TVA out of "shape"

[azumanga]

Late last week, TVA had ditched their longtime "shapes" logo in favor of a stylised logo that I swear was rendered with a blue magic marker and a ruler:

http://en.wikipedia.org/wiki/TVA_(Canada)

 

[mjlarochelle]

This logo has not been fully implemented everywhere, especially on the regional stations. CFCM Quebec City's newscast last night still had the old logo. Normally when a company rebrands, it is done in full all at once.

That actually reminds me of their logo from the 80s:

http://www.youtube.com/watch?v=RSQj1U9hkwA (apologies for the poor quality)

 

[Bluenoser]

This logo has not been fully implemented everywhere, especially on the regional stations. CFCM Quebec City's newscast last night still had the old logo. Normally when a company rebrands, it is done in full all at once.

That actually reminds me of their logo from the 80s:

http://www.youtube.com/watch?v=RSQj1U9hkwA (apologies for the poor quality)

And from a visit to Riviere-du-Loup earlier this week, someone forgot to send the memo to Tele Inter-Rives, which owns CIMT and Carleton sister CHAU- the old TVA logo appears on the local IDs, which are inserted onto network promos.