Timely enough just before the announced format change today, last Friday Variety's Brain Lowry wrote a, frankly, a deserved scathing review of "Hollywood's KFWB" attempt to be the entertainment industry's trade news news radio station.
http://weblogs.variety.com/bltv/2009/08/why-exactly-would-hollywood-listen-to-kfwb.html
http://weblogs.variety.com/bltv/2009/08/why-exactly-would-hollywood-listen-to-kfwb.html