It's evident that the Jack format isn't going to cut it in Indianapolis. Emmis' 97.1 picked up the gauntlet when they switched to a country music format to challenge WFMS. Now that the shoe's on the other foot so to speak for Cumulus, which format isn't being done or isn't being done well in Indy now? Who should they take on with a format change?
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What format for 104.5?
- Thread starter Steppenwolf
- Start date
Jeez Steppenwolf if Jack isnt Cutting it in Indy like you say it is. Why does the Arbitron Ratings show Jack went up a half of point in the book that just came out Monday from the previous book. Jack is still hanging in the top 3rd of the Market Stations. So you need to stop your jack Hating. Jack is ahead of a station that just might be flipping in just 6 days in WNOU and that is our top rated CHR Station in the market. if one of the 2 Adult hits stations as listed by Arbitron that needs to flip would be the track since its being 2nd fiddle to Jack. but why is Entercom using The Track as an adult hits listed station. Oh Yeah its a Flanker to Protect Hot AC/CHR Hybrid WZPL from Jack even though Jack is Higher than ZPL. so your wanting Jack gone because you lost your beloved Gold 104.5 to Jack is useless. Jack has lasted a year and a Half. and still no city grade signal has picked up the oldie format and the 2 stations that flipped after Jack took over for Gold didnt go for Oldies. and if WNOU flips next week it wont be to oldies either as its rumoured to be Movin.
Steppenwolf said:It's evident that the Jack format isn't going to cut it in Indianapolis.
Based on what?
Certainly not ratings.... Jack is doing fine.
I think it's important to quote facts. Jack only went up a 1/2 ratings point in the trend...not the book. The trend, as I am sure you know, is only a rolling average. To make a signficant impact, Jack will need to remain consistant throughout the book. I just don't see it happening. Jack is a phase....just like Retro. It will have it's day and then fizzle. I think you should ask the sellers at the station what they think....if their revenue is down, the station isn't doing so well.
When the Track was launched, it wasn't to protect WZPL. WTPI had had the best book in years when the flip occured. Entercom is reactive, not proactive. Rumors had been flying around for years about WTPI flipping, and as the competition around flipped, Entercom sat back and twiddled their thumbs. The flip was a direct rsult of lost revenue and someone needing to have their ego stroked with "inventing a new format"- and yes, someone in that building has claimed to have invented the format.
Additionally, a station in Indy has picked up the Oldies format including many of the DJs, jinlges and programming from Gold 104.5. Although the station isn't as powerful as the 50k watts of most, neither was WKLU before the competing signals in other small markets were downgraded and turned away to accomodate the stronger upgrade to WKLU.
It's funny to read these comments, especially when most are just rants. I have inside knowledge at Entercom, Emmis and Cumulus (not because someone shared with me...but because I worked there when some of these things happened). Best to get the facts before you start pounding on your chest!
The market is going to settle out and the real winners (HANK) will rise to the top!
When the Track was launched, it wasn't to protect WZPL. WTPI had had the best book in years when the flip occured. Entercom is reactive, not proactive. Rumors had been flying around for years about WTPI flipping, and as the competition around flipped, Entercom sat back and twiddled their thumbs. The flip was a direct rsult of lost revenue and someone needing to have their ego stroked with "inventing a new format"- and yes, someone in that building has claimed to have invented the format.
Additionally, a station in Indy has picked up the Oldies format including many of the DJs, jinlges and programming from Gold 104.5. Although the station isn't as powerful as the 50k watts of most, neither was WKLU before the competing signals in other small markets were downgraded and turned away to accomodate the stronger upgrade to WKLU.
It's funny to read these comments, especially when most are just rants. I have inside knowledge at Entercom, Emmis and Cumulus (not because someone shared with me...but because I worked there when some of these things happened). Best to get the facts before you start pounding on your chest!
The market is going to settle out and the real winners (HANK) will rise to the top!
what i was saying indy radio gal was Steppenwolf has this long harboring against Jack and has been anti jack on this board since Jack came to Indy. He Wont Stop till he gets to see Jack's Demise and for him the sooner the better is his thinking.
MikeStandardsFromIndiana said:to see Jack's Demise and for him the sooner the better is his thinking.
I will go ahead and say that I think the sooner Jack, Bob, Mike and whoever else are gone the better!
How in the world can radio (as a whole) benefit from Jack? Don't we all agree that it will take more than a juke box for radio to win? That is what jack is....a jukebox....the answer to the "ipod on shuffle" that no one cares about now anyway
Well Jack, Bob, Mike or whatever saves me Money on Batteries for my Ipod hehe. I Actually rather have jack than another station of Music before my Time aka Oldies and Big Band Music. Im an 70's & 80's Kid listening to Jack lets me relive my childhood. Like Gold and The Former WMYS did to the people who like Oldies and Big Band Music. speaking of which were almost closing in on 5 years without the Music of Your Life format in indianapolis. i dont see people Clamoring for another WMYS in Indy
MikeStandardsFromIndiana said:Im an 70's & 80's Kid listening to Jack lets me relive my childhood.
I like '70s & '80s music, too. That's why I don't like Jack. The Jack format plays anything from the '60s thru today. That's too wide of a time period. Instead of pleasing everybody, they please nobody.
60s? I listen to Jack first (WKLU second, guess I just like the stations people on here hate) and I have not heard 60s. KLU sometimes does.
As for changing the format of Jack, if they did it wouldn't hurt their listeners as much as it did Gold's listeners, because there is KLU and maybe the Track to fill the gap. But with the numbers they have, I don't see that as a good move. Keep trying Stepp.
As for changing the format of Jack, if they did it wouldn't hurt their listeners as much as it did Gold's listeners, because there is KLU and maybe the Track to fill the gap. But with the numbers they have, I don't see that as a good move. Keep trying Stepp.
R
radio2100
Guest
Let's not forget that Gold went away with great ratings because it couldn't be sold. Maybe the same thing is happening with Jack?
H
Hionradio
Guest
Indy Radio Gal said:neither was WKLU before the competing signals in other small markets were downgraded and turned away to accomodate the stronger upgrade to WKLU.
Huh? No small market stations were downgraded to accomodate WKLU's increase to a 6,000 watt equivalent. In fact, one station (Anderson I think) was upgraded to 6,000 watts from 3,000.
WURK Might have gotten a power Upgrade but they are severly directional towards the northeast i can Get KLU Almost on Seek here in Anderson than WURK from Elwood and elwood is almost Anderson Suberb these days LOL
K
Kobayashi_Maru
Guest
When Emmis purchased what was then 93.1, WKLR... They were very successful in the oldies format. Emmis knew that although WKLR was still strong in adult numbers (and not bad in 12+), they were serving an undesirable demo. Thus, after months of research, the emergence of Radio Now and the death of WKLR, even though WKLR was yankin' down a regular 4-5 share.
Bill Shirk called TM Century and had them overnight a complete GoldDisc Oldies library, as well as purchasing the entire WKLR Jingle Package (Synchronism). Re reimaged 106.7 as WKLR and the race was on... at least until the authorities were finally able to deliver the cease and desist order (rumor has it people were hiding inside their building in LaPas Trail, letting the phones ring off the hook for the entire weekend, knowing what was coming). On Monday the C&D was delivered and they dropped the WKLR calls.
Oldies were short lived on 106.7. The Susquehanna decided to flip their fairly-newly-acquired 1-4.5 to Oldies, assembling a great staff and they became Gold 104.5, one of the most successful Oldies station in the America. Still... it target older demos and we all know the buyers want 18-34 year old females. So, like WKLR, at the height of their popularity (ranking #4 with a 5 share in 12+), Susquehanna Hijacked Gold 104.5 for Jack-FM.
I don't know if the sales are up on Jack-FM, and I'm not sure how many Jack-FM's Cumulus has in their stable, but I really don't sense a change.
Bill Shirk called TM Century and had them overnight a complete GoldDisc Oldies library, as well as purchasing the entire WKLR Jingle Package (Synchronism). Re reimaged 106.7 as WKLR and the race was on... at least until the authorities were finally able to deliver the cease and desist order (rumor has it people were hiding inside their building in LaPas Trail, letting the phones ring off the hook for the entire weekend, knowing what was coming). On Monday the C&D was delivered and they dropped the WKLR calls.
Oldies were short lived on 106.7. The Susquehanna decided to flip their fairly-newly-acquired 1-4.5 to Oldies, assembling a great staff and they became Gold 104.5, one of the most successful Oldies station in the America. Still... it target older demos and we all know the buyers want 18-34 year old females. So, like WKLR, at the height of their popularity (ranking #4 with a 5 share in 12+), Susquehanna Hijacked Gold 104.5 for Jack-FM.
