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WCBS Three Decades #1 Hits Weekend

All of you Oldies and Classic Hits fans out there...WCBS 101.1 is doing a huge specialty weekend this Memorial Day Weekend...all number one songs from 1960 to 1989..Incredible stuff! Songs that you'd never hear on the air are being aired once again. No re-shuffles of the regular rotation to make it sound like a specialty weekend, this is the REAL DEAL, all the chart-toppers...nothing but #1's.
 
This is what drives away the loyal audience that WCBS-FM had before the flip, if it wasn't their tightening playlist at the time, it's the fact that 80s doesn't belong on WCBS-FM. People don't expect to hear 80s pop/rock hits on there, it's completely out of place. 50s/early 60s would fit better.
 
DXMeister said:
This is what drives away the loyal audience that WCBS-FM had before the flip, if it wasn't their tightening playlist at the time, it's the fact that 80s doesn't belong on WCBS-FM. People don't expect to hear 80s pop/rock hits on there, it's completely out of place. 50s/early 60s would fit better.

You are not going to get regular play of 50's and early to mid 60's songs for the sales reasons we have discussed here ad nauseum.

In any case, with PPM approaching (again) you will probably see lots of these specials on holiday weekends. What has been seen in PPM is that on long weekends and extended holidays, listening levels plummet and regular listeners have no pattern to their listening... so it is better to do something different, maybe a bit out of format, to attract a group that would be excited enough about such a feature to actually use the radio.

But don't expect it to move into regular days.
 
voicetrack said:
all number one songs from 1960 to 1989..

Time After Time - Cyndi Lauper. Peak chart position, #1 April 1984

Well, that was the problem for me. i didn't tune in to CBS to hear music from 1984. So, their
special weekend didn't work for me. No big deal.
 
surfdude said:
I tuned in, heard "Time After Time" by Cindy Lauper...and left.
Not my idea of a classic hit or Oldie.
Thats cause it isnt... The 80s are very much still 'TODAYS MUSIC' in my opinion!! (Due to most of todays music sucking pond water)
 
surfdude Well, that was the problem for me. i didn't tune in to CBS to hear music from 1984. So, their
special weekend didn't work for me. No big deal.

Hits from 1984 are now 24 years old, sounds like classic hits to me. When doing a #1's weekend, do you include the 80's? or do you stop at 1979's Escape "Pina Colada Song" . Or better said, where in the 80's do you draw the line?
 
Hits from 1984 are now 24 years old, sounds like classic hits to me. When doing a #1's weekend, do you include the 80's? or do you stop at 1979's Escape "Pina Colada Song" . Or better said, where in the 80's do you draw the line?
[/quote]

I like 80s music, but I don't want to hear it in that environment. I like a 60s and 70s Hits stations.
I don't think the texture (synthesizers and drum machines) of the 80s fits well with the earlier music.


If I want to hear 80s music, I'd rather hear it on Jack-FM with other music that fits that vibe.
But, that's just my personal taste.
 
Dave...glad to hear that because radio is boring enough already.

And make NO mistake about it. When WCBS-FM the Golden 101 was flyin' high, blowing out WINS and WLTW, they played currents in the mix. Time After Time was played in their rotation when it was a contemporary hit. They also played Eric Carmen, Lionel Ritchie, Donna Summer. They were not living in the past. I worked for a CBS affilliate, and they fed the FM down the line between features and newscasts, pre final processing. I still have the tapes.

These 80's songs they added were tunes they actually played.
 
oldies76 said:
surfdude Well, that was the problem for me. i didn't tune in to CBS to hear music from 1984. So, their
special weekend didn't work for me. No big deal.

Hits from 1984 are now 24 years old, sounds like classic hits to me. When doing a #1's weekend, do you include the 80's? or do you stop at 1979's Escape "Pina Colada Song" . Or better said, where in the 80's do you draw the line?

I understand why classic hits stations play 80s songs, the songs are a quarter of a century old plus the heart of the 25-54 demo grew up on them.

The problem I see is that many 80s songs have been played since they came out. Several stations and formats include 80s, so the music isn't really that special...these stations can start sounding like gold based hot ACs if they play too much 80s, they just don't stand out enough. Although early 80s 1980-1982 sound good on classic hits to me, it's not as oversaturated and blends in better.
 
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