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Wilmington - Spring
- Thread starter John1
- Start date
B
BobAltimari
Guest
> Nice showing for WXCY as parts of the market are outside
> their primary signal area and they compete with XTU & WDSD.
> Where is the Ticket 1290?
>
I see The River just continues to tank. <P ID="signature">______________
I've done it all...HOO HOO...tell 'em, Fred!
FOX News Alert: YOU SUCK!!! Ya like apples?</P>
> their primary signal area and they compete with XTU & WDSD.
> Where is the Ticket 1290?
>
I see The River just continues to tank. <P ID="signature">______________
I've done it all...HOO HOO...tell 'em, Fred!
FOX News Alert: YOU SUCK!!! Ya like apples?</P>
> Nice showing for WXCY as parts of the market are outside
> their primary signal area and they compete with XTU & WDSD.
I've been able to hear WXCY all the way from the Jersey side of the Commodore Barry Bridge out to Lancaster, and down to the Eastern Shore.
> Where is the Ticket 1290?
Didn't WJBR do fairly well with the Westwood One standards format?
> their primary signal area and they compete with XTU & WDSD.
I've been able to hear WXCY all the way from the Jersey side of the Commodore Barry Bridge out to Lancaster, and down to the Eastern Shore.
> Where is the Ticket 1290?
Didn't WJBR do fairly well with the Westwood One standards format?
Apparently, something is happening at WILM, going from a *.* to a *.*. I don't recall them having that high of a 12+ number for years. Tied for third place with WXCY-FM and Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
WDEL also had a good ratings period as they are ranked #7 with 12+ numbers that went from *.* to *.*. Both WDEL and WILM jumped up to be in the top 10 with WILM being in the top 5.
It appears that only a hand full of people listen to AM 1290 WWTX the ticket (the few who call that local afternoon talk show maybe). That station certainly had better numbers when they were AM 1290 WJBR Westwood One nostalgia. Maybe Clear Channel will switch AM 1290 from Fox Sports Radio to an Oldies station (which would skew younger than nostalgia and probably draw a far larger audience than Fox Sports). Even Philly's WPEN Oldies, that has a poor signal in the Wilmington area had an increase from *.* to *.*. The Ticket doesn't show at all.
> Nice showing for WXCY as parts of the market are outside
> their primary signal area and they compete with XTU & WDSD.
> Where is the Ticket 1290?
>
Mod note: PLEASE DO NOT POST RATINGS NUMBERS.<P ID="edit"><FONT class="small">Edited by MattB on 07/21/05 10:59 AM.</FONT></P>
WDEL also had a good ratings period as they are ranked #7 with 12+ numbers that went from *.* to *.*. Both WDEL and WILM jumped up to be in the top 10 with WILM being in the top 5.
It appears that only a hand full of people listen to AM 1290 WWTX the ticket (the few who call that local afternoon talk show maybe). That station certainly had better numbers when they were AM 1290 WJBR Westwood One nostalgia. Maybe Clear Channel will switch AM 1290 from Fox Sports Radio to an Oldies station (which would skew younger than nostalgia and probably draw a far larger audience than Fox Sports). Even Philly's WPEN Oldies, that has a poor signal in the Wilmington area had an increase from *.* to *.*. The Ticket doesn't show at all.
> Nice showing for WXCY as parts of the market are outside
> their primary signal area and they compete with XTU & WDSD.
> Where is the Ticket 1290?
>
Mod note: PLEASE DO NOT POST RATINGS NUMBERS.<P ID="edit"><FONT class="small">Edited by MattB on 07/21/05 10:59 AM.</FONT></P>
B
Bubbles
Guest
Hi John,I always appreciate reading your intelligent and thoughtful posts, I just wondered where in Bucks County do you live that you can hear WXCY, WDSD and Allentown's 96.1 Cat Country FM's? A fellow CMT fan.
> Hi John,I always appreciate reading your intelligent and
> thoughtful posts, I just wondered where in Bucks County do
> you live that you can hear WXCY, WDSD and Allentown's 96.1
> Cat Country FM's? A fellow CMT fan.
