye was that KS, although pretty much flat, is still about the same as last trend, and no longer in top 5. I wonder if the first month of these trends (last month of Summer book) is holding them up there. Or once the full book comes out will they drop more? This is just weird to me because I know KS has been almost always #1 or #2 and is consistently top 3.
KOA is still on their growth trend, which is great for a non-election year with a station like that. It probably helps that they have their fairly decent Sports lean too. That, I'm sure, helps them fill the gaps in slow political times - not to say right now would be slow necessarily. LOL
KBCO is top 5 and KBPI can't seem to stop growing as they're up about a point in the last year. I don't listen to them, but that's a nice steady growth pattern. It's much better than just jumping up, and then taking a harder hit.
KEZW making a small comeback and breaking back into the Top 10.
Mix is about flat and Alice took a small hit. I wonder how the book will end up for Alice. I've been listening more since their new PD got in. I do think the station sounds better (musically and branding/imaging-wise). The station has REALLY taken the "female radio" thing to the next level. Some of their sweepers are extremely and blatantly female - which is the goal, so congrats to them for not being soft about. SIDE NOTE: Charese's station in Vegas (KMXB) is taking a slow nose dive. I guess the replacement PD, Justin Chase, didn't learn enough from her, and apparently she wasn't just winning by default as many on Radio-Info had suggested.
A couple quick notes to wrap this up: The Mountain continues is steady decline. Mega was flat with the 3rd month of the Summer book dragging them down. Their new music changes at the beginning of the Fall book are keeping their monthlies decent. It'll be interesting to see their full book.
Lastly, AM 760 is still slowly growing, and Jammin' was flipped at a great time. LOL - DOWN DOWN DOWN!
Share your thoughts.
P.S. Denver needs a GOOD Pop station badly! Kiss FM from Ft. Collins showed up in the 12+ ratings for the first time! That's amazing!
The first thing that caught my eye was that KS, although pretty much flat, is still about the same as last trend, and no longer in top 5. I wonder if the first month of these trends (last month of Summer book) is holding them up there. Or once the full book comes out will they drop more? This is just weird to me because I know KS has been almost always #1 or #2 and is consistently top 3.
KOA is still on their growth trend, which is great for a non-election year with a station like that. It probably helps that they have their fairly decent Sports lean too. That, I'm sure, helps them fill the gaps in slow political times - not to say right now would be slow necessarily. LOL
KBCO is top 5 and KBPI can't seem to stop growing as they're up about a point in the last year. I don't listen to them, but that's a nice steady growth pattern. It's much better than just jumping up, and then taking a harder hit.
KEZW making a small comeback and breaking back into the Top 10.
Mix is about flat and Alice took a small hit. I wonder how the book will end up for Alice. I've been listening more since their new PD got in. I do think the station sounds better (musically and branding/imaging-wise). The station has REALLY taken the "female radio" thing to the next level. Some of their sweepers are extremely and blatantly female - which is the goal, so congrats to them for not being soft about. SIDE NOTE: Charese's station in Vegas (KMXB) is taking a slow nose dive. I guess the replacement PD, Justin Chase, didn't learn enough from her, and apparently she wasn't just winning by default as many on Radio-Info had suggested.
A couple quick notes to wrap this up: The Mountain continues is steady decline. Mega was flat with the 3rd month of the Summer book dragging them down. Their new music changes at the beginning of the Fall book are keeping their monthlies decent. It'll be interesting to see their full book.
Lastly, AM 760 is still slowly growing, and Jammin' was flipped at a great time. LOL - DOWN DOWN DOWN!
Share your thoughts.
P.S. Denver needs a GOOD Pop station badly! Kiss FM from Ft. Collins showed up in the 12+ ratings for the first time! That's amazing!