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WAZN 1470 programming changes

Effective last Monday, 3/10/08, there have been major programming changes on WAZN.
The simulcast with sister station WLYN has been replaced with Russian programming, for approximately half of the weekday hours, 7am - 7pm. (I would have announced this last week, but I was away on vacation...)
The Russian population in the Boston area is growing rapidly, and WAZN seeks to serve that community.

Those who are still holding out hope for a progressive talk format to return to the local airwaves,
should realize that time is running out, and no station seems willing to take on this format voluntarily,
as solely advertiser-supported. The time to act is now...
 
I hope you are not holding your breath waiting for them to call.

Another case of its easier to complain about the loss of/ lack of ___________ (fill in the blank ..rap music, progressive talk, spackle and paste talk) than to take an entrepreneurial opportunity and put their money where their mouth is.

(how were the slopes?)
 
WLYNgm said:
Effective last Monday, 3/10/08, there have been major programming changes on WAZN.
The simulcast with sister station WLYN has been replaced with Russian programming, for approximately half of the weekday hours, 7am - 7pm.
Is the Russian-speaking community in greater Boston geographically concentrated in a particular area of the market? If so, where? If I had to guess, I would guess at Allston-Brighton. If so, I suppose WAZN's daytime signal in that area should be adequate, although the nighttime signal would be better.

On the DX lists, there has been a lot of talk about a very small, low-cost Sony pocket radio with outstanding sensitivity. You should get one and try it out. If it works well for picking up WAZN in the area where the target demo lives, you should put your independent Russian program producers onto it. They probably could find someone who would sell them the radios in bulk and they could then sell a decent number of those radios to their potential listeners. By so doing, they could make a few dollars and increase the audience for their programs.
 
DanStrassberg said:
WLYNgm said:
Effective last Monday, 3/10/08, there have been major programming changes on WAZN.
The simulcast with sister station WLYN has been replaced with Russian programming, for approximately half of the weekday hours, 7am - 7pm.
On the DX lists, there has been a lot of talk about a very small, low-cost Sony pocket radio with outstanding sensitivity. You should get one and try it out. If it works well for picking up WAZN in the area where the target demo lives, you should put your independent Russian program producers onto it. They probably could find someone who would sell them the radios in bulk and they could then sell a decent number of those radios to their potential listeners. By so doing, they could make a few dollars and increase the audience for their programs.

Is it the Sony ICF-M410V perhaps. If not, that is a good little DX unit on both AM and FM, and it is small and inexpensive.
 
The Russian community, at present, seems to be concentrated in
Boston, Newton, and Brookline. It is an affluent and highly educated
community, as a whole, and it is growing rapidly.

Oh - and the slopes (Switzerland) were lots of fun ;D
Stop by the station sometime after I get my photos back...
 
WLYNgm said:
The Russian community, at present, seems to be concentrated in
Boston, Newton, and Brookline. It is an affluent and highly educated
community, as a whole, and it is growing rapidly.

Oh - and the slopes (Switzerland) were lots of fun ;D
Stop by the station sometime after I get my photos back...

As you may know, the Metropolitan Opera has been televising certain Saturday matinees and projecting them in HD at area theaters. I've attended all but one of them, mostly at the Regal Cinema 15 complex in Marlborough, because if one auditorium is sold out, the manager just opens another. Anyhoo, I notice several people talking what sounds like Russian (could also be Czeck, but not likely). They could be from Boston and vicinity; the Framingham complex is closer but they ALWAYS sell out days or even weeks in advance, and otherwise seem to have a very tight schedule of flicks preventing them from opening another auditorium.
 
WLYNgm said:
The Russian community, at present, seems to be concentrated in
Boston, Newton, and Brookline. It is an affluent and highly educated
community, as a whole, and it is growing rapidly.

Oh - and the slopes (Switzerland) were lots of fun ;D
Stop by the station sometime after I get my photos back...

having done some work for russian radio clients, i know their market first-hand.
true, plus a very large community up in the lynn/marblehead/swampscott area.
your morning/midday guy claims that there's about 120,000 russians in the boston area, i think that's more
of a wish than a fact. maybe 70k-80k is more realistic.
http://www.radiolenya.com/aboutRadioLenya/

interestingly, rest of your day is filled out by the 620 wsnr simulcast. they looked at buying time on 1510, but
were scared away by the rates.
http://www.davidzonradio.com/

the ny russians are very different from the boston russians(highly educated, higher income, more americanized, etc). not sure if 620 programs aimed at ny russian audience will catch on around here.
 
There's another Russian station in the New York area. WLIE/540 based out of Islip, Long Island, which is owned by the same group that own those stations on the North Shore and South Shore 1300 I believe it is and I forget the other frequency. Their signal blasts into Connecticut. I've been told that 540 runs some of the Russian language programming that had been on WNYZ/87.7 FM out of NYC before they flipped to English Language Dance Music.
 
Channel Surf said:
DanStrassberg said:
WLYNgm said:
Effective last Monday, 3/10/08, there have been major programming changes on WAZN.
The simulcast with sister station WLYN has been replaced with Russian programming, for approximately half of the weekday hours, 7am - 7pm.
On the DX lists, there has been a lot of talk about a very small, low-cost Sony pocket radio with outstanding sensitivity. You should get one and try it out. If it works well for picking up WAZN in the area where the target demo lives, you should put your independent Russian program producers onto it. They probably could find someone who would sell them the radios in bulk and they could then sell a decent number of those radios to their potential listeners. By so doing, they could make a few dollars and increase the audience for their programs.


Is it the Sony ICF-M410V perhaps. If not, that is a good little DX unit on both AM and FM, and it is small and inexpensive.


Nope, I believe it is this radio:

http://www.amazon.com/Sony-ICF-S10M...1?ie=UTF8&s=electronics&qid=1205911156&sr=8-1
 
LA_Guy said:
On the DX lists, there has been a lot of talk about a very small, low-cost Sony pocket radio with outstanding sensitivity. You should get one and try it out. If it works well for picking up WAZN in the area where the target demo lives, you should put your independent Russian program producers onto it. They probably could find someone who would sell them the radios in bulk and they could then sell a decent number of those radios to their potential listeners. By so doing, they could make a few dollars and increase the audience for their programs.

Is it the Sony ICF-M410V perhaps. If not, that is a good little DX unit on both AM and FM, and it is small and inexpensive.

Nope, I believe it is this radio:

http://www.amazon.com/Sony-ICF-S10M...1?ie=UTF8&s=electronics&qid=1205911156&sr=8-1

I finally went through my back e-mails from the DX lists. As far as I can tell, the radio to which I referred is a Sony SRF-59. A little more expensive than the one Dana mentioned, but still pretty inexpensive--IIRC, $14.99 at Amazon.com. Sony appears to make MANY pocket-sized radios with AM capability. The DXers are wild about the SRF-59. It is apparently highly selective as well as very sensitive and it apparently allows you do do an excellent job of nulling out strong adjacent-channel signals by rotating the little receiver. A few people have claimed that, for DX, the SRF-59 competes with large, heavy communications receivers that cost many hundreds of dollars on the used-equipment market (such receivers are probably no longer in production). The serious DX guys, who use outside antennas that cover hundreds of feet of real-estate, usually don't care so much about portability. Few of these serious DXers accept the idea that the SRF-59 is in the same league with the big boxes, but several grudgingly admit that the pocket radio is amazing given its tiny size and price.
 
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