DavidEduardo said:
The station was top 10 25-54, and showing bits of growth.
First, my thanks for the respectful reply, David. I probably didn't deserve it. But no semantics, please. "Bits" clearly wasn't enough for CBS. "Bits" clearly didn't meet the needed projections. In NYC, "bits" was clearly out-programmed, out-promoted, out-sold.
If Jack remains such a valid brand - if, as the fans claim, it would have done so much better on another frequency - why wasn't it moved to one? I'll gamble to say that in the long term, CBS reads Fresh and K-Rock as far safer and better performing bets.
Otherwise, nothing lasts forever. Jack has lots of life left, but is probably not a "decade long" proposition.
And here, IMHO, is where Jack's arrogance and smarm was its most offensive.
David, you know that Jack-FM was nothing new. Nothing original. Just another repackaging of the same ol' anti-radio swagger that's been around since FM discovered rock and roll.
Yet, Perry and his sycophants have played the "we're special - we're unique" game to the hilt. As if their ride on the radio roller coaster was never going to end. All the while, rubbing it in the noses of those listeners who were disenfranchised by the latest manager buying Perry's snake-oil.
Both you and I know, David, that they've topped that first hill on the coaster. And while there may be a few cheap thrills on those smaller hills yet to come, it's never going to be quite what it was for Bob Perry's rather lacking Jack character.
"Nothing lasts forever."
Jack *will* reach the end of the ride. To be escorted from the platform, and sent off to buy a few left over cut rate souvenirs. While radio moves on with whoever the next golden-boy flash-in-the-pan format-d' jour-creator is. Like a lot of talented, and untalented, people in radio's past.
Yeah. As cruel as I sound, I'm LMAO at Jack's failure in NYC. Like I will when he hits the final end of the ride. Maybe, just maybe, he's beginning to realize that it's not going to last forever. Just maybe, a little fear is setting in. Like I've said, I hope he's banked his money. Anyone who can do the job Jack has on radio and its listeners deserves it.
According to the sales rep for the mark, they are up to 41 markets in the US now and doing well in nearly all of them.
Do you really expect their sales rep to offer anything but? Please, David. You're wiser and more experienced than that. And again, where's the growth outside of the small market ABC affils? Point it out, please. I'd love to see just where.
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While I have the soapbox...let's answer a few questions from the fans in the crowd.
First, the classic chestnut of "how's your format?"
- Just fine, thank you. You see, I learned long, long ago to not hitch my wagon onto a format d' jour horse like Jack. In NYC, my format has lasted a whole lot longer than two years. Yes sir. My format is doing just fine!
Second, as for success in Canada, or expansion to the U.K?
- Ever heard not to compare apples and oranges? This is the U.S.A. Different ownership, different regulations. Let's keep the subject focused here. But just for laughs, you might want to remember that German's love David Hasselhoff.
Third, Jack is already in most markets?
- As David said, only in 41. As for all those Peaks, and Arches, and Louies? Ever wondered just why those owners went with their own game plan, and didn't buy into Jack's snake oil? Or did you ever wonder why, short of perhaps the booming radio mecca of Knoxville, there's no Jack going head to head with those Earls, Bobs or Mikes?
Sure. Perry is such a swell guy that he has some gentleman's agreement to not compete? Nope. I'll guess that it's more that he knows that he *can't* compete. And owners know full well that his game plan can't hold up head to head. Not worth the money. No ROI.
And finally, if anyone thinks that Jack-FM "shook up radio as we know it," you clearly need a solid history lesson about the industry - from someone other than Sparknet.
As for me? I'm done. Sorry to have forced the ever rockin' mods to TIO this thread. Looking forward to the laugh I'll get when Oldiescat calls me a "bitter beer face." Peace. Out.