• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

True Oldies Channel

do you think Nashville can get the oldies back on the airwaves....was in Knoxville recently and heard on 98.7 their oldies stations and its called True Oldies Channel with Scott Shannon and I thought it was better than the oldies stations Nashvilles had before...just wondering what anyone thought
 
You're 100% right.
TOC is showing steady gains in Chicago and Atlanta. It's a wide play list that is working. Scott Shannon is still very well known in this market having been at WMAK from the late 60s to early 70s. And I know for a fact he would love to be in Nashville. I won't name the station but about 8 months ago Scott was led to believe he would land a spot here and today some owners are just very "iffy" about this format having a long term impact. He's proving that theory wrong every day. July numbers look better than ever.
Til Nashville gives it a shot...do the next best thing...listen on line
 
onetake said:
You're 100% right.
TOC is showing steady gains in Chicago and Atlanta. It's a wide play list that is working. Scott Shannon is still very well known in this market having been at WMAK from the late 60s to early 70s. And I know for a fact he would love to be in Nashville. I won't name the station but about 8 months ago Scott was led to believe he would land a spot here and today some owners are just very "iffy" about this format having a long term impact. He's proving that theory wrong every day. July numbers look better than ever.
Til Nashville gives it a shot...do the next best thing...listen on line

We've discussed all of this before here. Yes, July numbers do well because Oldies always does much better in the Summer. However, TOC is excellent and could do well year-round in Nashville. If Citadel had as many frequencies here as they do in Knoxville, you can bet it would already be here (since they own the format). It is a shame Citadel doesn't have more frequencies here, because they seem to know more of what to do with a local cluster than what some other owners here seem to know.

Anyway, I would welcome TOC here, but as good as it is, there is one other Oldies format I think is even better — TKO's Classic Top 40. Whereas TOC is the legendary Scott Shannon, Classic Top 40 is the legendary Jim Zippo AND the legendary Charlie Tuna AND the legendary Eric Chase AND the legendary Marty "With the Party" Thompson AND the legendary John "Records" Landecker.
 
>>there is one other Oldies format I think is even better — TKO's Classic Top 40. Whereas TOC is the legendary Scott Shannon, Classic Top 40 is the legendary Jim Zippo AND the legendary Charlie Tuna AND the legendary Eric Chase AND the legendary Marty "With the Party" Thompson AND the legendary John "Records" Landecker.>>

Where can you hear this? Is it av available online?
 
dactn63 said:
do you think Nashville can get the oldies back on the airwaves....was in Knoxville recently and heard on 98.7 their oldies stations and its called True Oldies Channel with Scott Shannon and I thought it was better than the oldies stations Nashvilles had before...just wondering what anyone thought

When unable to get my local oldies station I have often listened during the week. Good stuff there.
 
True Oldies Channel in Atlanta

I've heard the stream from the Atlanta outlet, and I really like the music selection Scott's done. All of the oldies are ones that still have some "juice" in them. The only downside is that there's very little talk, I don't think they allow any more than 1 minute at a time.
 
You're right about "lack of talk" from TOC but it's not a downside. It's a controlled element to avoid somebody rambling on and on. Sure radio guys would like to hear a dude talk up to the vocal and some jingles and reverb and built in excitement ala WABC days, but to a lot of people not having heard great djs in a long time they've come to be able to live without them and don't miss them.
The Dan Ingram's and Charlie Tuna's and "real don steels" might be for us to remember as that kind of skill hasn't been taught today. The current culture sees it as kind of a "phony balony" kind of communication they don't take seriously in today's world. Sort of like the fast talking used car commercial nobody seems to remember.
 
I still dial around the AM band when driving around or sometimes in the Ham shack...and came across 1550, hearing some oldies being played! I was intrigued, since one rarely hears music on AM any more. After hearing, "True Oldies Channel" (it took me several times to figure out the latter through the lightening static crashes) and "FM98, 1550 AM", I started researching...thank GOD (no, NOT Al Gore!) for the Internet! I finally found WLOR in Huntsville, AL. There was only one other station broadcasting TOC and that's in California, San Fran, I think, but it isn't doing it on FM.

