Lite FM is gone.....in Hampton Roads, how about Top 40, or Oldies now with that hole back,
...maybe sell since they cannot do anything w. those signals ....On Top (Hot 1021) can buy out the signal and become Hot 1021 and 1077...that is a much better singal on the Penisula than 1079 was. The problem is CC will never give up that up or sell for real high cause if they did that then 103 jamz would suffer.....but it was a good thought
Then put the Jazz or oldies on 921, maybe even try to connect with surf 923 and become "Hampton Roads Oldies Surf 921 and 923" or just "Hampton Roads Oldies Surf 92" - 921 to the south and 923 to the north
And where 921 starts to fade out (newport news) 923 comes in great !!!
Just thoughts...what do u all think?
How does Lite 98 in Richmond do so well?
is it because there is no AC stataion (and MIX 1037 sucks so much) ?
If there was a BOB -FM in RIC, or a 2WD, or a Point will Lite FM in Richmond be gone?
> > Likki, Clear Channel has a bright spot or two in norfolk,
> > LITE FM IS NOT ONE OF THEM! Those spots on the ratings
> for
> > Clear Channel that they can call positive are 102.9 WOWI
> and
> > 105.3, Kiss FM. Bob might lose some female listeners
> > POSSIBLY, but a lot of the women I know are so happy that
> > with BOB that they probably won't leave.
>
> > I think however
> > that CC will have to start the burial of Lite FM in wake
> of
> > the arrival of WAVE FM.
>
> My goodness, what a boneheaded move on CC's part to make
> Lite FM! Folks, that's what happens when you sat. program
> and VT a large market station. Plus, I think A.C. is a "big
> signal" format. I would not switch from the Point/BOB/2WD to
> pick up an iffy signal in much of Hampton Roads.
>
> > I am thinking, that Lite 92.1/107.7
> > will probably end up changing formats by years end if not
> > then, early next year for possibly country music. That or,
>
> > just silent.
>
> Well, I would think a "niche" country station is the best
> option for one of the stations (92.1)...perhaps a "Country
> that ROCKS!" format. Then, reverse the bad choice and put
> back smooth jazz on 107.7
>
> ...maybe FM talk...hmmm...
>
> The fact is, CC has two under-performing stations that will
> remain under-performing until they find a unique
> format...but we're talking about a company with a fairly
> poor record for "format creativity"
>
> Radio-X
>