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What's up with the Jack billboards

N

NashRadio

Guest
which say "JCAK-fm"? (And yes, it is JCAK.) Both I've seen are near the 8th Ave N/James Robertson Pkwy area.
 
D Dean said:
which say "JCAK-fm"? (And yes, it is JCAK.) Both I've seen are near the 8th Ave N/James Robertson Pkwy area.
Click to expand...

They are all over town. I noticed them today. I love them! Talking about sending the message. I took a double take and then as I was driving tried to figure out if I actually saw what I saw. Then I saw another to confirm it, Hey they are "doing what they want" and grabbing my attention,

Brilliant!

Nock
 
D Dean said:
which say "JCAK-fm"? (And yes, it is JCAK.) Both I've seen are near the 8th Ave N/James Robertson Pkwy area.
Click to expand...

Made you look! Just like the previous Jack boards with the upside-down logo, they're designed to make you notice them and then turn around and generate a little buzz... viral marketing, you know. I guess we can let South Central know they worked on at least one person, eh?
 
While I agree that the concept is indeed brilliant. Has anyone noticed the signs with a white strip with new verbiage on it on the interstate. Instead of a new sign, they just cheaply covered it up.
 
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