Starting this morning. Not a good summer for them. They also lose their XM channel next month.
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Why did WHLO drop Quinn and Rose?
- Thread starter Towerjunky
- Start date
Don't know what was specifically discussed at 9:00 this morning but WHLO will never be a big ratings factor no matter who is on until they get an FM. WNIR will always have that advantage. Does WKDD make any money for CC? Why not go after the #1 station with an FM?
The program I heard this morning in place of The War Room sucked (A "Wall St. Journal" program)! Trivial talk about uninteresting topics. Are they going to drop Rush and Hannity next? Don't they ever learn? They want another "WARF"? (BARF) Who was competing with The War Room that got better ratings? I know they don't count Cleveland stations in the Akron/Canton ratings even though the majority of Cleveland stations reach into Akron.
I just bought an HD radio to get WKDD HD2 and they dropped WHLO off the HD 2 feed and replaced it with the feed formerly on HD 3 (Why could they not coexist?).
Yesterday I wrote an e-mail to Sirius to get Quinn & Rose on Sirius (my new car radio is Sisius only and can't get the XM exclusive channels). Rose e mailed me back to say thanks.
I just bought an HD radio to get WKDD HD2 and they dropped WHLO off the HD 2 feed and replaced it with the feed formerly on HD 3 (Why could they not coexist?).
Yesterday I wrote an e-mail to Sirius to get Quinn & Rose on Sirius (my new car radio is Sisius only and can't get the XM exclusive channels). Rose e mailed me back to say thanks.
If WHLO tries to go all liberal that will be a huge failure. Liberal talk radio has not survived anywhere.
No big secret. Quinn & Rose are excellent entertainers. They maintain a loyal audience. One of the most loyal I've ever seen. At the end of the day, if the R&R aren't where you'd like them to be for a particular program, you may need to make tough decisions.
Mark Levin will be off the schedule at the end of September. We have many preemptions due to sports, and the number of those conflicts is about to increase substantially. Mark is a gifted entertainer who truly gets "it". Rightly so his audience becomes frustrated when missing 3-4 shows per week.
WHLO is not attempting to go as you said "Liberal Talk Radio". Not unlike many politically based talk stations we are challenged by the current political climate. Saying the same thing all day may no longer be the best option. Michael P asked Who was competing with The War Room that got better ratings? Feel free to call me direct and I'll share the list.
WHLO is no longer on 98-1 HD2. At this time the date of return of HD-3 is unknown. There was/is a tech issue that prevented the two from co-existing. WHLO does not need to be on FM to remain successful. Personally, I'm not a big fan of the entire AM's need to move to FM theory. The audience will seek the content they enjoy be it on AM, FM, PC, phone, tablet or the center console.
Mark Levin will be off the schedule at the end of September. We have many preemptions due to sports, and the number of those conflicts is about to increase substantially. Mark is a gifted entertainer who truly gets "it". Rightly so his audience becomes frustrated when missing 3-4 shows per week.
WHLO is not attempting to go as you said "Liberal Talk Radio". Not unlike many politically based talk stations we are challenged by the current political climate. Saying the same thing all day may no longer be the best option. Michael P asked Who was competing with The War Room that got better ratings? Feel free to call me direct and I'll share the list.
WHLO is no longer on 98-1 HD2. At this time the date of return of HD-3 is unknown. There was/is a tech issue that prevented the two from co-existing. WHLO does not need to be on FM to remain successful. Personally, I'm not a big fan of the entire AM's need to move to FM theory. The audience will seek the content they enjoy be it on AM, FM, PC, phone, tablet or the center console.
Keith makes a number of excellent points...thanks for the input, KK.
From everything I've read and heard, in the last 4 or 5 years heavily political-talk has been losing audience just about everywhere, nationwide. It's my guess most of the general population is figuring out for most of us, our plight in life isn't significantly changed regardless of which of the two major political parties is in power in the US.
So, heavy political talk comes off as phoney and hype...and that's turning people off, IMHO.
From everything I've read and heard, in the last 4 or 5 years heavily political-talk has been losing audience just about everywhere, nationwide. It's my guess most of the general population is figuring out for most of us, our plight in life isn't significantly changed regardless of which of the two major political parties is in power in the US.
So, heavy political talk comes off as phoney and hype...and that's turning people off, IMHO.
I never said WHLO was going liberal talk radio. I said "IF" they do it would be a huge mistake. Air America and others like it failed for a reason.
