WGSP vs WNOW

[BamaMedia]

By looking at the latest arbitron ratings for Charlotte, since the spring of last year GSP has an advantage over NOW. I wonder how NOW will bear after the format change of RML. Maybe they should change their format to Spanish Contemporary or Spanish oldies. But by knowing the people from “lider” I don’t think they will do it.

 

[danimal]

A hurban/tropical or Spanish news/talk would be very cool. I also wonder if WGSP will split their frequencies eventually once the upgrades are done.

> By looking at the latest arbitron ratings for Charlotte,
> since the spring of last year GSP has an advantage over NOW.
> I wonder how NOW will bear after the format change of RML.
> Maybe they should change their format to Spanish
> Contemporary or Spanish oldies. But by knowing the people
> from “lider” I don’t think they will do it.
>

 

[NC-RadioEng]

> A hurban/tropical or Spanish news/talk would be very cool.
> I also wonder if WGSP will split their frequencies
> eventually once the upgrades are done.
>
> > By looking at the latest arbitron ratings for Charlotte,
> > since the spring of last year GSP has an advantage over
> NOW.
> > I wonder how NOW will bear after the format change of
> RML.
> > Maybe they should change their format to Spanish
> > Contemporary or Spanish oldies. But by knowing the people
> > from “lider” I don’t think they will do it.
> >
>

It's important to realize that WGSP only started getting better ratings than WNOW after they combined with WXNC which used to be WKRE.

Also if you look at the breakdown you will see that GSP wins in the morning hours but after 10am they start slipping throughout the day.

I really don't think WRML will do much for them unless they can pull some serious magic and get it moved much closer to charlotte.