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WILD-AM Loaded With Infomercials

  • Thread starter Laurence Glavin
  • Start date

L

Laurence Glavin

Guest
Like many radio geeks, I sometimes monitor the AM & FM dials just to check on what's happening, not just to listen to the stations themselves. Today (Saturday 02/03) I noticed that WILD-AM 1090 was airing back-to-back "infomercials" for Purity brand supplements. Not exactly "community-based" programming, more like WBZ-AM on Sunday nights.
 
Laurence Glavin said:
Like many radio geeks, I sometimes monitor the AM & FM dials just to check on what's happening, not just to listen to the stations themselves. Today (Saturday 02/03) I noticed that WILD-AM 1090 was airing back-to-back "infomercials" for Purity brand supplements. Not exactly "community-based" programming, more like WBZ-AM on Sunday nights.

it goes well with their weekend gospel music format...

wbz also sells junk on early sunday mornings, 3-5am, too...but then again almost every big station in the market is now running some sort of infomercial at that hour on weekends. there's a big fm station which is going to start running infomercials on weekdays(3-4am).
 
Amazing! What a way to say to one's audience "thank you for listneing", by airing things that the station knows are not in the best interest of that audience!
 
JIBGUY said:
Amazing! What a way to say to one's audience "thank you for listneing", by airing things that the station knows are not in the best interest of that audience!

wlecome to the magic and wonders of capitalism. nyse and nasdaq dictate many, if not most, programming elements on american commercial radio.
 
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