Phil, you are one of the most thoughtful posters on the board and your takes often set the bar for rational thought. This having been said, I respectfully disagree with your post.
I concede with your contention that we often bwitch and moan here about the wretched sameness of radio, regardless of the format. (It is, afterall, our charge to do so.) And as far as personal taste goes, you're entitled to listen to what interests and intrigues you. Hell, a few weeks ago I listened to a medical pod cast about repairing a torn scrotum, only because a Google search for information on testicular cancer found the podcast. I was intrigued. I listened. I won't be listening again. Fact is, i just checked. The podcast isn't up there any longer.
But I (as usual) digress.
What Legends is doing is taking variety and depth to an unreasoned Bizzarro World extreme. Savage points out the inconsistencies of sound and appeal that plague WLGZ, which by the way is quite a nice set of call letters, although it brings to mind ZZ Top's quintessential bar buzz song, "Legs." And Svage's "paint by numbers" analogy is a good one.
Who says you can't play "Harbor Lights" next to "Hungry" or "Hungry Like The Wolf?"
The listeners. They just don't get it.
Take "Harry from Avon" who has fond memories of strolling, back in the day, with his darlin' accompanied by "Harbor Lights." He hears the song and he's transmogrified to another time. (Gimme a dollar for using that word at least halfway coherently.) And then what happens to poor Harry after "Harbor Lights?" He gets wacked by Duran Duran, "Hungry Like The Wolf," with the chick laughing on the intro and breathing heavily during the bridge as if she's being... ummm... chased by wolves.
Duran Duran = Not good Not good.
On the other hand, you might get Sheila who was Sweet 16 now working on 38 (the underlying theme of Bob Segere's "Rock n Roll Never Forgets".) She had green hair in the 80's and knew every Duran Duran song ever made. By some cosmic freak accident of nature, she stumbles upon the AM band, hears "Hungry like The Wolf," digs it and she's in the mood for "The Reflex." Then what does she hear? Paul Revere and the Raiders, "Hungry!"
That ain't workin.
So, while radio goofs like us might cut a little slack for a station like WLGZ, the average consumer just doesn't get it.
WLGZ's smorgasbord format is like going to Dairy Queen for a cone, checking the flavors of the day board and seeing "Cabbage" listed as one of the flavors. Cabbage ice cream. What the hell is that?
Maybe, just maybe, the customer is adventuresome and tries it, but after two bites, he/she is not likin' it and he/she will NEVER gonna order it again. They trash the cone, wish they could get their money back and know for sure that the next time they step up to order, it's gonna get something they (1) recognize and (2) can digest.
Radio being free, there's no money involved, so they just turn away and think, "That was strange... won't be goin' back for seconds."
Jack, Mike, Frank and Fickle offer a flavor of the day list that includes "strawberry watermelon" or "cherry chocolate." Their customers have a better idea of what the cones will taste like. If they buy them, they're likely to finish the whole cone and not walk away thinking they wasted their 3 bucks.
Not so with Legends 990. It's cabbage.