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Great posts about the WOLF being the success story of 2006. Even DJDan agrees!
WOLF is not the effort of one person, but a committed team and company. It has truly been an amazing, sometimes humbling year I am sure for the WOLF. In the end, WOLF looks like it will finally beat KMPS in Fall 25-54 and will have a huge four-book compared to the BUZZ. Who will flip next year? Here is my guess: NO ONE! KNDD is looking at simulcasting KIRO, but other than that I see no one flipping. KBKS is growing again thanks to the new team and PD. KPLZ is not my cup of tea, I thought they were done in August when they hit the one share range in trends, but they have been rebounding ever since and their morning show seems to have nine lives. AM radio lives for sports. Have you noticed KTTH has jumped to the top of the AM rankings at the same time the Sonics came on? KIRO rebounds this Fall beating KOMO, when the Seahawks are on? KOMO beats KIRO when the Mariners are on. AM is about sports events now. KMPS will live on as the number two country and that is just fine.

Merry Christmas to all broadcasters in Seattle. It was an eventful year. My bet is NO FLIPS in 2007, except maybe KNDD. And remember in 2009 everything changes when PPM arrives.
 
I think a whole lot will change before 2009. AM radio is dying in Seattle. No one has the creativity and vision to revive the AM dial, so it remains as a sports outlet and little more.

FM radio is more significant but I wonder how long it will remain too with its audience getting older. Talk to teenagers, I know because I'm a father to a couple of them, and radio is not on their mind. IPODs, cellphones, sidekicks, but nobody wants a "radio" for Christmas anymore.

Every radio company is struggling. Radio stocks suck. How long before a company like CBS decides to chuck all their radio stations? Everyone is following the lead of Clear Channel and getting cheaper, leaner each year. Things will change in 2009 with the people meter, but will radio still be around?
 
talkerdjdude said:
I think a whole lot will change before 2009. AM radio is dying in Seattle. No one has the creativity and vision to revive the AM dial, so it remains as a sports outlet and little more.

Awww...come on now. Let's celebrate the good stuff.....

Unit loads are up 29.5678% causing a revenue uptick of 5.527% and that in turn is creating an upswing in net cash flow of 9.657%, causing ROI of approximately 124.87% and shareholder value and share price are up year-over-year of 4.57%.

What exactly about those extraordinary measurements would listeners NOT find extremely compelling enough to suffer through heavily researched and modified programming (which, by the way reduced the expense by about 45.87%)?
 
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