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What would do better in NYC - Country or Classic Hip Hop?
- Thread starter JayD
- Start date
New York radio should be full of classic hip-hop (I hope...that's where it all started, like the grunge filled Seattle airwaves).....I say country.....Granted, the local John Deere dealer is loneliest man in New York City, but it could work....are there ANY country stations in New York anymore. Thought there was an FM country station....and there was WHN at one time.....
Bongwater said:
Heading to a PPM world, country can not manage the necessary cume, but hip hop can.
DavidEduardo said:
92.3JAMZ with 18 jams in a row !
just like WPGC 95.5 in DC.
I can see krock going in that direction....
R
radiochickpa
Guest
Actually, Country can handle the cume in a PPM world. And 4 straight sold out Country shows at MSG don't lie. The audience is there.
And before anyone goes there, get the "hick" stereotype out of your head. That is not what Country is about.
I am in the Country format. Some of the top selling albums in NYC have been Country albums for the last few years.
Carrie Underwood, Keith Urban, Kenny Chesney, Rascal Flatts, Sugarland and others play shows in NYC and Joe's Pub always sells out with their Country songwriters jams.
And before anyone goes there, get the "hick" stereotype out of your head. That is not what Country is about.
I am in the Country format. Some of the top selling albums in NYC have been Country albums for the last few years.
Carrie Underwood, Keith Urban, Kenny Chesney, Rascal Flatts, Sugarland and others play shows in NYC and Joe's Pub always sells out with their Country songwriters jams.
Bongwater said:
When WHN was killed in favor of the 'FAN in '87, country moved to FM on WYNY, where it stayed for another ten years. Briefly there was the Y-107 rimshot trimulcast, but nothing since. There's a possibility WFAS in Westchester, upon its move-in to The Bronx, could change to country.
radiochickpa said:
So maybe 100,000 people went to shows (figuring "cume duplication")? The opera sesason gets that many, so why don't we have an all opera station?
The reason is that there may be a core of a few hundred thousand, but there is little beyond that. It takes nearly a million people to get a share over 1.5 in the PPM, where the range of TSL's is very compressed. So to justify a full B FM, you'd have to get a cume of around 1.5 to 1.8 million to get into the 2's in share. That looks improbable if not impossible.
I just can't see country working in NYC. It's not part of the New York mentality, and it's been out of the public eye there for so long, the numbers just aren't there to support it. It's not really on the radar for the average New Yorker. Sure there are always going to be country fans in every corner of the country. But in a place like New York, where people haven't been exposed to it for years, there will be some resistance to it. Plus the stereotypes of "rednecks and hicks" wouldn't play.
Classic hip hop sounds to0 different from the current batch and many people (especially the young 'uns) just wouldn't take it as seriously. In the 80's it was also thought of as "novelty music" and was pretty much a curiosity. ¿Any one remember the fat boys? Any of the older tracks that had any real staying power or meant anything are still played on hip hop stations from time to time.
Classic hip hop sounds to0 different from the current batch and many people (especially the young 'uns) just wouldn't take it as seriously. In the 80's it was also thought of as "novelty music" and was pretty much a curiosity. ¿Any one remember the fat boys? Any of the older tracks that had any real staying power or meant anything are still played on hip hop stations from time to time.
R
rapking
Guest
Of all these sell out, How many of these People live in New York ? Alot of People Visit New York .radiochickpa said:
I agree with those who say Classic Hip Hop would do well... Many people over the age of 25 cannot relate to the current state of Hip Hop and whats played on Hot 97. There is over 20 years of catalog now that can be played. I think a station that played late 80s and mostly 90s Hip Hop/R&B (the golden era) would do well... but i dunno if it would bring in as many women listeners as it would men....
Why cant WPLJ flirt with adding a country song here and there to their playlist since I assume their audience would be the same that would go for country - suburban soccer moms.
Why cant WPLJ flirt with adding a country song here and there to their playlist since I assume their audience would be the same that would go for country - suburban soccer moms.
T
TheRadioJudge
Guest
Simply amazing NY doesnt have a country station. But also when you talk about "Classic Hip Hop" which do you speak of? The horrible bubble gum 80's nonsense or the much better 90's Hip Hop?
In my opinion if you station played songs from 1988 till 2000 it would be really popular.
In my opinion if you station played songs from 1988 till 2000 it would be really popular.
How about..NEITHER! Both formats arent struggling except dance..Time for a real dance station in New York City.
S
SICKofIT
Guest
arent there ENOUGH urban formats in the city, give it a break and do something different....heavy metal, classic country, standards, hard rock, punk, hair metal so many formats not tapped why must it be always urban.....
LOL@sick of it. Let's see you mentioned hard Rock, heavy metal, hair metal, oh yeah kid you're all about variety :
I think Denver has the right idea with a station that plays a lot of retro Hip Hop, but plays a good amount of adult friendly Rhythmic hits as well. The station is 95.7 The Party KPTT. Go ahead and type KPTT in yes.com and look at their music logs. You can easily customize it for NYC, and since 1992 is when Hot 97 started to lean Hip Hop, the 90s are likely to be heard a whole lot more then the 80s (even though some of the best Rap music came out back then).
I think Denver has the right idea with a station that plays a lot of retro Hip Hop, but plays a good amount of adult friendly Rhythmic hits as well. The station is 95.7 The Party KPTT. Go ahead and type KPTT in yes.com and look at their music logs. You can easily customize it for NYC, and since 1992 is when Hot 97 started to lean Hip Hop, the 90s are likely to be heard a whole lot more then the 80s (even though some of the best Rap music came out back then).
It's very tough to make hip-hop from 1988 and hip-hop from today work along side. There is some audience for it - but it is very limited. The real core of well testing hip-hop gold comes from 1992-1998 or so ... and it's primarily Notorious B.I.G. 2Pac, Dr. Dre, Jay-Z, etc. Most of the 80's stuff is still real eclectic. Salt-N-Pepa and Young MC have no credibility and are really more pop than hip-hop. You might find 75-100 songs from 1988-2000 that will test hip-hop wise. The mass audience is not as familiar with classic hip-hop as you might think.
Hip hop would die a fast death. Country would do numbers not seen in NY. The only reason why you don't see it is corporations are out of touch with reality and don't know a moneymaker when it's in front of them. They only try to fix the past and relive old ideas that are dead. Country is not a guy in a cowboy hat anymore with a piece of wheat hanging out of his mouth. It is very mainstream and a lot of crossover exists with it.
Country would not do better than low 2's, and would have big trouble billing, crossover artists or not. Demographics in the region are less favorable now towards country than they were 12 years ago, when WYNY signed off....and in its final book, the station scored below a 2 share.
Granted, low 2's are an improvement for, say, K-Rock, over its current numbers, and would be even with what PLJ is getting now....but billing will probably be far worse for country than for the two aforementioned formats. Demos would probably skew older too.
Ultimately, while many (including, now, the dentist) may think that country has a place on the dial, I still don't think it would do well, and it would not last more than two years. I can see someone giving it a shot, however, on 96.7 or 103.9 if/when they move into the city.
Granted, low 2's are an improvement for, say, K-Rock, over its current numbers, and would be even with what PLJ is getting now....but billing will probably be far worse for country than for the two aforementioned formats. Demos would probably skew older too.
Ultimately, while many (including, now, the dentist) may think that country has a place on the dial, I still don't think it would do well, and it would not last more than two years. I can see someone giving it a shot, however, on 96.7 or 103.9 if/when they move into the city.
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