> > Genesee Street on Friday. Did Mix gain ground on Lite
> 98.7?
>
> From what I heard, Lite went down, but only slightly.
> Considering Lite's last book was a higher-than-usual 14.2,
> you can't totally blame it on the new PD. Big Frog 104 is
> #1 in the market, Lite is #2. They have been swapping the
> #1 and #2 rankings for years.
>
> Apparently low response from women 18-34 made for some
> really weird weighting that helped Kiss out a lot, and they
> desperately needed that help.
>
>
The embargo is due to Galaxy not buying the book. Not a big surprise.
Yes, the 18-34 where weighted toward Kiss, so the celebration will be over in
6 monthes. From what I hear, The GM says it was his best book in 5 years.
So another 5 year plan may be in order comrade. Now Since the 18-34 where booted to kiss, Mix did no gain on Lite. So Kiss, like many of their listeners, gained by being graded on a curve. Can't beleive with Talent Like Hank Brown and the Adam the overweight, the sports stars had no rating. I must have been crazy to come here from Texas and just go run out for food.