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WAMB on 99.3 FM

Re: Cumulus CP | was: WAMB on 99.3 FM

scottwmro said:
Oh I see, these moves are probably a part of a different marketing approach that Cumulus wants to make to increase listenership and reveune numbers so thier portfolio looks better to ad agencies. Moving WQQK makes sense to move it more into the heart of the county, as that is where thier audience is. Same goes for the other stations as well.

Where WQQK transmitter sits now, it doesn't cover the southeastern part of the county well with a strong signal on portable radios. In the car, it's good, but can get "hissy" in spots.
Click to expand...

Well, actually the only thing that's changing at WQQK (and for that matter, WRQQ and WWTN) is the city of license. Right now 106.7 is the only one that's making any technical changes. The rest is musical chairs to keep from deleting a community's last station. (I'm not sure I understand why they don't just relicense WWTN to Belle Meade and leave 92.1 and 97.1 alone.)

I've been pleasantly surprised by just how well WQQK does for their relatively low power.
 
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