I'll take the rap for that by bringing up WARF.CleveRadioInsider said:
The 10 minutes I listened to The Wall Street Journal program that replaced The War Room gave me the impression that WHLO is actually going to a "let's not offend anyone" format. When i first heard unfamiliar voices I thought that they were filling in for Quinn & Rose. But when I heard what they were covering (a "new" sport, who cares about a new sport, this is not ESPN Radio) I though how bland a subject. They could not be filling in on The War Room. Then I heard it was The Wall Street Journal program. Well if you are WSJ talk about BUSINESS, not some new dumb sport.
Sadly I think WHLO has "jumped the shark".
Since I kindof started this, I'll add another $.02 worth. What is the 'vision' for this station? Is it to take a (substantial) chunk of WNIR or have its own (little) niche in this market? It's one thing to be ratings challenged but WHLO is also signal challenged. That with being on AM and having a well established FM competitor has three strikes against it. It can never grow much beyond its current audience size and it will tend to have an older audience because of being on AM. I keep wondering, how would local talk (Jim Albright) on FM do against WNIR. I would love to see that battle. Plus he could promote all the other syndicated shows.
WNIR is more "signal challenged" than WHLO. While WHLO has issues to the north (Thanks to having to protect 630 CFCO) in other directions it's signal covers a much wider area than WNIR can ever have.Towerjunky said:
If they really wanted to compete with WNIR than they should put Jim Albright in the morning slot. That WSJ program is just too bland and boring.
Actually, WNIR has better coverage than WHLO in the northern suburbs (such as Stow). Around Summit Mall I can hear static fighting with it. WHLO covers a wider area but unfortunately it's to the south from a location SW of Akron. Except for Canton and Massillon it's mostly rural.
Jim Albright did mornings when he first started there.
Jim Albright did mornings when he first started there.
When I drive the Turnpike between I-77 and SR-8 I can hear the phasing effect on WHLO. It's too bad they can't ease up on the protection to the north.Towerjunky said:
Of course WNIR is strong in Stow - it's right next door to WNIR's COL. The question is, does WNIR reach all the way down to Canton with a clean signal? I have not driven that way in some time, and when I have in the past I was not monitoring WNIR. Come to think of it, I probably haven't been near Canton since before WNIR got their power increase!
''What is the 'vision' for this station? Is it to take a (substantial) chunk of WNIR or have its own (little) niche in this market?''
If you get a chance to look at the Canton ARBs, WHLO has tied or beaten WHBC-AM for several years now, especially in afternoon drive, in some of the station's key demo groups..it was always aimed as an alternative to WHBC-AM once that station flipped to full time talk.so you could make the argument that it was never meant to compete versus WNIR..it was a signal Clear Channel had in its inventory, and it decided to keep it rather than give it away.
WHLO costs almost nothing to run..its simply a clearing house for Clear Channel and Premier inventory...and they can run sports programming at night, and make a few bucks..
If you get a chance to look at the Canton ARBs, WHLO has tied or beaten WHBC-AM for several years now, especially in afternoon drive, in some of the station's key demo groups..it was always aimed as an alternative to WHBC-AM once that station flipped to full time talk.so you could make the argument that it was never meant to compete versus WNIR..it was a signal Clear Channel had in its inventory, and it decided to keep it rather than give it away.
WHLO costs almost nothing to run..its simply a clearing house for Clear Channel and Premier inventory...and they can run sports programming at night, and make a few bucks..
Unlike most syndicated talk shows, which distribute under a barter basis, Quinn and Rose require cash from stations to carry their program. There's no network inventory. I wonder how much this has helped/hurt them over the years. I remember in 2007 they had over 20 affiliate stations. Now they have 7.
Funny---their own station offers up the subscription for FREE
http://www.wpgb.com/cc-common/podcast.html
http://www.wpgb.com/cc-common/podcast.html
A couple of notes.
WHLO was never aimed as an alternative to WHBC-AM. We intentionally focus news, traffic, weather all on Akron, knowing that with the type of talk programming we air, we'll get numbers elsewhere.
Q&R are available as a majority of long form shows are for stations under a barter agreement. You can contract with Premiere. I have no doubts that in the right situation they work. Jim is one of the hardest working individuals I've ever met.
WHLO was never aimed as an alternative to WHBC-AM. We intentionally focus news, traffic, weather all on Akron, knowing that with the type of talk programming we air, we'll get numbers elsewhere.
Q&R are available as a majority of long form shows are for stations under a barter agreement. You can contract with Premiere. I have no doubts that in the right situation they work. Jim is one of the hardest working individuals I've ever met.
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