• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Where are the Fade endings?

whit979

whit979

*pointless topic alert*

Just taking a look at my handy-dandy Hot AC chart here...and noticing that pretty much every song on the chart these days has a cold ending. It just ends and man, those things are not fun to backsell. Whatever happened to the fade ending? Did it suddenly become un-cool to just fade a song out? I think the only recent currents I've heard with fade endings are "Say" and the new Leona Lewis song "Better In Time". Maybe I'm forgetting some but c'mon Hollywood...bring back the fade ending!
 
I agree. I purchased all new sweeps for my POP/HAC and had to develop them all for cold endings. Otherwise it just didn't sound right to sweep out, now i just sweep in.
 
I may be the only person in radio that hates fade outs. To me, they stopped playing the song as some point, so let's hear it! Makes me feel like I have a complete song on my hands.

I've been doing radio since 1984 and have always wanted more cold ending song.

Now, to me, the disturbing trend is short or no intros. On the other hand, I can do what I do with cold endings...either talk less or throw a short bed in there.
 
Interesting topic!  Go to youtube and watch Taylor Dayne's "Don't Rush Me" video.  It is a (supposedly) "live" performance video, but it fades at the end!  I suppose someone turned on the "applause" sign at the end!   ;D  Also, Bruce Springsteen's "Dancing in the Dark" video is a "live" performance that fades at the end.  

If you want to hear how "faders" sound when not faded, you can listen to "Helter Skelter" by the Beatles (fades but comes back), or the single mix of "Sometimes a Fantasy" by Billy Joel.  It just "breaks down" at the end.

The only "fader" that I can think of that also fades out in its live performance (and is not lip-synced!) is "Lay Down Sally" by Eric Clapton on the Just One Night live album.  Interesting that he decided to fade that one out just like on the record!
 
for Top 40 and HAC fade outs keep things upbeat and running. You might want to consider a bed for jock talk after cold fades.
 
qid937 said:
for Top 40 and HAC fade outs keep things upbeat and running. You might want to consider a bed for jock talk after cold fades.
Click to expand...

I agree.
 
mistermicrophone said:
Music beds give undisciplined jocks time to ramble.
Click to expand...

But as a PD you have to think smart. If you want your jocks to do 45 second breaks on air, give then 45 second beds! There's nothing worse that a bed ending halfway through a break. If that's all they have to play with, that is what you will get.

This is what I do at my station and it works like a dream. My guys have said that it actually helps them as they have to concentrate on their break more using word economy :)
 
The PD at my first station told me that at his previous station, announcers had to say everything that they intended to say over the outro of the outgoing song, and the intro of the next song, and there had to be a music bed under them (made up of one or the other of these two songs, and not an "inserted" music bed between them!) the entire time!

The station where I worked for him was a small 500-watt AM, so fortunately, that was not an issue for me/us there.
 
firepoint525 said:
The PD at my first station told me that at his previous station, announcers had to say everything that they intended to say over the outro of the outgoing song, and the intro of the next song, and there had to be a music bed under them (made up of one or the other of these two songs, and not an "inserted" music bed between them!) the entire time!

The station where I worked for him was a small 500-watt AM, so fortunately, that was not an issue for me/us there.
Click to expand...

My first PD was the same. Outpost and intro. IF you had a song with a zero post or something very short to talk into, we had short beds (10-15 seconds max) to keep the flow going.

I generally stick to that principle to this day. We say "30 minutes of non-stop music." That doesn't just mean commercials.
 
Geek Boy said:
mistermicrophone said:
Music beds give undisciplined jocks time to ramble.
Click to expand...

But as a PD you have to think smart. If you want your jocks to do 45 second breaks on air, give then 45 second beds! There's nothing worse that a bed ending halfway through a break. If that's all they have to play with, that is what you will get.

This is what I do at my station and it works like a dream. My guys have said that it actually helps them as they have to concentrate on their break more using word economy :)
Click to expand...

If they have 45 seconds, they can do it in 30!! If it's 30 they have, the can do it 20!! Sorry, I feel like I am airchecking!?! ;)
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom