moshewx said:
Tony Santiago-- I have been following what you are trying to do with dance music in this city for quite some time. Since KTU, the relaunch of the dance music coalition, up to now with Pulse. While the heydays of the New KTU and Party 105 were my favorites, I think Pulse is doing great musically. As to their choice of on air talent, not too pleased with that. Again, they seem to be doing great with the music. As someone familiar with dance music and NYC radio, allow me to ask you one question please. Do you think that an all dance music format on a regular station here in NY will work? Remember please, the New KTU was never an all dance music format, even when they played a majority of dance music. They always added in slow jams. Your thoughts please.
Actually, between you moshewx, Myke and Muzik..I have a lot on the plate to cover here! LOL

So...here we go.
When the new 'KTU came out, I do not remember the station leaning all new like Pulse did when it launched. The new 'KTU was the disco, freestyle and older pop. The new add on 'KTU for the first week was Lina Santiago but not much else. And to that, yes the new 'KTU wasn't an all dance format...it was "pop-rhythm". Hot 103/97 was known as "Top 40/Urban" because even though they did break out new dance at the time, they had pop...which is exactly the type of station Pulse is.
Now to the main question about an all dance format. As much as I hate to admit it, dance music in general is not as strong in this country as hip-hop, pop, rock and even reggaeton for that matter (although that is starting to slip). And even within dance music you have so much regionality with the sound (NYC would want more freestyle, Miami with more of their sound, L.A. with their sound, etc.) that to even attempt to try to incorporate that all into one umbrella would be difficult. I mean, the freestyle fans are complaining about Pulse 87 now! Go figure. As such, since dance music in general isn't strong.....YET....you have to intersperse the pop-remixes, R&B and slow jams to get a broader audience. Starting it up now as all dance won't work in regards to the common/casual fan (to which there are more of that, than core fans like us).
While I do think the mixture of music is fine for the station that Pulse 87 is, I do think Pulse (and this can actually apply to any current leaning radio station) needs to loosen up a bit regarding the tight playlist that they are running already. That's why it seems as if everytime I turn Pulse on, there's Chris Brown or Sean Kingston or what appears to be a glutton of pop-remixes. For that matter, I think they are murdering the heck out of Ida Corr (and I like that song!). I'm still urked that Ercola & Heikki L "Deep At Night" still isn't on rotation!
I had mentioned about songs that didn't get NYC airplay in the past year and a half since the 'KTU tweak. IMHO, instead of calling David Guetta's "Love Is Gone" as "new", maybe their sweeper (with the British female voice) should come off as.....
"Here's ANOTHER song that OTHER radio station kicked to the curb (sound of a car screeching), before WE came to town!"
When I'm done here, I'll go over to the unofficial Pulse board (run by me...not Mega Media) and post my thoughts on tracks that SHOULD get on the station (and get your opinions too since it is VITAL that you get heard!) -
http://pulse87.yuku.com - and hopefully they will get some airplay.
But beyond ALL THIS, Pulse 87 needs to
GET OUT THERE!!! I know they are planning some sort of advertising campaign via subways, billboards, commercials, etc. When exactly that is launching, I don't know. They also have to get the specialty shows on (Saturday Night "Pulsation" or something like that) where you have the DJ's spin the latest stuff. And, yes, a Sunday night freestyle show....with an emphasis on
NEW! Not those 1988 classics that I was dancing to over at La Mirage, in the Bronx, and Emerald City!
I do know the staff and management at Pulse reads these posts. And to that I do say in comparison to when 'KTU launched...
I LOVE THIS STATION! But then again, I also have to look out for the best interests of dance music fans as well so to that, whatever we say here (and I think we can all agree on this) is not meant as a bash, but as constructive criticism.
Staffers....you can e-mail me, if you don't want to discuss matters here, at
[email protected]. All correspondence will be kept in strictest confidentiality.