I don't know if the sales are up on Jack-FM, and I'm not sure how many Jack-FM's Cumulus has in their stable, but I really don't sense a change.
I don't know if the sales are up on Jack-FM, and I'm not sure how many Jack-FM's Cumulus has in their stable, but I really don't sense a change.
[/quote]
If Cumulus is content to run a jukebox with no DJs to pay, they'll stick with Jack. If they want to run a real radio station, they'll change format.
[/quote]
If Cumulus is content to run a jukebox with no DJs to pay, they'll stick with Jack. If they want to run a real radio station, they'll change format.
radio2100 said:Let's not forget that Gold went away with great ratings because it couldn't be sold. Maybe the same thing is happening with Jack?
Auuh, Heck! You're all going to burn and die and we'll show you kids what real radio is....Perry Como and Pat Boone 45's, with all the white covers of those 50's race records and then we'll call a senate hearing to put ol' Dick Clark back on the stand and prove 'once and for all' that all that Rock 'n' Roll (in all of the varioius forms) is a communistic plot and that when decent (wasps) choose, that Lawrence Welk and "Sing-A-Long-With-Mitch" will send Elvis, Chuck Berry, The Beatles and Stones (and every incarnation since) to their doom! If it wern't for the 'dem-dad-gone' DJ's taking payola and plugola, no one in their 'right' mind (or moderate or left ones) would buy that garbage! Come home Frankie, Bing, Glenn and Artie.....
Only kidding, of course...I'M NOT THAT OLD.....
R
radiofriend1
Guest
steppenwimp is only wishful thiniing
his/her big obsession is : NO JOX, which to him/her means **no overnight show for me**
he/she is obviously obsessed with JACK and one can only assume he/she was REPLACED BY JACK when the format flipped or else he/she has had little more than a mediocre bitter empty radio career and sees any station that doesn't have jox on 24-7 at a threat to what's left of his/her miserable and dwindling radio career
his/her big obsession is : NO JOX, which to him/her means **no overnight show for me**
he/she is obviously obsessed with JACK and one can only assume he/she was REPLACED BY JACK when the format flipped or else he/she has had little more than a mediocre bitter empty radio career and sees any station that doesn't have jox on 24-7 at a threat to what's left of his/her miserable and dwindling radio career
Kobayashi_Maru said:When Emmis purchased what was then 93.1, WKLR... They were very successful in the oldies format. Emmis knew that although WKLR was still strong in adult numbers (and not bad in 12+), they were serving an undesirable demo. Thus, after months of research, the emergence of Radio Now and the
death of WKLR, even though WKLR was yankin' down a regular 4-5 share.
Bill Shirk called TM Century and had them overnight a complete GoldDisc Oldies library, as well as purchasing the entire WKLR Jingle Package (Synchronism). Re reimaged 106.7 as WKLR and the race was on... at least until the authorities were finally able to deliver the cease and desist order (rumor has it people were hiding inside their building in LaPas Trail, letting the phones ring off the hook for the entire weekend, knowing what was coming). On Monday the C&D was delivered and they dropped the WKLR calls.
Oldies were short lived on 106.7. The Susquehanna decided to flip their fairly-newly-acquired 1-4.5 to Oldies, assembling a great staff and they became Gold 104.5, one of the most successful Oldies station in the America. Still... it target older demos and we all know the buyers want 18-34 year old females. So, like WKLR, at the height of their popularity (ranking #4 with a 5 share in 12+), Susquehanna Hijacked Gold 104.5 for Jack-FM.
I don't know if the sales are up on Jack-FM, and I'm not sure how many Jack-FM's Cumulus has in their stable, but I really don't sense a change.
WKLR Was yanked in 1994 Radio Now didnt Debut till 2000 After Emmis yanked KLR off the Air they switched it to 70's Oldies as WNAP the Wrath of the Buzzard then went to Classic Rock that Really ROcks a few years Later before Radio now came Along
radiofriend1 said:steppenwimp is only wishful thiniing
That's Steppenwolf. I know you're too young to have heard of them. Maybe when you're 16 you'll be able to get a job in radio.
bigtime said:They seemed to be selling Gold well, but they had a lot more salaries to pay.
Jack=no jocks=cheaper to run.
They are still paying Bruce Elscott's bloated contract...and he ain't cheap.
Plus, there are still a lot of severence packages still on the books.
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