Of course they will. But it wont solely be due to Viacom's new contract. I would think that Disney, Comcast, etc all have automatic raises built into their contracts each year that would help to account for any price increases as well. Heck Time Warner cable seems to be announcing price hikes every 6 months or so where I live. I don't see why Directv should be any different since they all get their programming from the same 5 or 6 big media companies.