>
In actually in eastern Montco and can't usually pick up WXCY or WDSD (once in a while, but usually get 92.9 from Wilkes-Barre) although both now stream so you can hear them at home on the computer, along with many other good country stations now. I do get WCTO with no problem on the car radio & home stereo, not always on some smaller clock radios or portables.
> thoughtful posts, I just wondered where in Bucks County do
> you live that you can hear WXCY, WDSD and Allentown's 96.1
> Cat Country FM's? A fellow CMT fan.
>
In actually in eastern Montco and can't usually pick up WXCY or WDSD (once in a while, but usually get 92.9 from Wilkes-Barre) although both now stream so you can hear them at home on the computer, along with many other good country stations now. I do get WCTO with no problem on the car radio & home stereo, not always on some smaller clock radios or portables.
> > Nice showing for WXCY as parts of the market are outside
> > their primary signal area and they compete with XTU &
> WDSD.
>
> I've been able to hear WXCY all the way from the Jersey side
> of the Commodore Barry Bridge out to Lancaster, and down to
> the Eastern Shore.
Yes, I've heard WXCY well outside the Wilmington market, in Lancaster & down past Chestertown, but lose them on the car radio once I get just on the north side of Wilmington, heading up I-495 103.9 starts cutting in.
Where does the Wilmington market end and Philadelphia begin? At the Delaware line? Maybe this book was more from the southern side of the market.
> > their primary signal area and they compete with XTU &
> WDSD.
>
> I've been able to hear WXCY all the way from the Jersey side
> of the Commodore Barry Bridge out to Lancaster, and down to
> the Eastern Shore.
Yes, I've heard WXCY well outside the Wilmington market, in Lancaster & down past Chestertown, but lose them on the car radio once I get just on the north side of Wilmington, heading up I-495 103.9 starts cutting in.
Where does the Wilmington market end and Philadelphia begin? At the Delaware line? Maybe this book was more from the southern side of the market.
J
Jim_Hicks
Guest
Mike,
You are assuming that the ratings are not influenced by station ownership. With no programming change, simply changing the ownership to CC means WILM moves up sharply. Hmmm. The Delmarva folks got theirs with the WXCY ratings, not with WDEL or WSTW. Do you see a trend here?
> Apparently, something is happening at WILM, going from a *.*
> to a *.*. I don't recall them having that high of a 12+
> number for years. Tied for third place with WXCY-FM and
> Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> WDEL also had a good ratings period as they are ranked #7
> with 12+ numbers that went from *.* to *.*. Both WDEL and
> WILM jumped up to be in the top 10 with WILM being in the
> top 5.
>
> It appears that only a hand full of people listen to AM 1290
> WWTX the ticket (the few who call that local afternoon talk
> show maybe). That station certainly had better numbers when
> they were AM 1290 WJBR Westwood One nostalgia. Maybe Clear
> Channel will switch AM 1290 from Fox Sports Radio to an
> Oldies station (which would skew younger than nostalgia and
> probably draw a far larger audience than Fox Sports). Even
> Philly's WPEN Oldies, that has a poor signal in the
> Wilmington area had an increase from *.* to *.*. The Ticket
> doesn't show at all.
>
> > Nice showing for WXCY as parts of the market are outside
> > their primary signal area and they compete with XTU &
> WDSD.
> > Where is the Ticket 1290?
> >
>
>
> Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
>
You are assuming that the ratings are not influenced by station ownership. With no programming change, simply changing the ownership to CC means WILM moves up sharply. Hmmm. The Delmarva folks got theirs with the WXCY ratings, not with WDEL or WSTW. Do you see a trend here?
> Apparently, something is happening at WILM, going from a *.*
> to a *.*. I don't recall them having that high of a 12+
> number for years. Tied for third place with WXCY-FM and
> Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> WDEL also had a good ratings period as they are ranked #7
> with 12+ numbers that went from *.* to *.*. Both WDEL and
> WILM jumped up to be in the top 10 with WILM being in the
> top 5.
>
> It appears that only a hand full of people listen to AM 1290
> WWTX the ticket (the few who call that local afternoon talk
> show maybe). That station certainly had better numbers when
> they were AM 1290 WJBR Westwood One nostalgia. Maybe Clear
> Channel will switch AM 1290 from Fox Sports Radio to an
> Oldies station (which would skew younger than nostalgia and
> probably draw a far larger audience than Fox Sports). Even
> Philly's WPEN Oldies, that has a poor signal in the
> Wilmington area had an increase from *.* to *.*. The Ticket
> doesn't show at all.
