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WHLC-FM 104.5 (North Highlands)

Does anyone know what soft/easy listening music format service they are using? They are a really small market radio station, but when I happened to listen to them online it seemed to be a very smooth presentation. Very listenable station.
 
If radio-locator is correct they have 5 translators, FCCdata shows 4 translators. Either way that is a bunch of translators within the 60db of a class A FM. With the FCC shut down, I am not sure of their HD status. Best I can tell the translators have WHLC as their audio source.
 
If radio-locator is correct they have 5 translators, FCCdata shows 4 translators. Either way that is a bunch of translators within the 60db of a class A FM. With the FCC shut down, I am not sure of their HD status. Best I can tell the translators have WHLC as their audio source.
I don't think that information is what the OP is seeking. Rather than a technical question about the station and its translators, he appears to be asking whose syndicated soft AC or easy listening format is being used.
 
I don't think that information is what the OP is seeking. Rather than a technical question about the station and its translators, he appears to be asking whose syndicated soft AC or easy listening format is being used.
Thank you for redirecting my original query.

Except for occasional harder pop popins, they seem to be running something like a Schulke or Bonneville legacy beautiful music format.
 
I've tried numerous times earlier this year to contact WHLC for the "nickel" tour. No one answered my post on their FB page nor FB's private message - I did get one of those auto replies like "thanks for reaching out - we'll be in touch" but they've never replied. I called them, then I just drove up there one day a few months back - it's a beautiful drive from any direction. I knocked on the door when I felt that a warm body would be inside (three cars in the parking lot) and NO response. I called a couple of the businesses that advertise with them to see if there was a better phone number. AND I went by the Chamber of Commerce. I stopped by one last time before leaving Highlands. Very mysterious with my multiple unsuccessful efforts, I made NO contact. My talent for this is apparently slipping...

What if I was a business just dying to advertise on WHLC? I guess I'd be out of luck.
 
I've tried numerous times earlier this year to contact WHLC for the "nickel" tour. No one answered my post on their FB page nor FB's private message - I did get one of those auto replies like "thanks for reaching out - we'll be in touch" but they've never replied. I called them, then I just drove up there one day a few months back - it's a beautiful drive from any direction. I knocked on the door when I felt that a warm body would be inside (three cars in the parking lot) and NO response. I called a couple of the businesses that advertise with them to see if there was a better phone number. AND I went by the Chamber of Commerce. I stopped by one last time before leaving Highlands. Very mysterious with my multiple unsuccessful efforts, I made NO contact. My talent for this is apparently slipping...

What if I was a business just dying to advertise on WHLC? I guess I'd be out of luck.
They have no obligation to take time out of their business day to give you a tour. “What if I were a business wanting to advertise?” is apples and oranges, because they more than likely would respond to someone they don’t know wanting to give them money for advertising, rather than someone they don’t know wanting to visit the station for no money. Next time when you don’t get a response after one message, just move on.
 
They have no obligation to take time out of their business day to give you a tour. “What if I were a business wanting to advertise?” is apples and oranges, because they more than likely would respond to someone they don’t know wanting to give them money for advertising, rather than someone they don’t know wanting to visit the station for no money. Next time when you don’t get a response after one message, just move on.
After your reply, I REGRET my post. I tried to delete it, but I cannot...😡
 
Sorry @eacalhoun1, I didn’t mean to sound harsh. I should have just said that someone contacting them for advertising reasons is different from someone contacting them just for a tour. Hopefully sometime you can get a tour of the station! I’ve also contacted stations for a tour in the past and of the four I contacted, only one got back to me and it took awhile.

In fact, a different station I wanted to buy an Otari MX5050 deck from still took a long time to get back to me just to come look at it, and I never ended up buying it.
 
I've tried numerous times earlier this year to contact WHLC for the "nickel" tour. No one answered my post on their FB page nor FB's private message - I did get one of those auto replies like "thanks for reaching out - we'll be in touch" but they've never replied. I called them, then I just drove up there one day a few months back - it's a beautiful drive from any direction. I knocked on the door when I felt that a warm body would be inside (three cars in the parking lot) and NO response. I called a couple of the businesses that advertise with them to see if there was a better phone number. AND I went by the Chamber of Commerce. I stopped by one last time before leaving Highlands. Very mysterious with my multiple unsuccessful efforts, I made NO contact. My talent for this is apparently slipping...

What if I was a business just dying to advertise on WHLC? I guess I'd be out of luck.

A couple of things come to mind.

Can you tell if they read your fb inbox message?

