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What makes a great morning show producer?

C

CompleteGame

Particularly on a rimshot station or in an unrated market.... Does rolodex matter? Pre-produced comedy bits with good production value? Subscribing to show prep sites and customizing it to your area? Or using a lot of excerpted audio as a set-up to a topic segment?

I'm starting to believe that for a talk-intensive format the producer might be even more critical than the talent.
 
That the producer might be even more critical than the talent is very, very unlikely. The on-air talent is the guy/gal that can do improvisation, can make people laugh, knows just what to say, etc.

A producer needs to do his/her job but generally speaking, producers don't seem to last long, generally speaking.
 
Work ethic and dedication have been the things I've gotten by on. The technical stuff, booking guests, etc. can be done by anyone. A guy who's willing to sit behind the board for 24 hours during a snowstorm because none of the air talent can make it in? That's the guy you want.

The people who think producers are disposable or interchangeable have never had a good producer. Unfortunately, that's the majority of owners/PDs now. It's damn hard to find work as a producer anymore.
 
As a talk show host, I love my producer. He is the one that can read my mind and know exactly where I am going, sometimes even before I do. He is always looking and even checking material during the show. Good ones are hard to find and I've met alot of talent that think the producer is their "bitch". A good producer is part of the show. Is the producer more critical than the talent? You cannot lift one above the other, the producer is a part of the total package. As far as a rolodex? Someone decent can figure out a way to get someone on the air. Having contacts is important, but not a deal breaker for me. Knowing that I can trust the person running mission control is.
In the overall sceme of things though, a producer these days also has to wear more than one hat, just like talent. Thankfully, mine can engineer, set up a remote, host a remote, cut commercials and even fill in for me in an emergency. I'd take a pay cut if it meant saving my producers job, it may be my show but my producer is a part of my show.
 
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