>
> > Nice showing for WXCY as parts of the market are outside
> > their primary signal area and they compete with XTU &
> WDSD.
> > Where is the Ticket 1290?
> >
>
>
> Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
>
J
Jim_Hicks
Guest
As a frequent listener to the old WJBR-AM, I noticed one important fact. Very few ads. Even during the Christmas season. Good ratings, yes. But only about half a dozen advertisers. And they were ones who bought the sports packages and got ads outside the games as a bonus. The belief was that since sports got them the ads, all sports would do well. It is not working.
Even their "local" afternoon show is frequently piped in from elsewhere. I loved it the afternoon that the Eagles got rid of Freddie Mitchell. A caller asked the host about some other area sports figures and venues. The host had to admit he knew nothing about them, had never met the figures or been to the complexes. He lived in Conn. and that's where the show was coming from! So much for live and local!
> > Nice showing for WXCY as parts of the market are outside
> > their primary signal area and they compete with XTU &
> WDSD.
>
> I've been able to hear WXCY all the way from the Jersey side
> of the Commodore Barry Bridge out to Lancaster, and down to
> the Eastern Shore.
>
> > Where is the Ticket 1290?
>
> Didn't WJBR do fairly well with the Westwood One standards
> format?
>
Even their "local" afternoon show is frequently piped in from elsewhere. I loved it the afternoon that the Eagles got rid of Freddie Mitchell. A caller asked the host about some other area sports figures and venues. The host had to admit he knew nothing about them, had never met the figures or been to the complexes. He lived in Conn. and that's where the show was coming from! So much for live and local!
> > Nice showing for WXCY as parts of the market are outside
> > their primary signal area and they compete with XTU &
> WDSD.
>
> I've been able to hear WXCY all the way from the Jersey side
> of the Commodore Barry Bridge out to Lancaster, and down to
> the Eastern Shore.
>
> > Where is the Ticket 1290?
>
> Didn't WJBR do fairly well with the Westwood One standards
> format?
>
To the moderator, sorry didn't realize 12+ numbers were taboo as they are posted on the internet, but will abide by the rule in future. Thanks for ** the numbers rather than deleting my post. I appreciate it.
Jim, I don't mean to be dense, but why would a change of ownership have anything to do with the ratings. I don't pick a station to listen to based on who ownes it. One thing in terms of WILM since the ownership change is that there have been a bunch of billboards around town advertising WILM where in the past the billboards were few and far between. Maybe that made a difference. Yet, WDEL has at least as many billboards around and they did improve, but not to the degree that WILM did from like 12th to a tie for third where as WDEL was around 10th and went to 7th place, if I recall correctly.
> Mike,
>
> You are assuming that the ratings are not influenced by
> station ownership. With no programming change, simply
> changing the ownership to CC means WILM moves up sharply.
> Hmmm. The Delmarva folks got theirs with the WXCY ratings,
> not with WDEL or WSTW. Do you see a trend here?
>
> > Apparently, something is happening at WILM, going from a
> *.*
> > to a *.*. I don't recall them having that high of a 12+
> > number for years. Tied for third place with WXCY-FM and
> > Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> >
> > WDEL also had a good ratings period as they are ranked #7
> > with 12+ numbers that went from *.* to *.*. Both WDEL and
>
> > WILM jumped up to be in the top 10 with WILM being in the
> > top 5.
> >
> > It appears that only a hand full of people listen to AM
> 1290
> > WWTX the ticket (the few who call that local afternoon
> talk
> > show maybe). That station certainly had better numbers
> when
> > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> Clear
> > Channel will switch AM 1290 from Fox Sports Radio to an
> > Oldies station (which would skew younger than nostalgia
> and
> > probably draw a far larger audience than Fox Sports).
> Even
> > Philly's WPEN Oldies, that has a poor signal in the
> > Wilmington area had an increase from *.* to *.*. The
> Ticket
> > doesn't show at all.
> >
> > > Nice showing for WXCY as parts of the market are outside
>
> > > their primary signal area and they compete with XTU &
> > WDSD.
