WBOQ sounds like the pirate

[fccman]

WBOQ is playing more 60s and 70s now. It sounds like the pirate in Boxford ( did he buy the station ) ?

 

[jlehmann]

WBOQ is playing more 60s and 70s now.

More 60s/70s than what? They've been mostly 60s/70s ever since dropping jazz a few years ago.

 

[fccman]

I live here WBOQ has been playing 70s and 80s.

 

[DToTheJ]

With calls like WBOQ, one would think they would sound more like a chicken.

Bock bawk!

 

[BRNout]

With calls like WBOQ, one would think they would sound more like a chicken.

Bock bawk!

Of course, anyone with a nugget of knowledge about the North Shore/Gloucester/Cape Ann area will tell you that those calls stand for Bach; as in Johann Sebastian Bach - from the days when WBOQ was a small, hyper-local, holdout with a longstanding classical format. The local ownership never bothered to change their call letters.

As for playing more 60s/70s music, I say GOOD. They were playing too many late 70s and 80s titles and musically were losing the advantage that they had developed over the homogeneous, generic 70s-heavy sounds of WODS. Glad they are back to being different. WBOQ is always a favorite of mine when I am in the area visiting family and friends.

 

[chrisradioanimal]

I have noticed that as well. They seemed to have cut way back on the 80's music and seem to be now focused on 60's and 70's music. I actually like the way they sound now.

 

[fccman]

Do you guy's remember Simon and WVCA

 

[HHH]

"....Simon and WVCA"

http://www.ferriniproductions.com/radio_fishtown/

 

[rapking]

I wish WBOQ or WRBB would change frequency. Same thing goes for Hot 106 (R.I.) and that GARBAGE STATION IN N.H.

 

[Deleted User]

Change to where?

I can't think of anywhere in the US where the spectrum is packed so full of legal stations spaced for non interference, then you toss in the illegal operators and there isn't a spare kilohertz to be had.

 

[Retro]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

 

[MickeyD]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

Well that sounds like a rock solid business model. Sounds good but it gets no ratings.

 

[BRNout]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

Well that sounds like a rock solid business model. Sounds good but it gets no ratings.

They're NEVER going to get ratings in the traditional sense. That's because they're super-serving only a small corner of a very large market. But they do get (local) advertisers and they apparently make enough money to keep going for years and years.

 

[Retro]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

Well that sounds like a rock solid business model. Sounds good but it gets no ratings.

They're NEVER going to get ratings in the traditional sense. That's because they're super-serving only a small corner of a very large market. But they do get (local) advertisers and they apparently make enough money to keep going for years and years.

Perhaps the (Boston) area could do better with more stations like this.

 

[MickeyD]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

Well that sounds like a rock solid business model. Sounds good but it gets no ratings.

They're NEVER going to get ratings in the traditional sense. That's because they're super-serving only a small corner of a very large market. But they do get (local) advertisers and they apparently make enough money to keep going for years and years.

Perhaps the (Boston) area could do better with more stations like this.

Like it or not a radio station IS a business. No money. No radio station!

 

[Retro]

In my not so humble opinion, North Shore 104.9 is a good station plain and simple. It may not get any ratings, but hey, they serve their audience well and it is quite refreshing to hear music on the radio that hasn't been "tested" first.

Well that sounds like a rock solid business model. Sounds good but it gets no ratings.

They're NEVER going to get ratings in the traditional sense. That's because they're super-serving only a small corner of a very large market. But they do get (local) advertisers and they apparently make enough money to keep going for years and years.

Perhaps the (Boston) area could do better with more stations like this.

Like it or not a radio station IS a business. No money. No radio station!

Yeah, but what I meant was that maybe a radio station could earn more profits by niching a certain market or area.

 

[BRNout]

Like it or not a radio station IS a business. No money. No radio station!

Who says they aren't making any money?

We're not talking about a big station that transmits from atop the Pru or that is owned by an overleveraged media conglomerate that has a huge debt service. No, WBOQ is a small signaled LOCAL station super-serving Cape Ann and parts of the North Shore. Doing what they do builds a loyal audience of local listeners and advertisers. That's the point.

What would you have them do differently? With their signal, they couldn't possibly garner big Boston ratings with any particular format. From day one, they realized this and designed programming that serves their local audience. They seem to be doing an excellent job at it so why mess with success?

We all complain about how radio continues to piss away their number one potential asset: being connected with their audience in a personal way. Well, here's a station that does just that. I, for one, wish that more stations around the US would figure this out. The medium would be healthier with more WBOQ's and fewer homogenized, corporate McRadio stations that sound exactly the same in Dallas as they do in Boston.

Just my 0.02 on this - but these guys have been consistent for years and have built quite a core following in their local area.