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WBRC Adds Sarah Carter As General Sales Manager

Y2kTheNewOldies

Y2kTheNewOldies


Gray Television’s Fox affiliate WBRC Birmingham, Ala., today hired Sarah Thrasher Carter to be the station’s general sales manager.

Carter comes from Spectrum Reach as a local sales manager where she led various aspects of local, political, and digital sales. There, she improved her sales ability and led her team to a doubling of revenue in under four years, exceeding sales goals even in the middle of a pandemic.
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