> > > Where is the Ticket 1290?
> > >
> >
> >
> > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> >
>
Jim, I don't mean to be dense, but why would a change of ownership have anything to do with the ratings. I don't pick a station to listen to based on who ownes it. One thing in terms of WILM since the ownership change is that there have been a bunch of billboards around town advertising WILM where in the past the billboards were few and far between. Maybe that made a difference. Yet, WDEL has at least as many billboards around and they did improve, but not to the degree that WILM did from like 12th to a tie for third where as WDEL was around 10th and went to 7th place, if I recall correctly.
> Mike,
>
> You are assuming that the ratings are not influenced by
> station ownership. With no programming change, simply
> changing the ownership to CC means WILM moves up sharply.
> Hmmm. The Delmarva folks got theirs with the WXCY ratings,
> not with WDEL or WSTW. Do you see a trend here?
>
> > Apparently, something is happening at WILM, going from a
> *.*
> > to a *.*. I don't recall them having that high of a 12+
> > number for years. Tied for third place with WXCY-FM and
> > Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> >
> > WDEL also had a good ratings period as they are ranked #7
> > with 12+ numbers that went from *.* to *.*. Both WDEL and
>
> > WILM jumped up to be in the top 10 with WILM being in the
> > top 5.
> >
> > It appears that only a hand full of people listen to AM
> 1290
> > WWTX the ticket (the few who call that local afternoon
> talk
> > show maybe). That station certainly had better numbers
> when
> > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> Clear
> > Channel will switch AM 1290 from Fox Sports Radio to an
> > Oldies station (which would skew younger than nostalgia
> and
> > probably draw a far larger audience than Fox Sports).
> Even
> > Philly's WPEN Oldies, that has a poor signal in the
> > Wilmington area had an increase from *.* to *.*. The
> Ticket
> > doesn't show at all.
> >
> > > Nice showing for WXCY as parts of the market are outside
>
> > > their primary signal area and they compete with XTU &
> > WDSD.
> > > Where is the Ticket 1290?
> > >
> >
> >
> > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> >
>
To the moderator, sorry didn't realize 12+ numbers were taboo as they are posted on the internet, but will abide by the rule in future. Thanks for ** the numbers rather than deleting my post. I appreciate it.
Jim,
I don't mean to be dense, but why would a change of ownership have anything to do with the ratings. I don't pick a station to listen to based on who ownes it. One thing in terms of WILM since the ownership change is that there have been a bunch of billboards around town advertising WILM where in the past the billboards were few and far between. Maybe that made a difference. Also, I know I heard a promotion for WILM on 1290 the ticket one time when I tuned in, so my guess is the other Clear Channel stations in Delaware may be promoting WILM too, just as WILM promotes 1290 and 94.7 the River when they are carrying a specific sporting event. Maybe that too also helped make a difference. Yet, WDEL has at least as many billboards around and they did improve, but not to the degree that WILM did from like 12th to a tie for third where as WDEL was around 10th and went to 7th place, if I recall correctly.
> Mike,
>
> You are assuming that the ratings are not influenced by
> station ownership. With no programming change, simply
> changing the ownership to CC means WILM moves up sharply.
> Hmmm. The Delmarva folks got theirs with the WXCY ratings,
> not with WDEL or WSTW. Do you see a trend here?
>
> > Apparently, something is happening at WILM, going from a
> *.*
> > to a *.*. I don't recall them having that high of a 12+
> > number for years. Tied for third place with WXCY-FM and
> > Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> >
> > WDEL also had a good ratings period as they are ranked #7
> > with 12+ numbers that went from *.* to *.*. Both WDEL and
>
> > WILM jumped up to be in the top 10 with WILM being in the
> > top 5.
> >
> > It appears that only a hand full of people listen to AM
> 1290
> > WWTX the ticket (the few who call that local afternoon
> talk
> > show maybe). That station certainly had better numbers
> when
> > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> Clear
> > Channel will switch AM 1290 from Fox Sports Radio to an
> > Oldies station (which would skew younger than nostalgia
> and
> > probably draw a far larger audience than Fox Sports).
> Even
> > Philly's WPEN Oldies, that has a poor signal in the
> > Wilmington area had an increase from *.* to *.*. The
> Ticket
> > doesn't show at all.
> >
> > > Nice showing for WXCY as parts of the market are outside
>
> > > their primary signal area and they compete with XTU &
> > WDSD.
> > > Where is the Ticket 1290?
> > >
> >
> >
> > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> >
>
Jim,
I don't mean to be dense, but why would a change of ownership have anything to do with the ratings. I don't pick a station to listen to based on who ownes it. One thing in terms of WILM since the ownership change is that there have been a bunch of billboards around town advertising WILM where in the past the billboards were few and far between. Maybe that made a difference. Also, I know I heard a promotion for WILM on 1290 the ticket one time when I tuned in, so my guess is the other Clear Channel stations in Delaware may be promoting WILM too, just as WILM promotes 1290 and 94.7 the River when they are carrying a specific sporting event. Maybe that too also helped make a difference. Yet, WDEL has at least as many billboards around and they did improve, but not to the degree that WILM did from like 12th to a tie for third where as WDEL was around 10th and went to 7th place, if I recall correctly.
> Mike,
>
> You are assuming that the ratings are not influenced by
> station ownership. With no programming change, simply
> changing the ownership to CC means WILM moves up sharply.
> Hmmm. The Delmarva folks got theirs with the WXCY ratings,
> not with WDEL or WSTW. Do you see a trend here?
>
> > Apparently, something is happening at WILM, going from a
> *.*
> > to a *.*. I don't recall them having that high of a 12+
> > number for years. Tied for third place with WXCY-FM and
> > Philly's WDAS-FM. Not bad for a 1kw AM news/talk station.
>
> >
> > WDEL also had a good ratings period as they are ranked #7
> > with 12+ numbers that went from *.* to *.*. Both WDEL and
>
> > WILM jumped up to be in the top 10 with WILM being in the
> > top 5.
> >
> > It appears that only a hand full of people listen to AM
> 1290
> > WWTX the ticket (the few who call that local afternoon
> talk
> > show maybe). That station certainly had better numbers
> when
> > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> Clear
> > Channel will switch AM 1290 from Fox Sports Radio to an
> > Oldies station (which would skew younger than nostalgia
> and
> > probably draw a far larger audience than Fox Sports).
> Even
> > Philly's WPEN Oldies, that has a poor signal in the
> > Wilmington area had an increase from *.* to *.*. The
> Ticket
> > doesn't show at all.
> >
> > > Nice showing for WXCY as parts of the market are outside
>
> > > their primary signal area and they compete with XTU &
> > WDSD.
> > > Where is the Ticket 1290?
> > >
> >
> >
> > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> >
>
J
Jim_Hicks
Guest
I was trying to avoid coming right out and saying it.
CC is seriously trying to find an alternative to Arbitron. It is often rumored and really is not all that uncommon that rating services will look "favorably" at certain owners. And particularly owners who subscribe to Arbitron. No, as I point out, the ownership change did nothing to the sound of WILM. It did nothing to change listener habits. There certainly was no big news in Delaware this Spring to draw more people to the news stations. So what happened? A favor to CC, perhaps? Perhaps a revised analysis of the diaries?
> To the moderator, sorry didn't realize 12+ numbers were
> taboo as they are posted on the internet, but will abide by
> the rule in future. Thanks for ** the numbers rather than
> deleting my post. I appreciate it.
>
> Jim,
>
> I don't mean to be dense, but why would a change of
> ownership have anything to do with the ratings. I don't
> pick a station to listen to based on who ownes it. One
> thing in terms of WILM since the ownership change is that
> there have been a bunch of billboards around town
> advertising WILM where in the past the billboards were few
> and far between. Maybe that made a difference. Also, I
> know I heard a promotion for WILM on 1290 the ticket one
> time when I tuned in, so my guess is the other Clear Channel
> stations in Delaware may be promoting WILM too, just as WILM
> promotes 1290 and 94.7 the River when they are carrying a
> specific sporting event. Maybe that too also helped make a
> difference. Yet, WDEL has at least as many billboards
> around and they did improve, but not to the degree that WILM
> did from like 12th to a tie for third where as WDEL was
> around 10th and went to 7th place, if I recall correctly.