It sounds like, for whatever reason, they didnt want to deal with you...... calling businesses and going by the chamber of commerce? Thats a bit much.... before that even happened, it was pretty clear what the answer was going to be.

I guarentee you $20 between calling a few businesses and going by the chamber of commerce? word got around in a small town about "some weirdo" wanting to get ahold of the radio station.

why they wouldnt offer you the courtesy of a "no thanks" i dont understand.. but they dont owe you a tour..... and some stations, outside of clients, are private folks... i worked for one station where i wasnt allowed to show anyone the studio.. i could show them the rest of the building, but no visitors were allowed in studio.
 
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I guarentee you $20 between calling a few businesses and going by the chamber of commerce? word got around in a small town about "some weirdo" wanting to get ahold of the radio station.

why they wouldnt offer you the courtesy of a "no thanks" i dont understand.. but they dont owe you a tour..... and some stations, outside of clients, are private folks... i worked for one station where i wasnt allowed to show anyone the studio.. i could show them the rest of the building, but no visitors were allowed in studio.

Nailed it right here, if I had a person I was "ignoring" to contact clients, that would raise many a red flag not to deal with them. Been there, got burned, done that.

Most tour's I've given were either to clients, others actually in the industry or broadcasting/journalism students with limited or no photos.
 
Nailed it right here, if I had a person I was "ignoring" to contact clients, that would raise many a red flag not to deal with them. Been there, got burned, done that.

Most tour's I've given were either to clients, others actually in the industry or broadcasting/journalism students with limited or no photos.

Now to be fair, ive worked for plenty of stations where we show almost anyone, within reason , almost anything. i worked in NW PA where we gave tours and explained everything and showed everything.. to school groups, boy scouts/girl scouts, etc and we were allowed photos... but when you have 24K Gold plated microphones and a rotating 10 foot tall dog head on the roof, you show off what youve got.
 
My grandfather wrote a history book and the local station tried to help me sell some. When I came by the station I was given a tour.

I remember being shown the switch that allowed a simulcast of the two stations in the building. I'm not certain if the other station was off for the time it took to pull the switch and then put it back in the normal position. But it was a few seconds at most.
 
I've tried numerous times earlier this year to contact WHLC for the "nickel" tour. No one answered my post on their FB page nor FB's private message - I did get one of those auto replies like "thanks for reaching out - we'll be in touch" but they've never replied. I called them, then I just drove up there one day a few months back - it's a beautiful drive from any direction. I knocked on the door when I felt that a warm body would be inside (three cars in the parking lot) and NO response. I called a couple of the businesses that advertise with them to see if there was a better phone number. AND I went by the Chamber of Commerce. I stopped by one last time before leaving Highlands. Very mysterious with my multiple unsuccessful efforts, I made NO contact. My talent for this is apparently slipping...

What if I was a business just dying to advertise on WHLC? I guess I'd be out of luck.
I hear ya, Eric. I haven't heard that station in years, but when I have, they've always sounded good. Hate to see their customer service gone out the window, as so many other folk's have gone.

Romans 11:33-36 KJB

Josh

Church Podcast: Pleasant View Baptist Church | SermonAudio
Personal Podcast: Back To The Old Paths
TIBPF Podcast: https://www.tibpf.sermon.net
 
Forty-one years ago, my family and I took a tour (back home, of course) of two radio stations (FM, then the AM, I only thought we were going to see just the FM) in a neighboring town and right then, I was bit by the bug! I do realize times have changed and people do too and I don't know everything, but sounds like the guy just wanted a tour and that's all. Re: business/chamber, just practicing due diligence. Now, to get this thread back on-topic, does anybody know what music service this station uses?

Romans 11:33-36 KJB

Josh

Church Podcast: Pleasant View Baptist Church | SermonAudio
Personal Podcast: Back To The Old Paths
TIBPF Podcast: https://www.tibpf.sermon.net
 
Small town radio stations cannot afford someone to hang around for a potential visitor. Even a rsponse might not come by phone or email. A typical day might be do the morning show. Sell advertising all day, start on writing copy, eat dinner, coninue writing spots and produce them. Modify the logs to reflect any 'start now' orders. After 15 hours, call it a day. That's all too typical.
 
Small town radio stations cannot afford someone to hang around for a potential visitor. Even a rsponse might not come by phone or email. A typical day might be do the morning show. Sell advertising all day, start on writing copy, eat dinner, coninue writing spots and produce them. Modify the logs to reflect any 'start now' orders. After 15 hours, call it a day. That's all too typical.
*raises hands and waves.... Hi! lol Yup, i wouldnt say its a 15 hour day for me and adjust for a community driven non comm, but you kinda described my day
 


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