> I hear ya. That commercial half of the Zoo's playlist is
> what paid the bills (brought in the mainstream listener
> looking for hits) and the other half was for you and other
> true album rock aficionados. FM tried it the other way with
> KFAD/KMAC, KNUS, KRLD/KAFM doing underground music, with all
> those great album cuts and such. It didn't last, but really
> I don't think they stayed with it long enough. In the late
> 60s and early 70s, FM was not considered a contender, and
> PD's were given free reign to put on there what they wanted,
> as management figured no one was listening, anyway. When FM
> became the supreme band, the consultants, programmers and
> bean counters all dove in, and applied their AM mode of
> operation to FM. It was all downhill from there.
>
> Cheap Trick's studio version of "I Want You to Want Me" is
> timid and lame compared to the later Budokan version. I
> don't know if that played into their decision, or if they
> were more concerned about playing "name" bands. Of course,
> The Zoo and Q-102 both played a variety of hard and soft
> songs; I remember 102 playing Ambrosia and softer Doobies
> hits in the late 70s.
>
> > > And we, the post-Zoo freaks, can't give up on those old
> > > notions of how radio was done then, by the Zoo and
> others.
> >
> > > That's why we grade The Bone and KZPS so hard, because
> > both
> > > fall so short of giving anything to us like KZEW and
> Q-102
Well, to be honest, the studio version of "I Want You To Want Me" was lame, and I didn't ask for it to be played. Instead I wanted Hard Rockin' songs like "He's A (BLEEP)" and "The Ballad of TV Violence" to be aired back in 1978.
Something exciting. "I Want You To Want Me" is for teeny-Boppers....
But then that became the whole problem with FM Rock Radio.... Trying to be all things to all Rock fans meant that wherever the biggest audience was, that's where they were going. To Hell with "Standards". Talk about Listeners loyalty ! ! On their way to the Lowest Common Denominator Playlists..... The folks like me that had supported what the Zoo and Q102 did, just had to grin and bear it. Stations were now going to program "immature" music right along side the really cool stuff, like it or not. --- I didn't like it then---- not do I now.
I was in college in Austin 1973-1977. What I really loved about KLBJ-FM back then was that they ---would not--- play immature rock songs, or "Pop-Rock" songs. There was another FM station in town that did that. KLBJ simply played the best Rock Music by ---many, many --- bands. So, it was the kind of station that you really would enjoy listening to for ---Hours--- ---Not--- as "background" music.... but really listening----. Even the commercials were customized tothe KLBJ listener. --No standard obnoxious commercials found on Pop and Top 40 stations. I wasn't loyal to KLBJ-FM for any reason except the music the played the way the presented it... not talking over the songs, not chopping of the cool endings of songs, etc.
I was loyal, but not because of wise-crackin'DJs, Endless Pay-To-Listen Promotions, and all the other trappings of a Top 40 commercial station. That way of doing business is just antithesis to what great Rock was about.
Satellite radio offers much of that great music.... but, satellite radio is all compartmentalized. And nothing Satellite radio is doing quite matches what I heard on KLBJ-FM. That--- is what I am looking for on my radio dial, terrestrail or satellite......
Perhaps when AM goes digital, there can be a Renaissance of that kind of cool programming ---- without the Pop-Rock fluff and smartalek DJs.
<P ID="signature">______________
1968-1978 -- THE "GOLDEN AGE" OF ALBUM ROCK MUSIC . . .
In spite of Disco and Top 40 in that period,
it yielded the "Motherload" of Great Album Rock Releases
--Enough for a Lifetime--

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