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Seems to be migrating away from using "The Tube" moniker.
Their new ads have shown what may very well be their new logo in the future, and most of their voiceovers (except for top of the hour) only say TV55 or 55 and no longer include "The Tube".
I can see them doing that b/c of CW 39 subchannel-"The Tube Music Network". But channel 55, pick a better logo, you are making a TV 51's logo look like a preserved masterpiece.
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