• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

VW

F

Frank Ferreri

Did a post a few weeks back regarding the VW punch spots. OK, we get it, VW has makes other than the "Bug". Now, get these terrible spots off the air. Here's a dad taking his young kids around the block in their VW just so they can watch people punch one another. Then when they get back home, one of the kids says "can we do it again" and the kind dad says.."OK". The whole time the theme of the American Pie Andy Griffith show is playing. Gee, that's a great example for your kids. Let's ride around the block a few times buring $3/gallon gas so we can watch idiots punch one another.
 
While it's true that Frank's post comes off as a little crusty, he's got a good point. Those are annoying ads.

Personally, I am really hoping that SNL gets a hold of the ad and has one of the 'victims' turning around and decking the one who saw the VW first!! That I would LOVE to see!!
 
At least it isn't as irresponsible as the Mitsubishi ad that has an idiot racing his paddle-shifter equipped econobox through city streets as fast as the little sh**box can go. What a great inspiration for that brand's demographic!
 
And he's remembering it as a "Bad" thing. The marketing concept that anytime anyone remembers you is a good thing was discredited years ago.
 
KentBrockman said:
BRNout said:
While it's true that Frank's post comes off as a little crusty, he's got a good point. Those are annoying ads.
Click to expand...

Annoying as they may be... He was able to remember the VW brand.
Click to expand...

Very good point and true. Annoying spots, although disliked, are remembered. Have no problem with "annoying" spots, however, with unemployment high, a disaster in the Gulf, foreclosures, war, and all the problems of today, people punching people because they see a certain brand is not good marketing. In happy times maybe it would be funny. Not being crusty, however, as a father, would you pile the kids in the car and ride around the block to watch people punch one another? Ads that make people feel good generally have more success. Don't see these ads making anyone feel good. Yes, you remembered the brand, however, does it make you want to buy a VW?
 
I am assuming this is the ad in question:

http://www.youtube.com/watch?v=ZRkOE2doOZ4&feature=channel

I don't think it's annoying at all... actually it is good escapism from the reality of this crazy world. Of course dads aren't going to pile their kids into minivan and drive around the block and watch people punch one another. I challenge you to rent a Volkswagen Routan & drive once around the block in your neighborhood and see how many people actually will punch one another. Probably none. That is why this is a TV commercial... odds are that it would not happen in real life.

But if there is somebody that really needs a good punching... the guy in this McDonald's ad. He's 200 times more annoying than the VW commercial. He symbolizes the whiney part of America that I absolutely despise. He should be down in the Gulf cleaning up tarballs on the beach if he thinks his morning sucks without his coffee... maybe it will put things in perspective for him. :D

http://www.youtube.com/watch?v=x5h2_eIzoYU
 
KentBrockman said:
That is why this is a TV commercial... odds are that it would not happen in real life.
Click to expand...
I dunno man, there's a lot of people who go through "real life" unable to express themselves in ways beyond "hitting someone who's unprepared is funny." Those people tend to be perpetual copycats, and they will think that copying this commercial is high art.

But if there is somebody that really needs a good punching... the guy in this McDonald's ad. He's 200 times more annoying than the VW commercial. He symbolizes the whiney part of America that I absolutely despise. He should be down in the Gulf cleaning up tarballs on the beach if he thinks his morning sucks without his coffee... maybe it will put things in perspective for him. :D

http://www.youtube.com/watch?v=x5h2_eIzoYU
Click to expand...
Yeah, that guy needs a beatdown.
So does the cashier, she's evidently on something more powerful than McDonald's coffee.


[/quote]
 
Damn, I thought this was going to be a thread about Vanna White. What a Fahrvergnugen letdown. :mad:
 
As annoying as those VW Punch-Dub commercials are - I'll tell you a commercial that really annoyed me. There was a commercial on whatever channel was on in the DJ booth last Saturday Night and I swear it was for a Mercedes and it cost over $700/month to lease!!!!!!!! Who the he** could afford that? Shoot. Most apartments are more than $700/month to rent. Geezus.
 
MarcB said:
As annoying as those VW Punch-Dub commercials are - I'll tell you a commercial that really annoyed me. There was a commercial on whatever channel was on in the DJ booth last Saturday Night and I swear it was for a Mercedes and it cost over $700/month to lease!!!!!!!! Who the he** could afford that? Shoot. Most apartments are more than $700/month to rent. Geezus.
Click to expand...

I've noticed a trend these days toward more expensive high-end cars - especially among people in their early 40s, or younger. In my primarily middle-class neighborhood, there are a lot of new Mercedes, Lexuses (Lexi?), and BMWs. Though I have no idea what these peoples' incomes are, the cars seem to have no relation to the size or condition of the houses they come out of. You'll see $80,000 BMW 7 Series sedans backing out of garages in drab little 900 sq ft 2 bedroom houses. My theory is that cheap money (low interest rates) have given people of relatively modest means the ability to own their 'dream car.' Even if you only make $50K a year, if you have no kids to feed and live frugally otherwise, a $700 per month car lease is probably doable.

So it certainly makes sense for the high-end car makers to market to everybody - not just the wealthy. One of the most ubiquitous car commercials here in the Bay Area is for a local BMW dealership - their ads run at all times of the day and night.
 
The watering holes around Snottsdale, AZ are surrounded by high-end vehicles. The majority of them are leased. Those 20 and 30-somethings will one day regret renting their rides and building no equity (not to mention the additional costs of insurance and taxes).

I have a buddy whose company got him an $80,000 Jag. It is a nice car to be sure but....he hit a curb one day and bent a rim. Both tire and rim had to be replaced. $2,200 for one tire and one rim! He didn't like his high-end ride much the day he wrote that check.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom