Ratings have been dropping like a rock (no pun inended). Why? It is (to me) a solid hour of television.
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Why is "Rock Center" doing so horribly?
- Thread starter Wright County Guy
- Start date
Do they even expect it to get ratings? It's just cheap programming like Leno in primetime
My reasons for not watching any NBC News program is one, I don't care for Brian Willliams reporting and two, the NBC News-MSNBC synergy that currently exists. I'm sure I'm not the only one that feels like this besides the usual Fox News watching conservatives.
It sounds like a 30 Rock spinoff. Or "Rock Paper Scissors."
Not "Brian Williams with some news stories."
Not "Brian Williams with some news stories."
B
Bob1370
Guest
The problem could be...is it really different enough from a lot of other news magazines out there on the networks or on cable these days?
60 Minutes on CBS still scores because it's the original, and in many respects still the best of the breed of newsmagazines. ABC's 20-20 also has a track record and traction with the audience. NBC was late to the game and has always struggled to get things right (TV historian Tim Brooks counted something like 14 different failed newsmagazines on NBC during the 70s, 80s and 90s before Dateline finally got a foothold with audiences). Some networks just struggle with certain genres decade after decade--CBS hasn't had a successful early morning show since Jack Paar in 1954, and they decided then that early morning viewing wasn't going to make money and moved him to middays--they've never been able to reclaim that daypart since. It's been flop after flop. NBC's big problems are primetime news magazines and scripted dramas, they've haven't done as well as the competition for almost a decade. ABC does OK at everything without dominating much of anything...and Fox does OK with shows like American Idol and the Sunday animated sitcoms which are quirky and young-skewing, but are short on other kinds of shows that can endure.
60 Minutes on CBS still scores because it's the original, and in many respects still the best of the breed of newsmagazines. ABC's 20-20 also has a track record and traction with the audience. NBC was late to the game and has always struggled to get things right (TV historian Tim Brooks counted something like 14 different failed newsmagazines on NBC during the 70s, 80s and 90s before Dateline finally got a foothold with audiences). Some networks just struggle with certain genres decade after decade--CBS hasn't had a successful early morning show since Jack Paar in 1954, and they decided then that early morning viewing wasn't going to make money and moved him to middays--they've never been able to reclaim that daypart since. It's been flop after flop. NBC's big problems are primetime news magazines and scripted dramas, they've haven't done as well as the competition for almost a decade. ABC does OK at everything without dominating much of anything...and Fox does OK with shows like American Idol and the Sunday animated sitcoms which are quirky and young-skewing, but are short on other kinds of shows that can endure.
No brainer: It's on Monday nights at 10, competing with "Hawaii Five-0" on CBS, and God knows what on ABC. Plus, a lot of local stations are moving their newscasts to 10 if they have a sister station.
The concept is good, and Williams handles it the best that he can (He is the best in the business these days).
Maybe the appetite for hard news isn't there at that hour. It's the last hour of prime time, and it seems as if the viewing public just wants to shut down for the day and gear up for the next one.
The concept is good, and Williams handles it the best that he can (He is the best in the business these days).
Maybe the appetite for hard news isn't there at that hour. It's the last hour of prime time, and it seems as if the viewing public just wants to shut down for the day and gear up for the next one.
nomadcowatbk said:
I maintain that what NBC tried to accomplish with The Jay Leno Show wasn't wrong, but it should have been attempted with primetime news programming instead; either (A) the 8pm/7 CT hour investing in two hours of edgier-than-usual scripted shows, or (B) at 11pm/10 CT as a natural lead in for local news. Maybe do both A & B, saving the former for competitive Mondays and Thursdays and doing the latter for Tuesday, Wednesday, and Friday.
Rock Center could have been part of that mix, with documentaries and topical live news specials in the vein of the coverage NBC News did for last year's tornado devastation in Missouri and Alabama.
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