>
> > Mike,
> >
> > You are assuming that the ratings are not influenced by
> > station ownership. With no programming change, simply
> > changing the ownership to CC means WILM moves up sharply.
>
> > Hmmm. The Delmarva folks got theirs with the WXCY
> ratings,
> > not with WDEL or WSTW. Do you see a trend here?
> >
> > > Apparently, something is happening at WILM, going from a
>
> > *.*
> > > to a *.*. I don't recall them having that high of a 12+
>
> > > number for years. Tied for third place with WXCY-FM and
>
> > > Philly's WDAS-FM. Not bad for a 1kw AM news/talk
> station.
> >
> > >
> > > WDEL also had a good ratings period as they are ranked
> #7
> > > with 12+ numbers that went from *.* to *.*. Both WDEL
> and
> >
> > > WILM jumped up to be in the top 10 with WILM being in
> the
> > > top 5.
> > >
> > > It appears that only a hand full of people listen to AM
> > 1290
> > > WWTX the ticket (the few who call that local afternoon
> > talk
> > > show maybe). That station certainly had better numbers
> > when
> > > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> > Clear
> > > Channel will switch AM 1290 from Fox Sports Radio to an
> > > Oldies station (which would skew younger than nostalgia
> > and
> > > probably draw a far larger audience than Fox Sports).
> > Even
> > > Philly's WPEN Oldies, that has a poor signal in the
> > > Wilmington area had an increase from *.* to *.*. The
> > Ticket
> > > doesn't show at all.
> > >
> > > > Nice showing for WXCY as parts of the market are
> outside
> >
> > > > their primary signal area and they compete with XTU &
> > > WDSD.
> > > > Where is the Ticket 1290?
> > > >
> > >
> > >
> > > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> > >
> >
>
CC is seriously trying to find an alternative to Arbitron. It is often rumored and really is not all that uncommon that rating services will look "favorably" at certain owners. And particularly owners who subscribe to Arbitron. No, as I point out, the ownership change did nothing to the sound of WILM. It did nothing to change listener habits. There certainly was no big news in Delaware this Spring to draw more people to the news stations. So what happened? A favor to CC, perhaps? Perhaps a revised analysis of the diaries?
> To the moderator, sorry didn't realize 12+ numbers were
> taboo as they are posted on the internet, but will abide by
> the rule in future. Thanks for ** the numbers rather than
> deleting my post. I appreciate it.
>
> Jim,
>
> I don't mean to be dense, but why would a change of
> ownership have anything to do with the ratings. I don't
> pick a station to listen to based on who ownes it. One
> thing in terms of WILM since the ownership change is that
> there have been a bunch of billboards around town
> advertising WILM where in the past the billboards were few
> and far between. Maybe that made a difference. Also, I
> know I heard a promotion for WILM on 1290 the ticket one
> time when I tuned in, so my guess is the other Clear Channel
> stations in Delaware may be promoting WILM too, just as WILM
> promotes 1290 and 94.7 the River when they are carrying a
> specific sporting event. Maybe that too also helped make a
> difference. Yet, WDEL has at least as many billboards
> around and they did improve, but not to the degree that WILM
> did from like 12th to a tie for third where as WDEL was
> around 10th and went to 7th place, if I recall correctly.
>
> > Mike,
> >
> > You are assuming that the ratings are not influenced by
> > station ownership. With no programming change, simply
> > changing the ownership to CC means WILM moves up sharply.
>
> > Hmmm. The Delmarva folks got theirs with the WXCY
> ratings,
> > not with WDEL or WSTW. Do you see a trend here?
> >
> > > Apparently, something is happening at WILM, going from a
>
> > *.*
> > > to a *.*. I don't recall them having that high of a 12+
>
> > > number for years. Tied for third place with WXCY-FM and
>
> > > Philly's WDAS-FM. Not bad for a 1kw AM news/talk
> station.
> >
> > >
> > > WDEL also had a good ratings period as they are ranked
> #7
> > > with 12+ numbers that went from *.* to *.*. Both WDEL
> and
> >
> > > WILM jumped up to be in the top 10 with WILM being in
> the
> > > top 5.
