Re: WBAB Not Listening - Identity Crisis
Damn,
I wish I still worked there. BAB is filled with nothing but class acts... On Air and Off Air. I moved to Baltimore to be "home". If the whole radio station along with the staff could move down here, that would be friggin bad ass! Missin the NY radio scene, just not the Yankee fans!
-Klug-
> > > > > Not "pronouncing the W," "insulting the listeners,"
> > and
> > > > > "cursing on the air?" You gentlemen couldn't be
> more
> > > > wrong
> > > > > about what's happening at `BAB. First of all,
> there's
> >
> > > no
> > > > > law that says I have to pronounce the "W." If you
> > want
> > > to
> > > >
> > > > > intensely ponder something, try wrapping your head
> > > around
> > > > > 300,000 people getting wiped out in one morning by a
>
> > > > > tsunami. For your information, the "W" is mentioned
>
> > at
> > > > > least every 6 minutes, including (the only required
> > > > mention)
> > > > > the top-of-hour ID. And, not saying the "W" is
> about
> > as
> > >
> > > > > acceptable as behavior gets in radio. I do it to
> save
> >
> > > > > myself one precious second in an unusually-long
> > > > positioning
> > > > > statement. You miss the "W" because -- well, only
> God
> >
> > > > knows
> > > > > why. As for anyone not liking my style, that's
> > > certainly
> > > > > your right. I personally don't give 1/2 a crap. I
> > was
> > > > > hired for one reason: To get people to listen to
> > > > WBAB(That
> > > > > W was for you. Feel better?). Like announcers at
> most
> >
> > > FM
> > > > > stations, I'm permitted only a few seconds per hour
> to
> >
> > > > > accomplish this task. And there's not a doubt in my
>
> > > mind
> > > > > that I am, indeed, accomplishing it. In my 16 years
>
> > of
> > > > > experience, I've set or broken 20-year ratings
> records
> >
> > > > > everywhere I've been. It typically takes time and a
>
> > bit
> > >
> > > > of
> > > > > creative freedom for me to do this, but it will be
> > done.
> > >
> > > > I
> > > > > do it by not "talking down" to listeners. Long
> > > Islanders
> > > > > have had a steady, brain-numbing diet of crap radio
> > for
> > > > more
> > > > > than 30 years. Radio in 2006 needs to truly
> "compete"
> >
> > > > with
> > > > > satellite, personal digital recording, podcasting,
> and
> >
> > > > CDR,
> > > > > or will surely die. We in radio can only win if we
> > > really
> > > >
> > > > > differentiate ourselves from these other products.
> We
> > > > can't
> > > > > do it by insulting listeners' intelligence or by
> > taking
> > > > > requests that can never be played. If I have
> anything
> >
> > > to
> > > > do
> > > > > with it, all of that will soon end. It must.
> Thanks
> > > for
> > > > > complaining about a part-time show in a sub-major
> > > market.
> > > >
> > > > > See you on the radio.
> > > > >
> > > > Well spoken Tony! It's nice to see someone from the
> > > station
> > > > "listened and replied." I think most of the posters
> here
> >
> > > are
> > > > just jealous that they can't be on the air dropping
> the
> > > "W."
> > > >

Keep on rockin'!
> > > >
> > > I was thrilled that Tony responded, and thank you for
> it!
> > I
> > > just went through the two different threads and only 1
> > > poster in all the threads blasted Tony, and that wasn't
> > even
> > > about the Double You. These posts were about Double You
>
> > in
> > > general, and about BAB in general. So lets not
> over-react
> >
> > > here. Keep it in perspective.
> > >
>
>
> 'BAB has always leaned towards classic rock and classic hits
> - at least for the last 10 years. It works for them, end of
> story. Take a look at the numbers for WBON and it's very
> clear why 'BAB doesn't need to start changing direction.
> WBAB is doing very well in their target demo and even in the
> surrounding demos. Also, while not nearly as popular as
> Hip-Hop with the 18-25 year olds, classic rock is gaining in
> popularity there. It was also the only 'rock' format
> nationwide that was up in the last book. AOR and
> alternative were both down again.
>
<P ID="edit"><FONT class="small">
Edited by Russty on 03/02/06 09:14 PM.</FONT></P>