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WBAP & KSCS's possible move to Dallas?

T

texasstooge

According to this article from the Star-Telegram, WBAP News/Talk 820 AM & 96.7 FM and its sister station KSCS 96.3 could relocate from their longtime studios in Arlington to their new studios in Victory Park in Dallas. While it is a good opportunity for many listeners to visit their studios (if they host "Open House" gigs like WFAA-TV did during the Dallas Stars' and Dallas Mavericks' final home games of the 2010-2011 season), this move could create the biggest blow to Tarrant County.

Bud Kennedy - [i]Star-Telegram[/i] said:
Loss of radio stations is a blow to west side of DFW metroplex

Rangers Ballpark gleamed for the World Series last week.

But one window remained sadly dark.

For 11 years, radio station KRLD/1080 AM delivered news and sports from a ballpark studio in center field, essentially atop the hyphen in Dallas-Fort Worth.

But KRLD moved to Dallas years ago. Its hosts rarely mention Tarrant County anymore.

By year's end, another of our show windows to the world will go dark.

WBAP/820 AM and 96.7 FM, part of Tarrant County since 1922, looks destined to move to Victory Park in Dallas with KSCS/96.3 FM as part of their sale to Atlanta-based Cumulus Media.

The two stations would leave Arlington to share a new studio with Cumulus' four Dallas stations, including KTCK/1310 "The Ticket" and KLIF/570 AM.

None of this has been officially announced yet. The deal was final only on Sept. 16.

But Cumulus is building Victory studios. According to the websites, WBAP and KLIF already share a program director and will share a new sales manager.

It's tough to argue that Cumulus should keep a separate studio in the WBAP/KSCS Brookhollow Two tower in Arlington.

But when we lose a radio or TV news station to Dallas, we lose more than an office tenant.

We lose influence. We lose leaders.

Most of all, we lose friends.

Eventually, we lose our role in the daily conversation about Dallas-Fort Worth.
Click to expand...
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Do y'all think it's a Good Move or a Bad Move? Go ahead and sound off.
 
IMHO, the move makes perfect sense given the Citadel-Cumulus deal. The average listener doesn't care where the physical locations of their favorite stations' studios are; they just want to hear their preferred programming. That said, WBAP & KSCS will receive far greater visibility in the Victory Park location than they ever did at the current location.
 
I like Bud's writing, and I've read it for years.

That said, the two sentences in the post that caught my eye were "We lose influence. We lose leaders." While that might be true to some extent, it isn't the huge blow to Tarrant County, Texas that it might have been decades ago.

If this was 1966 and they talked of moving KLIF (the news vans, the promos, and everything they did, lock stock & barrel) from Dallas to Fort Worth, it would be a huge blow to the departed city.

Radio in Dallas-Fort Worth has become extremely fragmented over the years. Media sources are dramatically different. Content delivery is breathtakingly instant. Your news/weather/sports source is now your cell phone or your iPad.

Small anecdote: I drove from Denton to Sulphur Springs for work every day of 1990. I listened to Hal & Dick (in Jet Copter 820, no less), Sam from Sales, Willy Landem, John Wayne's "Tales of the Old West" and that whole crew, mornings and afternoons. I used to laugh so hard at some of that stuff I thought I would have a wreck!

Sadly, that's pretty much been dismantled years ago. Good radio moved on, so the audience has moved on to iPods, Sirius, internet radio, YouTube, and so on.

I think Bud is forgetting the lack of reaction in Dallas when KRLD moved to the Ballpark in Arlington. KRLD is a "Dallas" station, always has been, always will be. WBAP and KSCS are "Fort Worth" stations. Always have been, always will be.

And Culumus is a real cluster____. There's nothing new under the sun.
 
Wasn't 1310 a Fort Worth signal in the early1970's. I was stationed at Carswell AFB and some station had a two tower directional array just out side the east gate. I passed this array many times on my way to the IIRC "Black Angus" beer joint. Sometimes I do not remember what I passed by on the way back to the barracks. I do not do stupid stuff now that I am a little older and hopefully a little wiser!
 
That was the old KXOL 1360 array (since removed) that you saw on the way to the place.
 
Mike Rhyner and Steve lamb in the same building might make for some good radio.
Jerry Reynolds and Ed Wallace in adjoining studios might be even better.
This trainwreck might be some good stuff.........................................if the public ever hears any of it.
 
I don't think the syndie hosts qualify as local "leaders." You get some local stuff in the mornings, then it's off to the bird for the rest of the broadcast day.

You can hear Limbaugh, Hannity, Levin & Ingraham in most any city in the USA. Not just a Fort Worth thing.
 
I heard about this move months ago. Didn't think much of it except that those that have been working at BAP for many years will have a much longer commute now.
 
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