WABC / Geraldo

[PTBoardOp94]

Actually the public stations also have older audiences, not younger. Which is why commercial stations aren't trying to copy what they do.

I don't have access to Nielsen's data, but anecdotally I'd propose that if you pull a young demographic, say Adults 18-34, you'll find numerous markets on the East Coast where the public talker out-rates the conservative talker. NPR talk stations tend to have a lot of very old listeners in their 60s to the grave, but also a healthy "next generation" of listeners in their 20s and 30s who tend to be college-educated professionals.

As opposed to conservative talk, which even conservative young people don't find entertaining.

 

[TheBigA]

NPR talk stations tend to have a lot of very old listeners in their 60s to the grave, but also a healthy "next generation" of listeners in their 20s and 30s who tend to be college-educated professionals.

It depends on the station. But NPR's own demographic data says that the audience for their news shows is older. Which is why a few years ago, they attempted to create news shows aimed at younger audiences. The experiment failed and the shows were canceled. On the other hand, a station like WXPN in Philadelphia, which mainly plays world music, has a younger audience.

 

[Mily]

WABC should keep Geraldo Rivera





Thanks,
Kevin L. Sealy

Why should they?

Rivera is the only one show on WABC that gets beaten in the ratings by WOR (Simone)

 

[rjt45]

And Simone sucks!