What FM station in LA will be the next to flip?

[SJFAN]

What FM stations in LA have a chance on changing formats? Any guesses?

 

[AM FM listener]

100.3 to mainstream AC. For the record, I like the Sound but the ratings just aren't there. Time for someone to take a shot at KOST. I know many have tried and failed but it's time for someone to try again.

 

[4UH8SIMBKAGN]

What FM stations in LA have a chance on changing formats? Any guesses?

David Eduardo posted that an online Spanish radio news website last week posted Movin 93.9 may be going Regional Mexican leased to a Mexico City broadcaster.

 

[davideduardo]

What FM stations in LA have a chance on changing formats? Any guesses?

David Eduardo posted that an online Spanish radio news website last week posted Movin 93.9 may be going Regional Mexican leased to a Mexico City broadcaster.

Yep. Here is the link, for those who read Spanish or can translate online: http://www.radionotas.com/portal/hgxpp001.aspx?55,10,180,O,S,0,,

 

[4UH8SIMBKAGN]

What FM stations in LA have a chance on changing formats? Any guesses?

David Eduardo posted that an online Spanish radio news website last week posted Movin 93.9 may be going Regional Mexican leased to a Mexico City broadcaster.

Yep. Here is the link, for those who read Spanish or can translate online: http://www.radionotas.com/portal/hgxpp001.aspx?55,10,180,O,S,0,,

This should sort of translate it automatically http://translate.google.com/transla...px?55,10,180,O,S,0&sl=es&tl=en&history_state0

 

[elchupacabras]

Jueves 05 de Marzo 01:00 PM
[EDIT]

Let me translate it in a nutshell, for the benefit of you having to go to that god awful Google translation and without the flowery verbage. In a nutshell, it comes from the "Su Radito" column from Radio Notas stating that there are very "strong rumors that there will be a new grupero station in Los Angeles. I can't offer up more information, because I took an oath to not reveal it during a night of passion....What details I can forward to you is that group that will open it comes from Mexico City, where they are number one, so watch out Juan Carlitos, Pepito, Verito and Patito! Get ready so you aren't caught by surprise....in the coming days I will reveal the name of the station..."


[English only please]

 

[elchupacabras]

Let me preface my remarks by saying, "Hell, I don't know!" The following is nothing more than speculation. But it would appear that Grupo Radio Centro's "Salvajemente Grupera" La Zeta will hit Los Angeles, based upon clues from David and Radio Notas.

Also, here is another clue: Grupo Radio Centro is now traded in the U.S. based upon documents from the SEC.
http://www.sec.gov/cgi-bin/srch-edgar?0000906526
This appears to have taken placed in the final days of last month.

The format is a powerhouse in Mexico City, and will, as David stated a while back, likely offer a "flavor."
How will La Zeta be different? Your guess is as good as mine, but I would presume it will try to skew younger hittting a broad 12-36 demo with emphasis on 18-24. The music mix will probably avoid some of the hard core corridos and banda in favor of the more up-tempo banda/grupera/duranguense hits. I would guess it will be well-researched with an 80% Regional Mex composition with 20% cross-over Latin pop and some tropical hits (Read DJ Flex- Te Quiero, into this.) La Zeta is also know for slipping in a hot salsa tune perhaps once every couple hours.

It (in my assumptions) will also offer a direct connection with Mexico, something other than maybe other than Panda Zambrano has done on a limited basis, has been rarely offered. I would guess they would simulcast their popular PM show "Enlace Paisano" from Mexico City.

It could have some weaknesses though. Imaging on the station is not as strong as other L.A. outlets. If they try to place the obligatory time check after every song in the U.S., it will fly in their face. (Many stations here, instead of using song tagging, tag EVERY song with the local time.)

The music, strong personalities, and Mexican ties will be their strength. As for the music, there are songs that chart much faster here than in the U.S. and taking advantage of a true Mexican playlist could give them their "flavor." But that could be their achilles' heel too. Aculturization of Latinos in the U.S. has changed music tastes slightly, and what is popular in the U.S. is not necessarily a big hit in Mexico, and vice-versa. Again, I am sure they are savy enough to research the music and come up with a successful project.

