According to an article in USA Today, there is a renaissance in radio. As quoted in the article "Radio is much stronger than the general perception of it has been,". And look who said it. "Carol Hanley, Arbitron's executive VP of sales and marketing." Could this be the same Carol Hanley formerly of KWJZ?
Nice to see good old traditional media get out there and tell their side of the story.....
http://www.usatoday.com/money/media/2011-03-21-Radio-listeners-growing.htm
Nice to see good old traditional media get out there and tell their side of the story.....
http://www.usatoday.com/money/media/2011-03-21-Radio-listeners-growing.htm