> > >
> > > It appears that only a hand full of people listen to AM
> > 1290
> > > WWTX the ticket (the few who call that local afternoon
> > talk
> > > show maybe). That station certainly had better numbers
> > when
> > > they were AM 1290 WJBR Westwood One nostalgia. Maybe
> > Clear
> > > Channel will switch AM 1290 from Fox Sports Radio to an
> > > Oldies station (which would skew younger than nostalgia
> > and
> > > probably draw a far larger audience than Fox Sports).
> > Even
> > > Philly's WPEN Oldies, that has a poor signal in the
> > > Wilmington area had an increase from *.* to *.*. The
> > Ticket
> > > doesn't show at all.
> > >
> > > > Nice showing for WXCY as parts of the market are
> outside
> >
> > > > their primary signal area and they compete with XTU &
> > > WDSD.
> > > > Where is the Ticket 1290?
> > > >
> > >
> > >
> > > Mod note: PLEASE DO NOT POST RATINGS NUMBERS.
> > >
> >
>
F
fredflintstone
Guest
Clear Channel sez Don't Trust Arbitron Numbers
The moderators have posted repeatedly that Arbitron numbers are not to be posted (a copyright issue). It seems like it would be hard to miss.
Pre-Clear Channel WILM blamed their poor ratings on the fact the former owner did not subscribe to Arbitron. This did not stop WILM from citing and using Arbitron numbers, in apparent violation of Arbitron's copyrights. Wilmington books have been embargoed in the past. This is often because Arbitron believes unauthorized use of their propertietary information is occuring.
Wilmington is now ranked 74th in population. Its ranking in revenue is much lower and as a result it is not a CM (Continuous Measurement) market. Arbitron surveys Wilmington only twice a year for briefer periods and with smaller samples than in Continuous Measurement markets. As a result, numbers are subject to statistical fluctuation.
Clear Channel has threatened to withdraw ALL its stations from Arbitron. Clear Channel contends advertising agencies are buying radio less because they don't trust Arbitron's data. Clear Channel radio stations reportedly accounts for 14% of Arbitron's total revenue. Arbitron has published 218 "questions" about Arbitron's methods and practices, many of them focusing on Arbitron's continued use of "1940's" methodology and technology. Among Clear Channel's main objections are Arbitron's continued use of listener diaries. Arbitron's own data indicate acceptance rates have fallen (people agreeing to participate in the diary panel) and compliance rates have fallen (people actually filling them out). Spots checks indicate diary entries are full of errors. People wait until the end of the day or the end of the week to complete their diaries and then put down what they think they remember listening to. Various organizations have contended that minorities are under-represented in Arbitron's samples and have problems completing diaries. Errors resulting from Arbitron's methodology are compounded in non-Continuous Measurement markets like Wilmington with smaller samples and shorter rating periods.
WILM now has a some billboards. Clear Channel also owns billboards. WILM's billboards appear to be in secondary locations, possibly locations where Clear Channel has not sold space to paying customers.
Otherwise, as many have pointed, no major changes have been made to WILM's on-air product or talent. WDEL continues to have a superior on-air product and on-air sound (McArthur v Loudell, Jensen v Watson, Rush v Gallagher). WILM continues to ignore business news in the nation's leading corporate center. It continues to feature phone calls to third world countries, science trivia and other arcane topics of interest to its morning anchor. It's format is a hodge-podge. Timing of elements is inconsistent and listener's can not depend on the station for traffic, weather and other elements at their appointed time. The station breaks format on apparent whim. On-air production is sloppy. None of this is new. Many posters on this and other local radio boards have expressed these criticisms.
Listening habits tend to be set. Nothing on-air has changed. A few billboards do not account for such a seismic change in listening behavior.
> To the moderator, sorry didn't realize 12+ numbers were
> taboo as they are posted on the internet, but will abide by
> the rule in future. Thanks for ** the numbers rather than
> deleting my post. I appreciate it.