OK, David, you are the ultimate "mago." What are your predictions? I reiterate my thoughts are speculation and nothing more. I HAVE NO INSIDE INFORMATION.

 

[davideduardo]

Also, here is another clue: Grupo Radio Centro is now traded in the U.S. based upon documents from the SEC.
http://www.sec.gov/cgi-bin/srch-edgar?0000906526
This appears to have taken placed in the final days of last month.

GRC stock has been traded in the US as an ADR for a decade or more... that is nothing new. They were on the NYSE, went off and now reapperared.

The format is a powerhouse in Mexico City, and will, as David stated a while back, likely offer a "flavor."
How will La Zeta be different? Your guess is as good as mine, but I would presume it will try to skew younger hittting a broad 12-36 demo with emphasis on 18-24.

The average age of regional listeners is around 32 to 34. Unlike Mexico, which is demographically younger, there is no advertiser need for 18-24, and there are zero teen buys for Hispanic radio. And 12-34 is losing Spanish domininats, partly due to return migration and mostly to the population born here who uses KIIS and KPWR.

The music mix will probably avoid some of the hard core corridos and banda in favor of the more up-tempo banda/grupera/duranguense hits.

If they do that, they miss the 70% of LA Mexican born Hispanics who are from Guerrero, Guanajuato, Michoacán, Jalisco, Nayarit, Colima and Zacatecas who will not listen if the banda is removed.

I would guess it will be well-researched with an 80% Regional Mex composition with 20% cross-over Latin pop and some tropical hits (Read DJ Flex- Te Quiero, into this.) La Zeta is also know for slipping in a hot salsa tune perhaps once every couple hours.

Zeta is in Mexico City. Chilango taste is not LA taste; the signs with "Haz Patria Mata un Chilango" still apply here. Nobody like the accent or taste of the deefenños. Add pop to regional and it will not get a 1 share.

It (in my assumptions) will also offer a direct connection with Mexico, something other than maybe other than Panda Zambrano has done on a limited basis, has been rarely offered. I would guess they would simulcast their popular PM show "Enlace Paisano" from Mexico City.

That would bring it down to a 0.5.

The music, strong personalities, and Mexican ties will be their strength. As for the music, there are songs that chart much faster here than in the U.S. and taking advantage of a true Mexican playlist could give them their "flavor." But that could be their achilles' heel too. Aculturization of Latinos in the U.S. has changed music tastes slightly, and what is popular in the U.S. is not necessarily a big hit in Mexico, and vice-versa. Again, I am sure they are savy enough to research the music and come up with a successful project.

If they add unfamiliar music, especially the stuff that they play in the DF, it will crash and burn.

The rumor continues to circulate, as does the talk about 96.3.

 

[elchupacabras]

The music mix will probably avoid some of the hard core corridos and banda in favor of the more up-tempo banda/grupera/duranguense hits.

If they do that, they miss the 70% of LA Mexican born Hispanics who are from Guerrero, Guanajuato, Michoacán, Jalisco, Nayarit, Colima and Zacatecas who will not listen if the banda is removed.

I misspoke. I would doubt it would feature hard core corridos such as those from Los Amos de Nuevo Leon. Banda is the CORE of this format.

I would guess it will be well-researched with an 80% Regional Mex composition with 20% cross-over Latin pop and some tropical hits (Read DJ Flex- Te Quiero, into this.) La Zeta is also know for slipping in a hot salsa tune perhaps once every couple hours.
Zeta is in Mexico City. Chilango taste is not LA taste; the signs with "Haz Patria Mata un Chilango" still apply here. Nobody like the accent or taste of the deefenños. Add pop to regional and it will not get a 1 share.

I was referring to La Zeta from Mexico City, but offered a theory if they decided to replicate the same format in LA

It (in my assumptions) will also offer a direct connection with Mexico, something other than maybe other than Panda Zambrano has done on a limited basis, has been rarely offered. I would guess they would simulcast their popular PM show "Enlace Paisano" from Mexico City.

That would bring it down to a 0.5.

Perhaps you are right.

