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TWITCH in LEXINGTON!!!!

K

kramerrox

Guest
Bob and Tom got it handed to them in this last book. They've been in Lexington for 12 years unbeaten. Twitch comes in and within one year is kicking their asses.

Twitch

18-34 #1

(M) 18-34 #1

WAY TO GO!! Who says local good talent can't beat big names. KICK ASS BROTHER!!
 
Bob and Tom got it handed to them in this last book???

Not from the numbers I have seen. The demo that matters is 25-54 and it looks as if WBUL, WKQQ, WMXL, WVLK and WLXX own that demo in morning drive.

The only area Twitch did well in is the strip club and beer demo. Anyone that follows the Lexington market knows that there is not much money in that demo. Im sure WKQQ would be happy to give up 18-34 numbers in return for the 25-54 folks.

I say let the Bob & Tom numbers speak:

Persons 25-54 #1 (#12)

Men 25-54 #1

And beat WXZZ in the following demos:

Persons 12+

Men 12+

Women 12+

Women 18-34

Persons 18-49

Men 18-49

Women 18-49

Women 25-54

This is the first time WKQQ has been below a 10 share in the 18-34 numbers as far back as I can remember. The next book will show you that the WXZZ morning numbers were not real.
 
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