>
> Jim,
>
> I don't mean to be dense, but why would a change of
> ownership have anything to do with the ratings. I don't
> pick a station to listen to based on who ownes it. One
> thing in terms of WILM since the ownership change is that
> there have been a bunch of billboards around town
> advertising WILM where in the past the billboards were few
> and far between. Maybe that made a difference. Also, I
> know I heard a promotion for WILM on 1290 the ticket one
> time when I tuned in, so my guess is the other Clear Channel
> stations in Delaware may be promoting WILM too, just as WILM
> promotes 1290 and 94.7 the River when they are carrying a
> specific sporting event. Maybe that too also helped make a
> difference. Yet, WDEL has at least as many billboards
> around and they did improve, but not to the degree that WILM
> did from like 12th to a tie for third where as WDEL was
> around 10th and went to 7th place, if I recall correctly.
>
The moderators have posted repeatedly that Arbitron numbers are not to be posted (a copyright issue). It seems like it would be hard to miss.
Pre-Clear Channel WILM blamed their poor ratings on the fact the former owner did not subscribe to Arbitron. This did not stop WILM from citing and using Arbitron numbers, in apparent violation of Arbitron's copyrights. Wilmington books have been embargoed in the past. This is often because Arbitron believes unauthorized use of their propertietary information is occuring.
Wilmington is now ranked 74th in population. Its ranking in revenue is much lower and as a result it is not a CM (Continuous Measurement) market. Arbitron surveys Wilmington only twice a year for briefer periods and with smaller samples than in Continuous Measurement markets. As a result, numbers are subject to statistical fluctuation.
Clear Channel has threatened to withdraw ALL its stations from Arbitron. Clear Channel contends advertising agencies are buying radio less because they don't trust Arbitron's data. Clear Channel radio stations reportedly accounts for 14% of Arbitron's total revenue. Arbitron has published 218 "questions" about Arbitron's methods and practices, many of them focusing on Arbitron's continued use of "1940's" methodology and technology. Among Clear Channel's main objections are Arbitron's continued use of listener diaries. Arbitron's own data indicate acceptance rates have fallen (people agreeing to participate in the diary panel) and compliance rates have fallen (people actually filling them out). Spots checks indicate diary entries are full of errors. People wait until the end of the day or the end of the week to complete their diaries and then put down what they think they remember listening to. Various organizations have contended that minorities are under-represented in Arbitron's samples and have problems completing diaries. Errors resulting from Arbitron's methodology are compounded in non-Continuous Measurement markets like Wilmington with smaller samples and shorter rating periods.
WILM now has a some billboards. Clear Channel also owns billboards. WILM's billboards appear to be in secondary locations, possibly locations where Clear Channel has not sold space to paying customers.
Otherwise, as many have pointed, no major changes have been made to WILM's on-air product or talent. WDEL continues to have a superior on-air product and on-air sound (McArthur v Loudell, Jensen v Watson, Rush v Gallagher). WILM continues to ignore business news in the nation's leading corporate center. It continues to feature phone calls to third world countries, science trivia and other arcane topics of interest to its morning anchor. It's format is a hodge-podge. Timing of elements is inconsistent and listener's can not depend on the station for traffic, weather and other elements at their appointed time. The station breaks format on apparent whim. On-air production is sloppy. None of this is new. Many posters on this and other local radio boards have expressed these criticisms.
Listening habits tend to be set. Nothing on-air has changed. A few billboards do not account for such a seismic change in listening behavior.
> To the moderator, sorry didn't realize 12+ numbers were
> taboo as they are posted on the internet, but will abide by
> the rule in future. Thanks for ** the numbers rather than
> deleting my post. I appreciate it.
>
> Jim,
>
> I don't mean to be dense, but why would a change of
> ownership have anything to do with the ratings. I don't
> pick a station to listen to based on who ownes it. One
> thing in terms of WILM since the ownership change is that
> there have been a bunch of billboards around town
> advertising WILM where in the past the billboards were few
> and far between. Maybe that made a difference. Also, I
> know I heard a promotion for WILM on 1290 the ticket one
> time when I tuned in, so my guess is the other Clear Channel
> stations in Delaware may be promoting WILM too, just as WILM
> promotes 1290 and 94.7 the River when they are carrying a
> specific sporting event. Maybe that too also helped make a
> difference. Yet, WDEL has at least as many billboards
> around and they did improve, but not to the degree that WILM
> did from like 12th to a tie for third where as WDEL was
> around 10th and went to 7th place, if I recall correctly.
>
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