The music, strong personalities, and Mexican ties will be their strength. As for the music, there are songs that chart much faster here than in the U.S. and taking advantage of a true Mexican playlist could give them their "flavor." But that could be their achilles' heel too. Aculturization of Latinos in the U.S. has changed music tastes slightly, and what is popular in the U.S. is not necessarily a big hit in Mexico, and vice-versa. Again, I am sure they are savy enough to research the music and come up with a successful project.

If they add unfamiliar music, especially the stuff that they play in the DF, it will crash and burn.

I don't necessarily disagree. If you noticed, I mention that as the "achilles heel" would be the music IF La Zeta was replicated. Tony Hernandez tried doing it with "VibraHits", and it was a massive failure. He tried a 70-30 percent mix with some Zeta jocks and it stunk. Did not appeal to those very populations from the interior that you mentioned.

What might work for instance, are songs that are big down here (with a banda core) from certain core artists that are added at a later date in the U.S. Beat the U.S. stations to the punch. An example: Julio Preciado's "LLevame Contigo" is huge right now in Mexico, hardly been picked up in the United States.

I don't know what flavor they will pick, but they will have a challenge with 3 strong contenders in the market. They have to do something outside the box or get a .5.

 

[PapiYankee]

The rumor continues to circulate, as does the talk about 96.3.

The rumor about Telemundo?

 

[Wildstyle K]

We already have enough regional Mexican here in Phoenix, so hopefully they will leave Arizona radio alone. If they want to change something in Phoenix eventually, hopefully it's one of the already spanish formatted stations that are almost sounding identical to one of the others. KVIB Club 95 Latino Vibe is unique, and we already lost our spanish top 40, so that one should be left alone. Besides, it's a great place to catch quite a bit of dance music at times. I'm hoping KVIB does not get touched. They are latin rhythm, and anything (in my opinion) rhythmic is good, especially when they don't try to ignore the dance music side of rhythmic hits. As far as KMVA, I'm not sure how much I'd care if they left...  they seem to have potential, but just choose not to do any better, musically and mixshow-wise.

So, unless we're getting a dance or dance leaning top 40 station or something with good dance specialty shows, which is where we are currently lacking, lets keep this "What FM station in LA will be the next to flip?" and not let it become "LA and eventually Phoenix..." I wouldn't mind a spanish top 40 too much, but enough with the regional Mexico. We already have.... well, more than one that I'm aware of.

 

[4UH8SIMBKAGN]

The stations to watch, now that Movin 93.9 is almost gone, are Latino 96.3 and The Sound. Latino due to continuing Telemundo rumor and The Sound since it still is nowhere in the ratings, regardless of any little gains since KLSX became AMP. Also, Super Estrella I expect will go away this year to be replaced with one or the other Entravision formats already on in the market. Plus Pulse 87.7 debuts on June 1, or at least that is the day Mega Media's lease starts.

 

[SuperRadioFan]

Glenn, why would The Sound gain anything measurable from KLSX's format change?

 

[ronkaram]

My stockbroker and I took a look at Mega Media's stock. If you thought Big City was broke before the end, wait until you look at this one. They don't have any cash, and $3 million worth of debt. They are being sued by two entities which loaned them money and claim misrepresentation as well as not making any interest payments. Their stock is worth only about a penny and during the past year was as low as $.001. They have close to 260,000,000 shares of outstanding stock. That many shares is not a good sign. My stockbroker said he wouldn't touch it and would be surprised if they stay in business. I sure hope we get a dance station but I wouldn't hold my breath on this one, or if it happens won't be around very long regardless of how good a format they might have.

 

[4UH8SIMBKAGN]

My stockbroker and I took a look at Mega Media's stock. If you thought Big City was broke before the end, wait until you look at this one. They don't have any cash, and $3 million worth of debt. They are being sued by two entities which loaned them money and claim misrepresentation as well as not making any interest payments. Their stock is worth only about a penny and during the past year was as low as $.001. They have close to 260,000,000 shares of outstanding stock. That many shares is not a good sign. My stockbroker said he wouldn't touch it and would be surprised if they stay in business. I sure hope we get a dance station but I wouldn't hold my breath on this one, or if it happens won't be around very long regardless of how good a format they might have.

