Three years ago, yes. But since then, he's been next door at WYRK.
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
WBUF seems to have its airstaff in place
- Thread starter ckg279
- Start date
Three years ago, yes. But since then, he's been next door at WYRK.
Long-time on-air/engineering talent Pete Hausman has been let go by TSQ. Pete's been one of those utility guys who's worn a lot of hats over the years. It looks like WBUF's line-up is all syndication and VT.
Apparently digital is driving a lot of decisions at Townsquare.
Digital To Overtake Broadcast Revenue At Acquisition-Minded Townsquare. | Story | insideradio.com
As I said earlier, I think digital was a factor in the format change at WBUF. The station now carries the company's syndicated show "Ultimate Classic Rock," that promotes the company website of the same name. All of the TS stations in Buffalo now carry syndicated evening shows that are tied to national websites. Anyone losing a job at TS Buffalo might check in with the company's digital office in Charlotte. They seem to be growing.
Ultimate Classic Rock
Digital To Overtake Broadcast Revenue At Acquisition-Minded Townsquare. | Story | insideradio.com
As I said earlier, I think digital was a factor in the format change at WBUF. The station now carries the company's syndicated show "Ultimate Classic Rock," that promotes the company website of the same name. All of the TS stations in Buffalo now carry syndicated evening shows that are tied to national websites. Anyone losing a job at TS Buffalo might check in with the company's digital office in Charlotte. They seem to be growing.
Ultimate Classic Rock
Last edited:
So...Chris Crowley's worked at WYRK all this time? Funny, I thought he was WBUF's PD as well as the TS/Buffalo director of content. (That's per Lance Venta's Radio Insight. He also notes that WBUF's morning show airs on most of TS' rock & classic rock stations.)
Three years ago he replaced Wendy Lynn at WYRK. He's been upped to content director for the cluster.
But you said he was brought in from out of town, and my response is it happened 3 years ago when Wendy left.
He's been in Buffalo since 2018.
Cool. I wanted clarification, and I got that.
It will not get them anywhere.
Chris Crowley has been there since October 2018, back in February he was promoted to TS Buffalo OM. Crowley moved down the 90 from Rochester's WCMF-FM and WROC-AM where he was PD
I believe he had a short stint at Entercom Portland after Rochester. Voice Tracking afternoon drive on WBUF will be one of his new duties. It should take about 30 minutes and he might be able to reuse the same clips a few weeks apart. No one will care...
WBUF very likely will pick off some listeners from 97 Eock and the Edge. But will WBUF pick up diary mentions in a market where listeners are habitually conditioned to writing down "97" or "103" in their diaries?
Listeners are not "habitually conditioned" to writing anything in their diary. The likelihood of any person / household being contacted twice is mathematically something like once every several decades.
Where I have had my legal residence for 20 years I have been contacted one time (refused due to media affiliation).
There is no habit in the filling of a diary. And people generally write down whatever is the way they identify the station they listen to... dial postilion, name, name of morning show and, when the station actually uses them on the air, call letters.
The only instances I saw in my 48 years of diary review were what I would say were obviously "old memory" diary entries were from very elderly people writing in names of heritage talents who were no longer in the market.
Nowhere did I assert that listeners have been "contacted twice." That wasn't even remotely the point of the ↑ post which you intentionally or otherwise misconstrued. When accounting for their listening in this particular market, it has sometimes been the case that diary holders who may listen to a (similar) format on one frequency have sometimes credited listening not to the frequency of that station, but to the frequency and call letters of the heritage or established format (that was in the forefront of their minds) on another frequency. This was the case in this market when there were four AOR stations (on 92.9, 96.9, 98.5 and 103.3). I don't doubt what you've seen and experienced over the years. By the same token, I am objectively and without exaggeration aware of what has occurred on occasion in this market. Hence the original post, which was submitted as a question. Thank you.
Then I'm an exception. I was just contacted by Nielsen last week about becoming a reporter. It's not the first time, because in the past, the invite included three $1 bills. No such luck this time.
With regards to WBUF, they have a big marketing chore ahead of them because of the strong brand identification as Jack. I assume they'll include that among the acceptable names for diary reporters.
Do you mean Nielsen will give credit to WBUF if someone writes down JACK? Does The Breeze still get credit if someone writes JOY?
People seem to remember long gone formats more clearly than existing ones. That's why the diary system measures what people "think" they listen to (or used to). Some of these folks getting a diary may not have listened to a Radio station in 15 years.
According to the websites, Crowley is the afternoon drive host on BOTH WBUF and The Breeze. What a gig...
Last edited:
Former names that are unused will be credited via ascription. There is a practical lifespan on this, after which Nielsen can not be expected to remember slogans from 5 or 10 or more years ago.
The most common diary mention is dial position, either exact or rounded. There are ascription procedures for imprecise entries, also.
OK, I misunderstood your question to be about diarykeepers being recruited over and over.
Nielsen has procedures for confused diary entries.
For example, if someone puts in "Rock 97" and in the market there is a "Rock" slogan, but it is really "Rock 92.3" but there is another station somewhere between 97.1 and 97.9, the entry will be ascripted. That means that a formula is applied, based on prior surveys. This case might have Rock 92.3 with a 4 share in the past book and the station on 97 having a 2 share. So the confused entry will go 2/3 to Rock 92.3 and 1/3 to the other station. The idea is to not have a confused entry distort the results; this process essentially levels the entry to not affecting either station significantly.
While it varies by market... and I quit doing diary reviews when Nielsen moved out of Columbia... most diary entries are by dial position or dial position and name. The percentage requiring ascription are very low, and have been since digital dials became prevalent.
And today, since a lot of listening is on devices like Amazon Alexa that respond to precise voice commands, listening will be to whatever the diarykeeper with such a device tells Alexa to play.
Nielsen has moved to OCR reading of diaries. I don't know today how ascription has changed or whether they call for a person to review the data when the OCR can't attribute it. If there is interest, I can ask them.
I must be too. I've been contact at least 5 times to do diaries in the last 20 years or so. The first one was in the late 1990's or early to mid 2000's. Then from roughly 2016 thru 2018 I was contacted 5 times and out of those sent diaries 4 times which I completed. They seemed very eager to find people with teenagers that would fill them out so since myself and 3 or 4 teens still at home did them they kept picking my house.
Another NY state Townsquare station just picked up the syndicated Cold Beer & Hot Wings morning show.
99.1 The Whale Swallows Free Beer & Hot Wings - RadioInsight
That station also carries the Uncle Joe Benson show 7 to midnight.
99.1 The Whale Swallows Free Beer & Hot Wings - RadioInsight
That station also carries the Uncle Joe Benson show 7 to midnight.
It's Free Beer, not Cold Beer. The show originates from Grand Rapids according to your story link. Programming like this has made Commercial Radio the dumpster fire that it is today...
Last edited:
Once upon a time WAAL in Binghamton was a very good AOR station. It morphed into a very good Classic Rock station. It's been #2 in the market for a long time. Now, they've gutted the local staff. Since their primary competition in town is iHeart it likely won't hurt them in the short run. A once vibrant small market is now mostly a bunch of repeaters for syndication. Watch TSL, rating points, and revenue bleed away.
- Status