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"When Will Radio Die?"

PocketRadio said:
"When Will Radio Die?"

"When was the last time you went into a Best Buy and asked to see their Radio Department?... Larry was responding to a question about HD Radio adoption and his point was that nobody is going to care about it until the technology is incorporated into every radio you buy."

http://www.huffingtonpost.com/shelly-palmer/when-will-radio-die_b_56165.html


The author of the piece, Shelly Palmer writes: "...When cars start coming with wireless Internet connectivity and when enough people own them, radio as we know it -- the propagation of RF signals in the AM and FM bands -- will die..."

This means that HD radio will also die, if it still has a pulse at the time. This is the sad truth for those of us who are enamored with traditional radio broadcasting.

However, this is also a very exciting time, filled with bright new opportunities - radio, with a brand new perspective, unlimited geographical reach, and perhaps even a very different business model.
 
vsa said:
PocketRadio said:
"When Will Radio Die?"

"When was the last time you went into a Best Buy and asked to see their Radio Department?... Larry was responding to a question about HD Radio adoption and his point was that nobody is going to care about it until the technology is incorporated into every radio you buy."

http://www.huffingtonpost.com/shelly-palmer/when-will-radio-die_b_56165.html


This means that HD radio will also die, if it still has a pulse at the time. This is the sad truth for those of us who are enamored with traditional radio broadcasting.

However, this is also a very exciting time, filled with bright new opportunities - radio, with a brand new perspective, unlimited geographical reach, and perhaps even a very different business model.

Right. Radio as an art form will, I believe, grow and thrive once it is released from the chains of the AM/FM bands, or at least not limited to them. There will still be a need (and perhaps even a greater need) for great air talent, programmers, promotions and sales people.

I'm bullish on radio. But HD Radio is a high-priced cul-de-sac, not an opportunity for growth.

db
 
dbdigital said:
vsa said:
PocketRadio said:
"When Will Radio Die?"

"When was the last time you went into a Best Buy and asked to see their Radio Department?... Larry was responding to a question about HD Radio adoption and his point was that nobody is going to care about it until the technology is incorporated into every radio you buy."

http://www.huffingtonpost.com/shelly-palmer/when-will-radio-die_b_56165.html


This means that HD radio will also die, if it still has a pulse at the time. This is the sad truth for those of us who are enamored with traditional radio broadcasting.

However, this is also a very exciting time, filled with bright new opportunities - radio, with a brand new perspective, unlimited geographical reach, and perhaps even a very different business model.

Right. Radio as an art form will, I believe, grow and thrive once it is released from the chains of the AM/FM bands, or at least not limited to them. There will still be a need (and perhaps even a greater need) for great air talent, programmers, promotions and sales people.

I'm bullish on radio. But HD Radio is a high-priced cul-de-sac, not an opportunity for growth.

db


I agree completely. Actually, "radio the art form" may well enjoy a new golden era much bigger than anything witnessed before.
 
I find it amusing that iBiquity is pushing Samsung to develop low-power HD chipsets for portable HD radio, when consumers do not even buy radios anymore, except for us radio-geeks. The lack of SW and AM/FM radios in Radio Shack and Best Buy should be a wakeup-call.
 
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