• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

WFRE and WFMD Traded to Connoisseur

JBraddock

JBraddock

Country WFRE and News-Talk WFMD, both licensed to Frederick, have been traded from iHeart's Aloha Trust to Connoisseur in exchange for 7 stations in the Erie PA market that will go to iHeart. Hopefully this leaves WFRE and especially WFMD in good hands. The heritage stations have been sitting in the Aloha Trust for over 11 years now. This may well be the reason that WFMD hasn't invested in an FM translator presence while both Hubbard's WWFD and Manning's Hagerstown News-Talk station WARK have acquired translators in the Frederick market.

WFMD runs local morning and afternoon drive talk shows and features local and regional sports, with most other dayparts relegated to Premiere syndicated product (Rush Limbaugh, Glenn Beck, Sean Hannity on a 3-hour delay, Buck Sexton and Coast to Coast AM). Perhaps Connoisseur will upgrade from Beck and Sexton when they take over.

WFRE, a perennial cash-maker, has seen some ratings attrition in recent Nielsen surveys, but is still on top, so any changes there would presumably be minimal.

https://www.rbr.com/connoisseur-aloha-iheart/
 
I am in the Erie market and many years ago worked at K104 (now Star 104) and WEYZ at 1330 (now WFNN.) This is a big deal here and caught several by surprise. I'm wondering if iHeart will flip one of the frequencies to "The Breeze."
 
I doubt you'll see iHeart launch "The Breeze" in Erie, but I suppose you can't completely rule it out at this point. I'll admit I don't follow that market very often, but I seem to remember most of those stations being successful.

Again, I don't live anywhere near Erie and rarely follow the market, but yesterday's announcement definitely caught me by surprise. Of course, there's not always scuttlebutt over deals happening before they do. I worked for a cluster that got bought by Cumulus about 15 years ago, and I found out the news on InsideRadio.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom