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ABQ billing goes from KKOB's $550 k a month to a bunch of stations below $250 k.
At $35 a month, I doubt you can make money in ABQ unless you are brokered or religious.
There are about $45 million in gross billings, and 38 stations in the market. The top 7 stations take half the revenue, leaving 31 stations dividing $22 million. I'd guess half lose money.
Yeah, if everyone paid the exact rate, and you knew exactly which spots were from a trade service, traffic/content supplier, network, public service entity, remnant purchaser, etc.
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