TV market ranks updated

[RickRose]

Nielsen just released the list of TV market ranks for the new fall season. In the top 10, Atlanta and Dallas-Fort Worth gain a rank while San Francisco and Washington DC drop a spot. Tampa and Phoenix swap ranks and Charlotte moves into the top 25 as Indianapolis drops one to number 26.

New York City
Los Angeles
Chicago
Philadelphia
Dallas-Fort Worth
San Francisco
Boston
Atlanta
Washington DC
Houston
Phoenix
Tampa Bay

http://www.nielsenmedia.com/nc/nmr_static/docs/2007-2008_DMA_Ranks.xls

Detroit

 

[genius]

Lol I was just about to post this too! We here in Albuquerque moved up to #44 and are no loner tied with Oklahoma City, although Memphis did drop three ranks. The Biggest winner: Lima Ohio(Really?), gaining 11 ranks The biggest loser: Bluefield-Beckley-OakHill, who moved down five ranks. Boise, another market I've worked in the past, moved up an impressive five ranks.

1 New York
2 Los Angeles
3 Chicago
4 Philadelphia
5 Dallas-Ft. Worth
6 San Francisco-Oak-San Jose
7 Boston (Manchester)
8 Atlanta
9 Washington, DC (Hagrstwn)
10 Houston
11 Detroit
12 Phoenix (Prescott)
13 Tampa-St. Pete (Sarasota)
14 Seattle-Tacoma
15 Minneapolis-St. Paul
16 Miami-Ft. Lauderdale
17 Cleveland-Akron (Canton)
18 Denver
19 Orlando-Daytona Bch-Melbrn
20 Sacramnto-Stkton-Modesto
21 St. Louis
22 Pittsburgh
23 Portland, OR
24 Baltimore
25 Charlotte
26 Indianapolis
27 San Diego
28 Raleigh-Durham (Fayetvlle)
29 Hartford & New Haven
30 Nashville
31 Kansas City
32 Columbus, OH
33 Cincinnati
34 Milwaukee
35 Salt Lake City
36 Greenvll-Spart-Ashevll-And
37 San Antonio
38 West Palm Beach-Ft. Pierce
39 Grand Rapids-Kalmzoo-B.Crk
40 Birmingham (Ann, Tusc)
41 Harrisburg-Lncstr-Leb-York
42 Norfolk-Portsmth-Newpt Nws
43 Las Vegas
44 Albuquerque-Santa Fe
45 Oklahoma City
46 Greensboro-H.Point-W.Salem
47 Memphis
48 Louisville
49 Jacksonville
50 Buffalo
51 Austin
52 Providence-New Bedford
53 New Orleans
54 Wilkes Barre-Scranton
55 Fresno-Visalia
56 Albany-Schenectady-Troy
57 Little Rock-Pine Bluff
58 Knoxville
59 Richmond-Petersburg
60 Tulsa
61 Mobile-Pensacola (Ft Walt)
62 Dayton
63 Ft. Myers-Naples
64 Lexington
65 Charleston-Huntington
66 Flint-Saginaw-Bay City
67 Roanoke-Lynchburg
68 Tucson (Sierra Vista)
69 Wichita-Hutchinson Plus
70 Green Bay-Appleton
71 Des Moines-Ames
72 Toledo
73 Honolulu
74 Springfield, MO
75 Omaha
76 Portland-Auburn
77 Spokane
78 Rochester, NY
79 Paducah-Cape Girard-Harsbg
80 Syracuse
81 Columbia, SC
82 Shreveport
83 Huntsville-Decatur (Flor)
84 Champaign&Sprngfld-Decatur
85 Madison
86 Chattanooga
87 Cedar Rapids-Wtrlo-IWC&Dub
88 Harlingen-Wslco-Brnsvl-McA
89 South Bend-Elkhart
90 Jackson, MS
91 Tri-Cities, TN-VA
92 Burlington-Plattsburgh
93 Colorado Springs-Pueblo
94 Baton Rouge
95 Waco-Temple-Bryan
96 Davenport-R.Island-Moline
97 Savannah
98 El Paso (Las Cruces)
99 Johnstown-Altoona-St Colge
100 Charleston, SC
101 Evansville
102 Ft. Smith-Fay-Sprngdl-Rgrs
103 Myrtle Beach-Florence
104 Lincoln & Hastings-Krny
105 Greenville-N.Bern-Washngtn
106 Youngstown
107 Ft. Wayne
108 Tallahassee-Thomasville
109 Springfield-Holyoke
110 Reno
111 Tyler-Longview(Lfkn&Ncgd)
112 Lansing
113 Boise
114 Sioux Falls(Mitchell)
115 Augusta
116 Traverse City-Cadillac
117 Peoria-Bloomington
118 Montgomery-Selma
119 Fargo-Valley City
120 Eugene
121 Macon
122 SantaBarbra-SanMar-SanLuOb
123 Lafayette, LA
124 Monterey-Salinas
125 Bakersfield
126 Yakima-Pasco-Rchlnd-Knnwck
127 La Crosse-Eau Claire
128 Columbus, GA (Opelika, AL)
129 Corpus Christi
130 Chico-Redding
131 Amarillo
132 Rockford
133 Columbus-Tupelo-West Point
134 Wausau-Rhinelander
135 Wilmington
136 Monroe-El Dorado
137 Columbia-Jefferson City
138 Duluth-Superior
139 Topeka
140 Medford-Klamath Falls
141 Beaumont-Port Arthur
142 Erie
143 Sioux City
144 Palm Springs
145 Joplin-Pittsburg
146 Albany, GA
147 Salisbury
148 Lubbock
149 Wichita Falls & Lawton
150 Anchorage
151 Terre Haute
152 Bangor
153 Rochestr-Mason City-Austin
154 Panama City
155 Bluefield-Beckley-Oak Hill
156 Binghamton
157 Odessa-Midland
158 Minot-Bismarck-Dickinson
159 Wheeling-Steubenville
160 Biloxi-Gulfport
161 Sherman-Ada
162 Gainesville
163 Idaho Falls-Pocatello
164 Abilene-Sweetwater
165 Yuma-El Centro
166 Clarksburg-Weston
167 Missoula
168 Hattiesburg-Laurel
169 Utica
170 Billings
171 Quincy-Hannibal-Keokuk
172 Dothan
173 Elmira (Corning)
174 Jackson, TN
175 Rapid City
176 Lake Charles
177 Watertown
178 Harrisonburg
179 Marquette
180 Alexandria, LA
181 Charlottesville
182 Jonesboro
183 Bowling Green
184 Greenwood-Greenville
185 Lima
186 Meridian
187 Grand Junction-Montrose
188 Laredo
189 Lafayette, IN
190 Parkersburg
191 Great Falls
192 Bend, OR
193 Twin Falls
194 Butte-Bozeman
195 Eureka
196 Cheyenne-Scottsbluff
197 San Angelo
198 Casper-Riverton
199 Mankato
199 Ottumwa-Kirksville
201 St. Joseph
202 Zanesville
203 Fairbanks
204 Victoria
205 Presque Isle
206 Helena
207 Juneau
208 Alpena
209 North Platte
210 Glendive

 

[KML0224]

I see that Hartford/New Haven (CT) dropped a spot. Somehow that doesn't surprise me.

 

[Garrett]

Lubbock TX falls again (but only one spot) despite actually increasing in number of homes. Meaning what?

Nothing, nothing at all. It's all how you look at it.

Bluefield-Buckley-Oak Hill is the big loser... Dropping 5!

Lol I was just about to post this too! We here in Albuquerque moved up to #44 and are no loner tied with Oklahoma City, although Memphis did drop three ranks. The Biggest winner: Lima Ohio(Really?), gaining 11 ranks The biggest loser: Bluefield-Beckley-OakHill, who moved down five ranks. Boise, another market I've worked in the past, moved up an impressive five ranks.

1 New York
2 Los Angeles
3 Chicago
4 Philadelphia
5 Dallas-Ft. Worth
6 San Francisco-Oak-San Jose
7 Boston (Manchester)
8 Atlanta
9 Washington, DC (Hagrstwn)
10 Houston
11 Detroit
12 Phoenix (Prescott)
13 Tampa-St. Pete (Sarasota)
14 Seattle-Tacoma
15 Minneapolis-St. Paul
16 Miami-Ft. Lauderdale
17 Cleveland-Akron (Canton)
18 Denver
19 Orlando-Daytona Bch-Melbrn
20 Sacramnto-Stkton-Modesto
21 St. Louis
22 Pittsburgh
23 Portland, OR
24 Baltimore
25 Charlotte
26 Indianapolis
27 San Diego
28 Raleigh-Durham (Fayetvlle)
29 Hartford & New Haven
30 Nashville
31 Kansas City
32 Columbus, OH
33 Cincinnati
34 Milwaukee
35 Salt Lake City
36 Greenvll-Spart-Ashevll-And
37 San Antonio
38 West Palm Beach-Ft. Pierce
39 Grand Rapids-Kalmzoo-B.Crk
40 Birmingham (Ann, Tusc)
41 Harrisburg-Lncstr-Leb-York
42 Norfolk-Portsmth-Newpt Nws
43 Las Vegas
44 Albuquerque-Santa Fe
45 Oklahoma City
46 Greensboro-H.Point-W.Salem
47 Memphis
48 Louisville
49 Jacksonville
50 Buffalo
51 Austin
52 Providence-New Bedford
53 New Orleans
54 Wilkes Barre-Scranton
55 Fresno-Visalia
56 Albany-Schenectady-Troy
57 Little Rock-Pine Bluff
58 Knoxville
59 Richmond-Petersburg
60 Tulsa
61 Mobile-Pensacola (Ft Walt)
62 Dayton
63 Ft. Myers-Naples
64 Lexington
65 Charleston-Huntington
66 Flint-Saginaw-Bay City
67 Roanoke-Lynchburg
68 Tucson (Sierra Vista)
69 Wichita-Hutchinson Plus
70 Green Bay-Appleton
71 Des Moines-Ames
72 Toledo
73 Honolulu
74 Springfield, MO
75 Omaha
76 Portland-Auburn
77 Spokane
78 Rochester, NY
79 Paducah-Cape Girard-Harsbg
80 Syracuse
81 Columbia, SC
82 Shreveport
83 Huntsville-Decatur (Flor)
84 Champaign&Sprngfld-Decatur
85 Madison
86 Chattanooga
87 Cedar Rapids-Wtrlo-IWC&Dub
88 Harlingen-Wslco-Brnsvl-McA
89 South Bend-Elkhart
90 Jackson, MS
91 Tri-Cities, TN-VA
92 Burlington-Plattsburgh
93 Colorado Springs-Pueblo
94 Baton Rouge
95 Waco-Temple-Bryan
96 Davenport-R.Island-Moline
97 Savannah
98 El Paso (Las Cruces)
99 Johnstown-Altoona-St Colge
100 Charleston, SC
101 Evansville
102 Ft. Smith-Fay-Sprngdl-Rgrs
103 Myrtle Beach-Florence
104 Lincoln & Hastings-Krny
105 Greenville-N.Bern-Washngtn
106 Youngstown
107 Ft. Wayne
108 Tallahassee-Thomasville
109 Springfield-Holyoke
110 Reno
111 Tyler-Longview(Lfkn&Ncgd)
112 Lansing
113 Boise
114 Sioux Falls(Mitchell)
115 Augusta
116 Traverse City-Cadillac
117 Peoria-Bloomington
118 Montgomery-Selma
119 Fargo-Valley City
120 Eugene
121 Macon
122 SantaBarbra-SanMar-SanLuOb
123 Lafayette, LA
124 Monterey-Salinas
125 Bakersfield
126 Yakima-Pasco-Rchlnd-Knnwck
127 La Crosse-Eau Claire
128 Columbus, GA (Opelika, AL)
129 Corpus Christi
130 Chico-Redding
131 Amarillo
132 Rockford
133 Columbus-Tupelo-West Point
134 Wausau-Rhinelander
135 Wilmington
136 Monroe-El Dorado
137 Columbia-Jefferson City
138 Duluth-Superior
139 Topeka
140 Medford-Klamath Falls
141 Beaumont-Port Arthur
142 Erie
143 Sioux City
144 Palm Springs
145 Joplin-Pittsburg
146 Albany, GA
147 Salisbury
148 Lubbock
149 Wichita Falls & Lawton
150 Anchorage
151 Terre Haute
152 Bangor
153 Rochestr-Mason City-Austin
154 Panama City
155 Bluefield-Beckley-Oak Hill
156 Binghamton
157 Odessa-Midland
158 Minot-Bismarck-Dickinson
159 Wheeling-Steubenville
160 Biloxi-Gulfport
161 Sherman-Ada
162 Gainesville
163 Idaho Falls-Pocatello
164 Abilene-Sweetwater
165 Yuma-El Centro
166 Clarksburg-Weston
167 Missoula
168 Hattiesburg-Laurel
169 Utica
170 Billings
171 Quincy-Hannibal-Keokuk
172 Dothan
173 Elmira (Corning)
174 Jackson, TN
175 Rapid City
176 Lake Charles
177 Watertown
178 Harrisonburg
179 Marquette
180 Alexandria, LA
181 Charlottesville
182 Jonesboro
183 Bowling Green
184 Greenwood-Greenville
185 Lima
186 Meridian
187 Grand Junction-Montrose
188 Laredo
189 Lafayette, IN
190 Parkersburg
191 Great Falls
192 Bend, OR
193 Twin Falls
194 Butte-Bozeman
195 Eureka
196 Cheyenne-Scottsbluff
197 San Angelo
198 Casper-Riverton
199 Mankato
199 Ottumwa-Kirksville
201 St. Joseph
202 Zanesville
203 Fairbanks
204 Victoria
205 Presque Isle
206 Helena
207 Juneau
208 Alpena
209 North Platte
210 Glendive

