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Will 93.9 actually get listeners and what do you guys and gals think?

I doubt it will do that well.Christ how many stations do we need that play this kinda tuneage???Cumulus should have stuck with the adult standards they were playing on there yesterday.If research shows louisville needs this format the research is badly mistaken!!!

I would rather listen to rush and i disagree with him on most things he says
 
Will this get listeners? Yep.

Will this get bigger numbers than their 0.6 sports numbers? Yep

Will anyone be upset when they blow it up again next year? Nope

Virtually any mainstream music format they do with their good signal will pull a 1 share or maybe a little more. But the audience won't have the passion of the sports, oldies or adult standards crowd.
 
I agree with Bob. The station will do better than sports, probably a lot better. Cumulus may not always make the best decisions, and their research often seems to be designed more to confirm their original thinking than to actually fill a need in the market. However, Cumulus isn't nearly as stupid as it's been looking lately. All you have to do is look at the numbers, and you'll see Classic Hits 93.9 has a large potential audience. Classic rock and oldies has roughly a combined 14 share, which is almost as much as country has. That, by the way, is why you're seeing so many stations in the format. Yes, it would have been smarter to launch this right after WRKA was blown up, but it's a good move nevertheless.
 
I like the new format. What we need in Louisville. Hated for "The Ticket" guys to lose their jobs,but I believe a classic hits format will bring in more listeners than a sports talk station will. Does anyone remember Scott Thompson from the old 1570 "The Zone" ? When he sold 105.7, he said sports talk on FM would'nt work in Louisville.
Anyway, good luck to WLCL. I will be listening.
 
RADIOFAN502 said:
I like the new format. What we need in Louisville. Hated for "The Ticket" guys to lose their jobs,but I believe a classic hits format will bring in more listeners than a sports talk station will. Does anyone remember Scott Thompson from the old 1570 "The Zone" ? When he sold 105.7, he said sports talk on FM would'nt work in Louisville.
Anyway, good luck to WLCL. I will be listening.

So, Mister New Poster, how were things at the office when news of the flip leaked out? Were people pretty upset? I can imagine it got pretty ugly. But did things get all better? They usually do.

Hey, I enjoyed your "rah-rah" for the home team! Will we see you again? ::)
 
I like every song they play! But I've heard them all before. I won't be listening. Longlive WAKY & WNAS.
 
WHOKILLEDRADIO said:
I like every song they play! But I've heard them all before. I won't be listening. Longlive WAKY & WNAS.
Amen to WNAS! They aren't mentioned enough when radio stations are mentioned. I enjoy their variety (Brenda Lee followed by Milli Vinnilli)! Formats?? We don't need no stinkin formats!!!
 
RADIOFAN502 said:
I like the new format. What we need in Louisville. Hated for "The Ticket" guys to lose their jobs,but I believe a classic hits format will bring in more listeners than a sports talk station will. Does anyone remember Scott Thompson from the old 1570 "The Zone" ? When he sold 105.7, he said sports talk on FM would'nt work in Louisville.
Anyway, good luck to WLCL. I will be listening.

Did any of the tickets guys make it over to WAVG 1450??
 
Are they broadcasting in stereo? (93.9). It doesn't sound like it, but I haven't bothered to check my stereo indicator light at home.
 
Craven707 said:
Are they broadcasting in stereo? (93.9). It doesn't sound like it, but I haven't bothered to check my stereo indicator light at home.

You aren't the first person to ask that, Craven. Their seperation seems to be not so good.

But they definitely are. They have a pilot, and they have L-R sidebands. That's stereo.
 
I strongly disagree with Cumulus' decision to drop Sports on 93.9. It seems to me to be a knee-jerk, panicky reaction by the chain's programmers to defer to what sounds to me to be an unimpressive, follow-the-pack music format. It looks to me that the Cumulus music-format programming people are vultures, ready to pick off any sports or talk formatted station that didn't fit an unrealistically-fast timetable for ratings benchmarks.

In the ArbiTrends that came out recently, The Ticket/WAVG combo had made massive gains on WKRD. In addition, the TSL numbers I've seen were huge for The Ticket. ESPN Radio's programming is vastly superior to Fox Sports Radio, which sounds like a stupid frat party with an open mike stuck into it...I even prefer Sporting News Radio over Fox. ESPN has much more in-depth analysis and a better variety of hosts. And the local shows on 93.9 gave interesting, varied perspectives and great humor to their topics-I home some of these folks re-surface on WAVG. The loss of the Westwood One sports broadcasts carried by The Ticket is a bummer, too. If Cumulus had just been one ratings book more patient, they would have seen that 93.9 The Ticket was making steady progress toward overtaking WKRD. I guess they're called Cumulus for the cloudy decisions they make (couldn't resist)!

(Someone in traffic at Cumulus needs to get their act together-dated promos and old spots with the old Ticket show hosts are running way too often on WAVG.)

I wonder what the Cincinnati Reds are thinking? After finally getting the majority of their games on a full-market FM signal here in Louisville, they're once again relegated to limited coverage on a Class IV AM signal...that is, if WAVG commits to the full 162-game schedule.
 
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