Sounds like they are in better shape than the likes of Radio One, Emmis, Citadel, CBS, Clear Channel and Univision, just to name a few. At least they don't have a bunch of overvalued sticks on their books that can never be paid for as those companies are so overleveraged and bogged down with interest payments they will all ultimately default on their bondholders.

Mega Media is counting on growth through streaming and it's been doing great lately in that arena. Now, lets see if it can be translated into ad dollars. The big gift they were just given came from Arbitron, if they can translate it into any kind of ratings which is questionable. At least they have a good, veteran radio person in charge of their programming. Better than any dance station in Los Angeles has ever seen.

 

[ronkaram]

I hope they make it. Does anyone know if the agreements were signed on March 31st as planned, to lease the LA and Chicago stations? I didn't see anything at their website.

 

[radiofreak02]

We already have enough regional Mexican here in Phoenix, so hopefully they will leave Arizona radio alone. If they want to change something in Phoenix eventually, hopefully it's one of the already spanish formatted stations that are almost sounding identical to one of the others. KVIB Club 95 Latino Vibe is unique, and we already lost our spanish top 40, so that one should be left alone. Besides, it's a great place to catch quite a bit of dance music at times. I'm hoping KVIB does not get touched. They are latin rhythm, and anything (in my opinion) rhythmic is good, especially when they don't try to ignore the dance music side of rhythmic hits. As far as KMVA, I'm not sure how much I'd care if they left... they seem to have potential, but just choose not to do any better, musically and mixshow-wise.

So, unless we're getting a dance or dance leaning top 40 station or something with good dance specialty shows, which is where we are currently lacking, lets keep this "What FM station in LA will be the next to flip?" and not let it become "LA and eventually Phoenix..." I wouldn't mind a spanish top 40 too much, but enough with the regional Mexico. We already have.... well, more than one that I'm aware of.

There is nothing "unique" about KVIB its onother straggler in phx that is due for a format change....The FCC still has not approved its sale to LBI and rumor is that its not going to. Before the year is over the money will run out and KVIB will go dark and up for auction, unless someone else can fly in to rescue. ..They continue to trim the fat as the money runs out....3 weeks ago they released the morning side kick....The promotions team has dwindled to a few personal...

Dont worry about the spanish TOP 40...its gone away in phx before...but always comes back....QUE BUENA, VIVA, AMOR, RADIO ROMANTICA, AND NOW SUPER ESTRELLA are the ones who have come and gone.

As for KMVA....TRUMPER...WAKE UP....BOB LEWIS IS DRAINING YOUR POCKETS!!! ;D I know some inverstors that would love to chat with you ;D

 

[codedude2]

Will the KMVN flip speed up Super Estrella's demise? Is this new spanish language format on 93.9 in direct competition with 107.1? It will be interesting to see if Entravision moves El Gato over to 107.1 and does something different with 103.1 again...maybe back to English...or just simulcast El Gato?

BTW on the 103.1 HD2 channel they're back to playing dance again, but I think it's just a repeated loop of no more than 10 dance songs because I hear the same songs in the same order every time I tune in. That would be great if they brought dance back to those signals again.

 

[davideduardo]

The FCC still has not approved its sale to LBI and rumor is that its not going to.

The transfer application was granted on November 10th, but there has been no closing yet.

Dont worry about the spanish TOP 40...its gone away in phx before...but always comes back....QUE BUENA, VIVA, AMOR, RADIO ROMANTICA, AND NOW SUPER ESTRELLA are the ones who have come and gone.

It goes away because it does not work... oh, and Amor was AC, as was Romántica.

 

[musicfan101]

Will the KMVN flip speed up Super Estrella's demise? Is this new spanish language format on 93.9 in direct competition with 107.1? It will be interesting to see if Entravision moves El Gato over to 107.1 and does something different with 103.1 again...maybe back to English...or just simulcast El Gato?

BTW on the 103.1 HD2 channel they're back to playing dance again, but I think it's just a repeated loop of no more than 10 dance songs because I hear the same songs in the same order every time I tune in. That would be great if they brought dance back to those signals again.

i talked to one of the dj's recently and he was saying that since Indie 103.1.com's outperformed most terrestrial radio stations in l.a., that in the "next month or two" Indie could make a return to 103.1....i couldn't believe it when i heard it...