Earlier today I heard a station ID and their new? tagline "SoCal's New Alternative". Just a few days ago, I was hearing more modern AC songs. Now they appear to be leaning alternative and more male friendly again, playing the new Pearl Jam and Foo Fighters songs in heavier rotation. Can they make up their mind?
It seems to me that any drop in ratings would be due to a complete lack of focus at this station. I don't know if they're trying to straddle the fence and hit both KROQ and Jack, but it comes across as unprofessional.
Admittedly, when they are on their game, and focused on new music, I think they sound better than KROQ. You just can't count on that consistency, though....
It seems to me that any drop in ratings would be due to a complete lack of focus at this station. I don't know if they're trying to straddle the fence and hit both KROQ and Jack, but it comes across as unprofessional.
Admittedly, when they are on their game, and focused on new music, I think they sound better than KROQ. You just can't count on that consistency, though....