> > Well not really cause Zone is not doing any sports radio
> > talk and they are doing music overnights and all weekend.
> So
> > technically its not the same format. What is your proposal
>
> > for kdus?
>
> Umm, turn in the license? KDUS is the result of uncreative
> management in an overradioed market. With all due respect,
> to say I should have a plan for them is ridiculous...
> they're beyond hope. What AM-friendly format could they
> switch to and make any kind of impact? News/talk is well
> overdone, standards is on KOY and 97.5, sports is fine with
> upward-ticking XTRA and KTAR-throwaway-sister KMVP, Spanish
> AMs are plentiful and don't work in the first place, and
> religion is overdone with the new flips. What else is there?
> Just because KXXT has some listeners and a few sponsors
> doesn't mean they're getting rich; there are plenty of
> clients paying $5 a holler on numerous stations. KFNX and to
> some degree the religious outlets take a more creative
> approach by doing a different routine than the "beg people
> to listen->get numbers->have AEs push spots->beg listeners
> to support advertisers" deal. But outside of brokering
> sports talk, KDUS is probably too late to that party, too.
> Urban AC??? It cant hurt....KUKQ (previous to KDUS) used to have half way good ratings with this format. No one else is doing it here, it can't be any more of a loser than what we have offered already.