Needless to say, being a DXer like I am, I've continued to check into 1550 after dark & early in the morning...and, doing research, I see where WLOR cuts power to only 44 watts at night! Pretty good haul from Huntsville down to Mobile, AL....

BTW, Scott Shannon did a stint on WABB here in Mobile, AL years ago....
 
Currently the best we can do in Nashville with oldies is WKOM 101.7 in Columbia, Tennessee. There signal is a little iffy in Nashville and surrounding area but it's all we got. I wonder if there is anyway WKOM management would consider putting a translator in Franklin or southern Davidson county. They(WKOM) subscribe to Classic hits radio and do a pretty good job delivering Oldies. You can go to www.classichitsradioonline.com to view the format. If the management at WKOM reads this site there is a golden opportunity for you to take the Nashville market. If you put a translator on another frequency in Nashville you could feed that site with Classic hit radio when you are airing UT broadcast or Nascar in Columbia on 101.7. That way you can protect Nashville and Columbia wins with those network sports broadcast. Just a thought!
 
Classicoldies said:
Currently the best we can do in Nashville with oldies is WKOM 101.7 in Columbia, Tennessee. There signal is a little iffy in Nashville and surrounding area but it's all we got. I wonder if there is anyway WKOM management would consider putting a translator in Franklin or southern Davidson county. They(WKOM) subscribe to Classic hits radio and do a pretty good job delivering Oldies. You can go to www.classichitsradioonline.com to view the format. If the management at WKOM reads this site there is a golden opportunity for you to take the Nashville market. If you put a translator on another frequency in Nashville you could feed that site with Classic hit radio when you are airing UT broadcast or Nascar in Columbia on 101.7. That way you can protect Nashville and Columbia wins with those network sports broadcast. Just a thought!

There are those on this board that would tell you WKOM can't move its stick any closer to Nashville, however, the station was once shown on a list of stations that could actually boost power, i.e., they weren't/aren't using all of the power that the FCC would allow for the frequency/stick/conditions. However, it didn't seem management was/is interested. Me, I'd do everything I could to play to the money market that is Williamson County. There's already a few people there who listen to the station in spite of the hometown Columbia sound.
 
WKOM targeting Williamson County is the perfect move...
can't ignore Maury County, but aim for the dollars
 
jetfli said:
Classicoldies said:
Currently the best we can do in Nashville with oldies is WKOM 101.7 in Columbia, Tennessee. There signal is a little iffy in Nashville and surrounding area but it's all we got. I wonder if there is anyway WKOM management would consider putting a translator in Franklin or southern Davidson county. They(WKOM) subscribe to Classic hits radio and do a pretty good job delivering Oldies. You can go to www.classichitsradioonline.com to view the format. If the management at WKOM reads this site there is a golden opportunity for you to take the Nashville market. If you put a translator on another frequency in Nashville you could feed that site with Classic hit radio when you are airing UT broadcast or Nascar in Columbia on 101.7. That way you can protect Nashville and Columbia wins with those network sports broadcast. Just a thought!

There are those on this board that would tell you WKOM can't move its stick any closer to Nashville, however, the station was once shown on a list of stations that could actually boost power, i.e., they weren't/aren't using all of the power that the FCC would allow for the frequency/stick/conditions. However, it didn't seem management was/is interested. Me, I'd do everything I could to play to the money market that is Williamson County. There's already a few people there who listen to the station in spite of the hometown Columbia sound.

I like that "home town" sound, it comes in fine out here in Spring Hill. WKOM has co-channel and third adjacent problems to the north and north-east. Power wise, it is maxed out for its "class A" allocation.
 
jetfli said:
Classicoldies said:
Currently the best we can do in Nashville with oldies is WKOM 101.7 in Columbia, Tennessee. There signal is a little iffy in Nashville and surrounding area but it's all we got. I wonder if there is anyway WKOM management would consider putting a translator in Franklin or southern Davidson county. They(WKOM) subscribe to Classic hits radio and do a pretty good job delivering Oldies. You can go to www.classichitsradioonline.com to view the format. If the management at WKOM reads this site there is a golden opportunity for you to take the Nashville market. If you put a translator on another frequency in Nashville you could feed that site with Classic hit radio when you are airing UT broadcast or Nascar in Columbia on 101.7. That way you can protect Nashville and Columbia wins with those network sports broadcast. Just a thought!
There are those on this board that would tell you WKOM can't move its stick any closer to Nashville, however, the station was once shown on a list of stations that could actually boost power, i.e., they weren't/aren't using all of the power that the FCC would allow for the frequency/stick/conditions. However, it didn't seem management was/is interested. Me, I'd do everything I could to play to the money market that is Williamson County. There's already a few people there who listen to the station in spite of the hometown Columbia sound.
Definitely a missed opportunity there. 106.7 should have gone oldies and gone after this currently relatively untapped local market. I would rather listen to 101.7 on their often marginal signal (and I often do!) than anything boring Nastyvegas has to offer (save for a few hours of retro Lightning!).
 
romer979fm said:
WKOM targeting Williamson County is the perfect move...
can't ignore Maury County, but aim for the dollars
They already air liners on WKOM that make mention of Franklin. I listened to them quite regularly when I was working in Brentwood a couple of years ago. The signal came in okay (but not great) there. Still had to manually tune them in. I'm guessing that their signal is pretty good from about Cool Springs southward. I'm in the very distant fringes of their signal out here in Pegram, and WTPR-FM (ironically, also an oldies station) from the Kentucky Lake area interferes with their signal a bit here.
 
WVCP Gallatin, the Vol State station is oldies during the day, well 60s' and 70s' till 9 AM then 60s'-80s' during the day. It's on 88.5 on the dial. I am a disc jockey there.
 
bigrobmjca said:
WVCP Gallatin, the Vol State station is oldies during the day, well 60s' and 70s' till 9 AM then 60s'-80s' during the day. It's on 88.5 on the dial. I am a disc jockey there.
I listen to them when I can, but I live west of Nashville, so I can only get them when I am at Centennial Park. I was able to listen to them from MetroCenter when I was working there last summer.
 
The comments are making a lot of sense but the format, even with numbers, if often a hard sell. It takes a different kind of salesman to embrace this format and overcome objections. For some reason revenues freezes at a certain level as advertisers just seem skeptical of "who listens to that format." The impression is this format is only for people that drive Buicks and eat at White House, but enough about Buddy Sadler already, ok?
 
onetake said:
The comments are making a lot of sense but the format, even with numbers, if often a hard sell.

"Hard sell" is correct. WCBS-FM is one of the most listened-to radio stations in NYC. Unfortunately, because the average age of the audience is so high, it is one of the lowest billing stations in town. So big audience doesn't always lead to big money. Just five years ago, it was billing almost twice as much. The sales staff isn't to blame here. The thing that's changed is the age of the audience.
 
Looks like True Oldies is getting it's nails slowly put in the ole coffin, gentlemen. DC's gone to crap classic rock.
Give up on the idea of oldies gents, ain't likely coming back on any real frequency. Look at "105.9 The Edge" (real edegy, right)
playlist (or try to listen...) BigA --- help me out here...good doesn't get ratings. Welcome to more radio devoid
of unique ... and the listenears were impressed and the ratings and revenue came. Same old garbage over played
and over played ... and the people were lulled into submitting to uniformity ... and sadly it works. Despite all efforts.
Van, Aero, Ozzy...over and over.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom