WBAP, THE HATE TALK OF TEXAS

[blackdog71]

Great post Mr. Wells. I could not have said it better myself.

I think Grantchester misses the point. You do not "win" by having the money if you do not first have the product which can be sold. WBAP makes money because advertisers know there are people listening. There are people listening because they either like what they hear on WBAP or it is a case of the Howard Stern complex (those who hate him listen more than those who love him). I really doubt that is the case, though.

I think conservatives and liberals both listen to conservative talk because there is actual discussion and debate. If you don't want to listen to it, turn it off and go elsewhere where your views are promoted...say, for instance, the ABC,CBS or NBC evening news or public radio. ;D

 

[Nik]

Jon-David. I notice you don't mention your own station on that list of Best Run, etc.
Does that have some not-so-hidden-meaning? :

Ha! None of those stations pad their schedules with Rusty Humphries or Fred Thompson... oh, wait.

 

[grantchester]

Blackdog71 says:

go elsewhere where your views are promoted...say, for instance, the ABC,CBS or NBC evening news or public radio.

Mega dittos right back at'cha, there, dog...
And you missed MY point. There are some formats that have been blacklisted. Some advertisers have told their agencies NOT to place ads on a certain syndicated talk network. I'm sure you heard about it. It was all over the DRIVE BY MEDIA a couple of years back.
My point is that there are formats and stations that survive without ratings, if only because there's someone putting money into them. Explain BizRadio, or KSKY, or WORD-FM, or that K-LOVE network... Or any Christian station for that matter. Or Public Radio.

 

[texas_prwriter]

WBAP is in no way responsible for balancing anything. Even that notion is specious. If anything, it's up to other competent professionals in the marketplace to first identify the circumstantial competitive opportunity, craft a doctrine, a plan, and the programming necessary to provide a successful alternative....Then find, hire, train, and lead the staff capable of executing the concept, put it into operation and see if it works.

The Crucible of Relentless Competition, and the Hard, Upsparing Work required to compete is where balance is found, not in artificial rules mandating a less cohesive, less consistent, less competent on-air product....Rules lobbied for by those less capable, less determined, and yes, less talented who say, "it's unfair!" "Make the leader as mediocre as we are, so there's more balance!...So we matter too!"

The Truth: The Best Run, Best Programmed, Best Executed, Best Sounding Radio Stations win....At any time, in any Market.

Kiss, The Wolf, Recuerdo, WBAP, The Ticket prove that every day.

Jon-David Wells
The Wells Report
Talk Radio 570 KLIF

Well said. Well said.

 

[scrtr84]

JDW says:

The Truth: The Best Run, Best Programmed, Best Executed, Best Sounding Radio Stations win....At any time, in any Market.

Actually, it's the one that gets the most money that wins. The people who have the money get to choose what is successful, regardless of the programming, execution and sound.

Agreed, which is why more and more people are moving away from terrestrial radio.

And I hope Mr. Wells realizes that corporate radio today doesn't give a damn about "best". They are way too fixated on "greed". Words like "best" and "quality" are not found in corporate radio's dictionary.

 

[1963Rambler]

The WBAP commercial made from angry sound bites of Mark-Rush-Hannity-Levin-Ingram is inappropriate I think.

Thank you, this is just what I am talking about. Sorry that i drummed it up into a "kill Obama" thing, altho it might as well be some times from the horrable things they say. What i think is happening that the "angry sound bites" are a turn-"off" not a turn"on". Maybe they should really look at the ratings up close to see if this is really true. I know I used to listen to WBAP all the time but its just WAAAAY too thick to deal with now(I wont give up my HAL tho)!! I just cant see Mister (or Mrs.) Avereage American whose "to the right of center" buying in to all that day in and day-out. I know they do things for shock value and stuff, but i shutter to think there's some weak minded people out there who buy into all the hate hook-line-& sinker. and Yeah it happens on Both Sides of political talk.

Did you all read about that Randy Rhoads from Air America has signed up with the same radio group that already carrys Rush and Sean? It's a group owned by Clear Channel. Boy is that kinda wierd.

 

[board monkey]

JDW says:

The Truth: The Best Run, Best Programmed, Best Executed, Best Sounding Radio Stations win....At any time, in any Market.

Actually, it's the one that gets the most money that wins. The people who have the money get to choose what is successful, regardless of the programming, execution and sound.

Agreed, which is why more and more people are moving away from terrestrial radio.

And I hope Mr. Wells realizes that corporate radio today doesn't give a damn about "best". They are way too fixated on "greed". Words like "best" and "quality" are not found in corporate radio's dictionary.

Also would like to add, radio used to be about the highest amount of listeners. Now its about being the highest billing. :




One more thing about the "hate" promos on WBAP. When one creates these promos from show audio, sometimes you go for the audio that grabs the listeners ear the most. Having made a few show promos in my time in production I've made some attention grabbing audio bites.

 

[The Ultimate Warrior]

JDW says:

The Truth: The Best Run, Best Programmed, Best Executed, Best Sounding Radio Stations win....At any time, in any Market.

Actually, it's the one that gets the most money that wins. The people who have the money get to choose what is successful, regardless of the programming, execution and sound.

Agreed, which is why more and more people are moving away from terrestrial radio.

And I hope Mr. Wells realizes that corporate radio today doesn't give a damn about "best". They are way too fixated on "greed". Words like "best" and "quality" are not found in corporate radio's dictionary.

Also would like to add, radio used to be about the highest amount of listeners. Now its about being the highest billing. :

Those bastards are trying to make money? We need to stop that, that is unconscionable. Remember, success is bad.

 

[board monkey]

JDW says:

The Truth: The Best Run, Best Programmed, Best Executed, Best Sounding Radio Stations win....At any time, in any Market.

Actually, it's the one that gets the most money that wins. The people who have the money get to choose what is successful, regardless of the programming, execution and sound.

Agreed, which is why more and more people are moving away from terrestrial radio.

And I hope Mr. Wells realizes that corporate radio today doesn't give a damn about "best". They are way too fixated on "greed". Words like "best" and "quality" are not found in corporate radio's dictionary.

Also would like to add, radio used to be about the highest amount of listeners. Now its about being the highest billing. :

Those bastards are trying to make money? We need to stop that, that is unconscionable. Remember, success is bad.

;D I have no problem with capitalism, but it does take ears listening to those ads to make them a viable piece of advertising.

 

[scrtr84]

Those bastards are trying to make money? We need to stop that, that is unconscionable. Remember, success is bad.

There's huge difference between turning a reasonable profit, vs. fixating on greed simply to stuff the wallets of corporate management.