White House, Media Team For Virus PSAs

[Y2kTheNewOldies]

The White House said Wednesday it’s joining with major media companies, digital platforms and the Ad Council to share “accurate and timely information directly to the American people” about social distancing, hygiene and mental health.

The announcements, known as PSAs, will direct people to coronavirus.gov, which a centralized source of updated information on the crisis, according to a White House statement.

Among the companies involved in the information campaign and the steps they’re taking:

NBCUniversal will create English- and Spanish-language videos and graphics aimed at helping inform high-risk groups.
A PSA campaign labeled #AloneTogether and developed by ViacomCBS in partnership with the Ad Council will focus on the importance of social distancing. The English- and Spanish-language campaign will be led by ViacomCBS brands including MTV, Comedy Central and CMT, and supported by Nickelodeon, BET and others. A CBS campaign will include essential public health messages.
Walt Disney Television and its ABC network will reach out with messages for parent and families across the company’s channels and platforms.
iHeartMedia’s network of radio stations will help get word out about virus-related topics, including social distancing.

https://tvnewscheck.com/article/top-news/246153/white-house-media-team-for-virus-psas/



I know some organizations such as the NBA has been issuing PSA's over COVID-19 on their YouTube page recently.

 

[TheBigA]

According to the linked article, the only radio company included is iHeart:

iHeartMedia’s network of radio stations will help get word out about virus-related topics, including social distancing.

 

[xmtrland]

Is the white house sending mixed messages with Trump insisting to call The Covid-19 virus the "China Virus"? Are they going to issue PSA with Both terms so people don't think there are two different viruses out there. Would it not make sense for the white house to be on the same page on calling the current Corona virus by its technical name and not a slang term on national television?

 

[TheBigA]

Are they going to issue PSA with Both terms so people don't think there are two different viruses out there.

No. He's the only one in the government using that term. He's not going to change, and the rest of the government is doing it's thing.

If you watch the press conferences, the rest of the people on stage roll their eyes whenever he starts talking.

 

[xmtrland]

Wrong. Just heard Mike Pompeo use the term in the press conference on the air now. Pompeo used the term Chinese Virus. That term could mean any virus that ever to came out of China. I feel it would be better if the White house could get it's act together but that ship sailed along time ago. I feel that using this term is not productive in uniting a country to fight what is currently going on with Covid-19.

 

[TheBigA]

Wrong. Just heard Mike Pompeo use the term in the press conference on the air now. Pompeo used the term Chinese Virus.

What I meant was nobody in the health world is using the term. Depends on who you turn to for medical advice.

 

[xmtrland]

Then I will ignore ignorant people like Trump and Pompeo. But I still feel it sends a mixed message that could have negative effects instead of sending a uniting message.