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Will Jack come to Charlotte?

M

mike704

Guest
I don't know...but I do know Infinity flipped WBUF-FM Buffalo (which was FM talk) WJMK Chicago, and WCBS-FM New York. The former oldies formats of these stations (WJMK, WCBS) can be heard on the internet only right now. They may show up on HD radio when the stations go IBOC (digital on a second stream).

The question is will older adults invest in new radios to hear the oldies formats?

Mike
 
> The question is will older adults invest in new radios to
> hear the oldies formats?

Sure -- Sirius and XM receivers.<P ID="signature">______________
--Scott
Eastern NC & Raleigh/Greensboro Moderator</P>
 
> > The question is will older adults invest in new radios to
> > hear the oldies formats?
>
> Sure -- Sirius and XM receivers.
>

The issue is "Older Adults". Oldies is the Beautiful Music of the era. Audience is growing increasingly older, and there a fewer and fewer new listeners coming in on the younger end. Median age of oldies listener is increasing and creating problems for the numbers oriented buy.
 
> The issue is "Older Adults". Oldies is the Beautiful Music
> of the era. Audience is growing increasingly older, and
> there a fewer and fewer new listeners coming in on the
> younger end. Median age of oldies listener is increasing and
> creating problems for the numbers oriented buy.

Older does not equal dead.

makes radio less and less relevent for lots of people.

Formats I like that radio can't do

All News
Smooth Jazz
Tech News/Talk (The Geek station)
Oldies
Beautiful Music

The question is when IBOC finally gets here will there really be more variety or just more of the same?

In the meantime, back to the ipod where like Jack "I Play What I Want".

Mike
 
Never said old was dead. However, if the format is not strong 25-49 or 18-39, it will become increastingly hard to get on the ratings based buy - and for most FMs, in markets like Charlotte, Raligh, Atlanta, etc - it is about the numbers based buys.

In the early 80s, WYYD in Raleigh had an 11 share of the listening, but only about five percent of the revenue. They went AC, dropped to a six share, but garnered 10% of the revenue.

Since it is a BUSINESS, those things make a big difference. Problem with oldies is the same as other adult formats - if they don't adapt to the changes of the desired demo, their audience grows older and older - and it no longer in demand by the advertisers.

I love oldies, programmed the format in the late 80s and early 90s. Problem was to try and keep the presentation hip enough to have some appeal to the younger end of the audience without blowing up the core.
 
> Never said old was dead. However, if the format is not
> strong 25-49 or 18-39, it will become increastingly hard to
> get on the ratings based buy - and for most FMs, in markets
> like Charlotte, Raligh, Atlanta, etc - it is about the
> numbers based buys.
>
> In the early 80s, WYYD in Raleigh had an 11 share of the
> listening, but only about five percent of the revenue. They
> went AC, dropped to a six share, but garnered 10% of the
> revenue.
>
> Since it is a BUSINESS, those things make a big difference.
> Problem with oldies is the same as other adult formats - if
> they don't adapt to the changes of the desired demo, their
> audience grows older and older - and it no longer in demand
> by the advertisers.
>
> I love oldies, programmed the format in the late 80s and
> early 90s. Problem was to try and keep the presentation hip
> enough to have some appeal to the younger end of the
> audience without blowing up the core.
>

Point taken... However I know kids who were really bummed out when Magic 96 changed here in Charlotte.

I would suggest the problem isn't so much keeping the presentation hip, just sell the fun that's such a big part of the music.

The trouble is programmers who took the best music, boiled it down to 300 titles, played them over and over burning them out. Sorry but there are more than 300 great oldies. The Motown hits really got burned by PD's who were going after the Urban adult audience.

I'm not trying to place blame. it was fun while it lasted, and it had a long run.
 
> Point taken... However I know kids who were really bummed
> out when Magic 96 changed here in Charlotte.
>
I know I was!

-- eggman
 
Clear Channel hasn't been too quick to pick up the JACK-FM format, so I don't see any of their Charlotte stations flipping.

I think most of Infinity's stations are doing pretty well. I don't know how 95.1 is doing revenue wise, but their ratings are dropping. I don't think they would flip 95.1, but after seeing Infinity blow up WCBS-FM in New York; anything is possible.

I would like to see 107.9 or 95.7 flip the switch to JACK. It would be A LOT better than their current formats<P ID="edit"><FONT class="small">Edited by John Sells on 06/07/05 04:57 AM.</FONT></P>
 
> I think most of Infinity's stations are doing pretty well.
> I don't know how 95.1 is doing revenue wise, but their
> ratings are dropping. I don't think they would flip 95.1,
> but after seeing Infinity blow up WCBS-FM in New York;
> anything is possible.

