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WGST back on FM - It's about time!

RTibbs said:
No guarantee this is the new format. It just might be some stunting until the new format rolls since they are not announcing on GST. I listened to the 12:00 news and no mention of 105.7,
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Have you heard a TOH station ID yet?
 
Rodney Ho said:
Peach is a stunt. The real format comes out at 4 p.m. I don't know what it is...
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No streaming at work. So, it's a true made-up stunt and not a simul of some CC AC station elsewhere, like Cox's flip of Fox a few years back?
 
jabba17 said:
RTibbs said:
No guarantee this is the new format. It just might be some stunting until the new format rolls since they are not announcing on GST. I listened to the 12:00 news and no mention of 105.7,
Click to expand...
Have you heard a TOH station ID yet?
Click to expand...

At noon it was "WWVA-FM Canton"
 
My fingers are crossed that Clear Channel unveils one of their TRUE, powerhouse CHR's. Totally blow Q100, Star94, & The Beat out of the water!
 
Atlanta is far too crowded for another CHR.

AC seems like a logical choice, but I don't see why they would stunt with Peach for 2 hours, then another format until 4PM, then revert to AC.

Rhythmic AC, gold-based alternative (see WRFF/Philadelphia) and an all-90s format (CC just launched one in Louisville) aren't out of the realm of possibility, especially given the signal limitations.
 
It's too bad this is probably a stunt -- this is a real AC, like another poster said. B98.5 is so odd.

I don't think it will be rock, they already have 96.1. AC is such a logical choice, but that doesn't seem to be it. FM sports takes a lot of investment. There are 2 other "CHR" stations, plus CHR/Rhy on 95.5....though they aren't true CHR's, they are close enough and would make it too crowded.
 
carolinaradio said:
It's too bad this is probably a stunt -- this is a real AC, like another poster said. B98.5 is so odd.

I don't think it will be rock, they already have 96.1. AC is such a logical choice, but that doesn't seem to be it. FM sports takes a lot of investment. There are 2 other "CHR" stations, plus CHR/Rhy on 95.5....though they aren't true CHR's, they are close enough and would make it too crowded.
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I like the music mix on the temporary "Peach."

I don't know...CHR might work. If 105.7 can apply enough pressure on Star or Q to make one or the other flip, then you might see CHR move from 105.7 to 96.1 down the road.
 
TheMusicMan said:
Atlanta is far too crowded for another CHR.

AC seems like a logical choice, but I don't see why they would stunt with Peach for 2 hours, then another format until 4PM, then revert to AC.

Rhythmic AC, gold-based alternative (see WRFF/Philadelphia) and an all-90s format (CC just launched one in Louisville) aren't out of the realm of possibility, especially given the signal limitations.
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Soft AC makes sense. Rhythmic AC would compete with Kiss, although there would be less signal overlap. All-90s or alt gold would compete with [email protected] and Rock100.5, and also cannibalize Project.

I would say put on soft AC, flip to Christmas at the right time, and see if it sticks. If not, have a plan B ready; and with the Christmas format in the meanwhile, it wouldn't be too much of a commitment.
 
I still think all-Christmas early, stunt with that, then go AC maybe 12/26 or 1/1 would be smart. If not that, I think WGST at 105.7 is the smartest thing.
 
jabba17 said:
RTibbs said:
No guarantee this is the new format. It just might be some stunting until the new format rolls since they are not announcing on GST. I listened to the 12:00 news and no mention of 105.7,
Click to expand...
Have you heard a TOH station ID yet?
Click to expand...

Just the 12:02 Local News Lead-in.
 
It Sounds Like A stunt mode Before The Flip But CHR/Pop Could Be Happening Since Pop Radio Is So Popular Now Wstr Is More Hot AC, WWWQ Is CHR But Clear Channel Could Bring KIIS FM Brand In Atlanta
 
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