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TRENTON, NJ ARBITRON RATINGS RELEASED: FALL 2010

The Alternative format is missing from this market, you can see it gets some good ratings. I was told PST was going HD and their 2 would be Alternative but that was last spring...guess the owners got really cheap...:(
 
gunsmoke said:
The Alternative format is missing from this market, you can see it gets some good ratings. I was told PST was going HD and their 2 would be Alternative but that was last spring...guess the owners got really cheap...:(
More like WPST is smart not to waste money on HD.

I wonder how come WNUW-FM showed up in the ratings with a 0.0 despite the fact that the format's been gone since fall 2009. Maybe someone was listening to 97.5 HD2 during the Christmas format and they were encoding it as "WNUW-FM".
 
gunsmoke said:
The Alternative format is missing from this market, you can see it gets some good ratings. I was told PST was going HD and their 2 would be Alternative but that was last spring...guess the owners got really cheap...:(

So out of a 2 station market (101.5 and 94.5), you think one of the stations should be Alternative? I don't think so. PST is smart to program as broad a Hot AC mix as possible, especially when WRFF comes in fine in most of the market.
 
S said:
gunsmoke said:
The Alternative format is missing from this market, you can see it gets some good ratings. I was told PST was going HD and their 2 would be Alternative but that was last spring...guess the owners got really cheap...:(

So out of a 2 station market (101.5 and 94.5), you think one of the stations should be Alternative? I don't think so. PST is smart to program as broad a Hot AC mix as possible, especially when WRFF comes in fine in most of the market.

But WRFF is "soft" compared to the other stations within the state.
 
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