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W253AC Reading is such a waste

we've talked about it here before, but in light of the recent Reading ratings, i've got to say it again. W253AC (the WLEV translator on 98.5 Reading) is such a waste of airspace. does anyone listen? does anyone know it's even there? why is citadel even wasting the electricity? it has so much potential. look at what cumulus is doing in harrisburg billing "touch's" FM translator as a regular station. there is a hole in Reading for CHR or straight ahead AC. since 98.5 is relaying WLEV out of Allentown, then start promoting the damn thing. why does WBEB from Philly show up in Reading's ratings instead of WLEV? if citadel cared, people should be listening to 98.5 instead of 101.1.
 
even if people knew about it, b101 would still kill wlev.
 
eye,

i know you hate anything that's not nassau ;) but WLEV has gotten much better in recent years. it's more of a "jack" now with a fun variety of AC, hot AC, and rock AC from the 70s through today. i think WLEV could beat B 101 in Reading, if only people knew about 98.5.
 
look at citadel's stock performance and u will have your answer...
 
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