 

[dhett]

You know, Garrett, there really was no need to quote Genius' entire post.

I'm guessing that a community was moved from Dayton's DMA to Lima's. While Lima rose 11 places, from #196 to #185, Dayton dropped 4, from #58 to #62.

 

[arnoldevns]

The funny thing about Lima is that last year it dropped 11 places. Something is odd about all that.

Dallas/Fort Worth moving into the top 5 is a pretty big deal. It's likely to stay there too. The growth in this area is unreal.

 

[genius]

Lubbock TX falls again (but only one spot) despite actually increasing in number of homes. Meaning what?

Nothing, nothing at all. It's all how you look at it.

What it doea mean of course that although the Lubbock is growing, other markets are growing faster. Lubbock and Salisbury appear to have switched ranks. Lubbock grew by 1200 TV homes, Salisbury grew by 2700. Lubbock is not the only case of this occurring either. Now if there had been a market that had a decrease in numbers yet moved up in rank...

The funny thing about Lima is that last year it dropped 11 places.  Something is odd about all that. 

Dallas/Fort Worth moving into the top 5 is a pretty big deal.  It's likely to stay there too.  The growth in this area is unreal. 

Someone on another TV board I post at explained with Lima there was indeed an anomaly with the data. I don't know if that is the actual case though.

As for Dallas/Fort Worth, I'd say look for it pass Philadelphia in the next few years as long as its growth trend continues. Phoenix appears in a position to take Detroit within the next year or two, and perhaps with the next five years be a top ten market. I will also predict Atlanta moves up again next year or the year after.

 

[KML0224]

I couldn't help but notice that Boston/Worcester fell a spot. I wonder where they'd rank if southern New Hampshire (i.e. Manchester, Concord, Derry and Merrimack) was its own separate market? They have their own ABC now and had a CBS affiliate at one time on channel 21.

 

[bostonmediaguy]

I couldn't help but notice that Boston/Worcester fell a spot. I wonder where they'd rank if southern New Hampshire (i.e. Manchester, Concord, Derry and Merrimack) was its own separate market? They have their own ABC now and had a CBS affiliate at one time on channel 21.

Boston moved from #5 to #7 last year.

 

[Mainedude2007]

I couldn't help but notice that Boston/Worcester fell a spot. I wonder where they'd rank if southern New Hampshire (i.e. Manchester, Concord, Derry and Merrimack) was its own separate market? They have their own ABC now and had a CBS affiliate at one time on channel 21.

they'd probably be ranked around where the Boston radio market is (I believe somewhere just outside of the top 10...11th I think?)

 

[Markxxx]

Does it tell you anywhere if the market boundaries changed for various markets? I don't know exactly how Nielsen decides it's markets but some I don't think are really accurate. I am talking about including certain counties with certain markets, not the numbers of the markets themselves.

 

[jal41]

Does it tell you anywhere if the market boundaries changed for various markets? I don't know exactly how Nielsen decides it's markets but some I don't think are really accurate. I am talking about including certain counties with certain markets, not the numbers of the markets themselves.

The Excel spreadsheet linked to shows the number of "TV Homes". Basically, these are estimates of how many homes (or individual units in an MDU/apartment) there are within a given market. For radio ratings, Arbitron estimates total population 12 years or older.

Again, these are estimates. The three larger cities mentioned that gained (Atlanta, Dallas/Fort Worth, Phoenix) are going through major growth spurts with all sorts of new construction (Living in the NW suburbs of Atlanta, I can vouch for that). Notice that Markets 5-11 have razor-thin differences in numbers of TV homes, so anything could happen next year.

 

[JayR]

63 Ft. Myers-Naples

63? We're moving up in the world! *LOL*

 

[Garrett]

You know, Garrett, there really was no need to quote Genius' entire post.

I'm guessing that a community was moved from Dayton's DMA to Lima's. While Lima rose 11 places, from #196 to #185, Dayton dropped 4, from #58 to #62.

It was a mistake

 

[ssetta]

I couldn't help but notice that Boston/Worcester fell a spot. I wonder where they'd rank if southern New Hampshire (i.e. Manchester, Concord, Derry and Merrimack) was its own separate market? They have their own ABC now and had a CBS affiliate at one time on channel 21.

Why was channel 21 as CBS dropped? And when was this?

 

[dhett]

You know, Garrett, there really was no need to quote Genius' entire post.

I'm guessing that a community was moved from Dayton's DMA to Lima's. While Lima rose 11 places, from #196 to #185, Dayton dropped 4, from #58 to #62.

It was a mistake

I'm just sore from Lubbock TX beating Chandler AZ in the LLWS round robin play.

I wonder if the C.o.o.n. Rapids MN kids spit in their hands before shaking with your team after the game like they did with ours.
(I needed the extra punctuation to bypass the R-I naughty word filter. It thinks the town's name is a racial slur. :)

 

[KML0224]

I couldn't help but notice that Boston/Worcester fell a spot. I wonder where they'd rank if southern New Hampshire (i.e. Manchester, Concord, Derry and Merrimack) was its own separate market? They have their own ABC now and had a CBS affiliate at one time on channel 21.

Why was channel 21 as CBS dropped? And when was this?

Channel 21 in Concord had gone from independent WNHT-TV to a CBS affiliate. I don't think this got past 1989 though. Last I heard, they were a satellite to ION channel 68 of Boston. As for the affiliation being dropped? Maybe the station couldn't compete with then-CBS channel 7 of Boston, lost money and went under? I seem to remember picking up a very weak signal of theirs a couple of times in Old Orchard Beach, ME back in 1987, in the independent days. I know they ran "Too Close For Comfort" at 7 PM. Anyways, here's a link with a bit more info:

http://en.wikipedia.org/wiki/WNHT-TV