I could be wrong but I don't think K104.7 will change since it is positioned directly against Clear Channel's WLYT. Also it's too early for 95.1 to give up. They have been doing the format too long not to keep trying for awhile.

Yes I keep wondering how the WCBS-FM saga will play out. I have a feeling someone there will pick up the oldies format. WPLJ could become WABC-FM and relive the Musicradio 77 days but somehow I doubt that will happen. I don't think Clear Channel will touch oldies either. With all the stations in NYC now there are 2 format holes, Oldies and Country.

> I would like to see 107.9 or 95.7 flip the switch to JACK.
> It would be A LOT better than their current formats

I would hate to see 107.9 turned into a jukebox. You must not be a fan of personality radio. I like what The Link is doing. If I need a laugh or want to hear someone talking about water cooler topics I turn them on. It's an expensive format to do since it requires good communicators. They would have to call their version of the format "Bob 107.9" for Bob Lacy one of the luckiest guys in broadcasting. He managed to stay employed by the same company for something like 30 years!

From what I heard on line I don't think "Jack" is my kind of format. I heard AC/DC's Back In Black. No way can I sit through that one! I'll give it another listen though.

Mike
 
> > Point taken... However I know kids who were really bummed
> > out when Magic 96 changed here in Charlotte.
> >
> I know I was!
>
> -- eggman
>

I'll bet you were. Egg, hope you are doing well. We miss hearing you guys! Hope you will let us know what you're up to from time to time.

Mike
 
107.9 The Link

> I would hate to see 107.9 turned into a jukebox. You must
> not be a fan of personality radio.

107.9 The Link is definitely a unique radio station; and I applaud Jefferson-Pilot for the effort to bring something different to the dial.

I like Bob & Sheri and Matt & Ramona. I don't care too much for Pam Stone and I don't like Craig Shoemaker at all. I haven't heard the new Cindy & Ray Nite Show yet. The weekend music on 107.9 is all over the road much like JACK-FM, so I guess its the best of both worlds.<P ID="signature">______________
John Sells
Concord, NC</P>
 
>
> I'll bet you were. Egg, hope you are doing well. We miss
> hearing you guys! Hope you will let us know what you're up
> to from time to time.
>
> Mike
>

Still searching for a gig, actually. Thanks for asking.

Anybody wanna buy a house?


egg
 
Re: 107.9 The Link

> > I would hate to see 107.9 turned into a jukebox. You must
>
> > not be a fan of personality radio.
>
> 107.9 The Link is definitely a unique radio station; and I
> applaud Jefferson-Pilot for the effort to bring something
> different to the dial.
>
> I like Bob & Sheri and Matt & Ramona. I don't care too much
> for Pam Stone and I don't like Craig Shoemaker at all. I
> haven't heard the new Cindy & Ray Nite Show yet. The
> weekend music on 107.9 is all over the road much like
> JACK-FM, so I guess its the best of both worlds.
>
Any chance of "The Link" flipping to Oldies? JP has WMXJ in Miami that is successful.
 
Re: 107.9 The Link

> Any chance of "The Link" flipping to Oldies? JP has WMXJ in
> Miami that is successful.

Things I would expect to happen before that....

-- The call letters WROQ return to 95.1 and Calvin cuts liners for them
-- Jay Thomas returns to Charlotte Radio
-- "Kilgo's Canteen" returns to Channel 9.
-- Bill Currie replaces Jason Lewis on WBT
-- The call letters WRPL show up on ANY frequency in Charlotte

Get the idea?

Later...
Matt Smith, Station Manager
WGSR-TV "Star-39"
Reidsville, NC
 
Re: 107.9 The Link

> > Any chance of "The Link" flipping to Oldies? JP has WMXJ
> in
> > Miami that is successful.
>
> Things I would expect to happen before that....
>
> -- The call letters WROQ return to 95.1 and Calvin cuts
> liners for them
> -- Jay Thomas returns to Charlotte Radio
> -- "Kilgo's Canteen" returns to Channel 9.
> -- Bill Currie replaces Jason Lewis on WBT
> -- The call letters WRPL show up on ANY frequency in
> Charlotte
>
> Get the idea?
>
> Later...
> Matt Smith, Station Manager
> WGSR-TV "Star-39"
> Reidsville, NC
>
LOL, I get it....Still, I would rather hear The Beatles instead of Craig Shoemaker or Pam Stone. lol
 
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